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Marketing Craftmanship

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Is it Ethical to Edit Online Customer Reviews?

Marketing Craftmanship

JUNE 7, 2011

More importantly, let’s assume this “Snob Effect” on online customer reviews has implications in other businesses, where socio-economics and personal status are factors in the selection of a product or service, and where online customer reviews for those businesses are readily available. Marketers Can Leverage Knowledge of Online Behavior.

Ethics 100
Ethics Opinions Blogger Marketing Proposals 100
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Five Life Lessons from Doc Martin

Marketing Craftmanship

JULY 19, 2013

Here are a few things this blogger will always remember: It’s OK to say “No!” There’s rarely any doubt regarding where Doc Martin stands on an issue. Even people whose personalities clash with Doc Martin appreciate (eventually) that he’s a skilled practitioner who has their best interests at heart. Know Your Stuff.

Television marketing 100
Television marketing Public Relations Thought Leadership Blogger 100
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