Remove permission

Chris Koch

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3 factors in winning the social media horse race

Chris Koch

G+ is touted as something new, but it’s really a combination of two elements that I’ve talked about here before: Permission-based and viral-based relationships. There’s just not much to say about something that didn’t have much substance to begin with. I also think there’s a piling on factor in G+. I just don’t want to wade through it all.

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3 factors in winning the social media horse race

Chris Koch

G+ is touted as something new, but it’s really a combination of two elements that I’ve talked about here before: Permission-based and viral-based relationships. There’s just not much to say about something that didn’t have much substance to begin with. I also think there’s a piling on factor in G+. I just don’t want to wade through it all.

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Want to know which social media tool to bet on? Look at their relationship models.

Chris Koch

Right now, I think there are two primary relationship models in social media, the permission model, and the viral model. Permission model. You search for people you know and you ask their permission to start a relationship. Then you need to get those people’s permission to build your network further. Viral model.

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Want to know which social media tool to bet on? Look at their relationship models.

Chris Koch

Right now, I think there are two primary relationship models in social media, the permission model, and the viral model. Permission model. You search for people you know and you ask their permission to start a relationship. Then you need to get those people’s permission to build your network further. Viral model.

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How to create B2B social media policies

Chris Koch

the Whole Foods CEO using an alias to bash competitors or the Wal-Mart bloggers who didn’t disclose that they were being paid by the company). Making your guidelines public also gives you license to borrow from others (ask permission first and give credit where it is due). Encourage community through sharing and attribution.