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Five Life Lessons from Doc Martin

Marketing Craftmanship

Entertainment Craftsmanship: What’s Missing from American Television. If you’re unfamiliar with the show, you’re missing several things that American television has long been lacking, including great scriptwriting and acting, sophisticated humor and genuinely interesting characters. The upside is that when you do say “Yes!”

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Feast, Not Famine as a Food Content Freelancer: Tips From a Branded Mag Editor

ClearVoice

“As consumer publications dwindle and go out of business, there’s going to be more and more branded content. Townsend is a hiring editor who’s also been a freelancer, a contributor on retainer, an on-camera personality, a digital self-publisher and various other titles, working with brands from Mastercard to Playboy to NBC.

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The Social Media Isolationist

Biznology

You have the biggest television, have your own pool and tennis court, and have several guest rooms. This is the sort of person who collects beautiful heritage silver and china, never to see the copious staining gravies and beet juice of a holiday dinner. You host awesome dinner parties, right?

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Vulnerability is essential to your social media marketing success

Biznology

In order to succeed in social media, be it as a tool to build your own personal brand or as part of a marketing strategy for your own interest or for your employer, you will need to get over yourself and deal with some very primal fears you may have that feel a lot like your fear of public speaking.

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9 Insider PR Tips for Attracting Media Attention

Hubspot

When you're trying to promote your business, share news about a specific accomplishment, or publicize a company milestone, you inevitably hope you can get some media attention out of it. Before I became media relations specialist at HubSpot, I spent ten years on the "other side." Instead, try 10:30 AM. Photo Credit: Jim Long.

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Blogger outreach is earned media PR, isn’t it?

Biznology

My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. I may well be mistaken. ” (Wikipedia).

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Why You're the Key to Social Media Success

Convince & Convert

Would a company launch a major television campaign if the CEO had never watched TV? The only problem I've encountered is the trepidation associated with personal blogs. Right now we are shying away from use of personal pronouns in order to maintain a more formal business tone. Maybe that will one day happen to social media.we