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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity

Other social activity and presence (Flickr, SlideShare, Wikipedia, etc.). These are the journalists, bloggers, analysts (industry or financial) and others who can help amplify your content, spread your story, and lend credibility to your messages. . • Facebook / LinkedIn / Google Plus metrics (i.e.

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Blogger outreach is earned media PR, isn’t it?

Biznology

My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. ” (Wikipedia). I may well be mistaken.

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Google and the Parable of the Turkey

WebMarketCentral

Through it's search crawling, it knows which other sites link to that company's site, which publications and bloggers write about it, and what gets said about the company (if anything) on social media sites. It will be interesting to see what happens to the Google position of Wikipedia pages once Knol is launched , no?

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SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do

Writing on the Web

Image: Wikipedia ). The more your site is linked to, the higher your Google PageRank will be. Your Google PageRank is essentially a score on a scale of 0 to 10 that Google assigns your website based on how many links it has and other factors. About our guest author: Maria Rainier makes her living as a freelance blogger.

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Inbound Marketing the Way God Intended

Biznology

Image via Wikipedia. This commonly-held belief, that earned inbound marketing is well-nigh impossible, has caused “fickle and unreliable” bloggers and influencers to be avoided in place of predictable but artificial inbound marketing. She believes that hundreds and thousands of bloggers were at my bidding, awaiting my call.

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The Insidious Nofollow Tag: An SEO Rant

Webbiquity

According to Wikipedia (among the worst nofollow offenders ), “The nofollow HTML attribute was originally designed to stop comment spam on blogs. Blog readers and bloggers were well aware of the immense problem. If it’s there for any reason other than Pagerank sculpting (e.g. Seed this on Newsvine.

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The Trouble with Klout

Paul Gillin

Both are sought-after speakers and the subject of extensive Wikipedia articles. Except that Klout doesn’t currently monitor blogs, other than those on Google’s Blogger service. In her interview with Schwartzman, Berry described Klout as “[Google] PageRank for people.&# Yet Klout says I have more influence.