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The Ultimate Guide to Google Search Console in 2018

Hubspot

That includes viewing your referring domains, mobile site performance, rich search results, and highest-traffic queries and pages. It’s helpful on a macro and micro level -- both when I need to figure out what’s happened to a high-traffic blog post that suddenly dipped, and see how many impressions HubSpot is gaining month over month.

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Is Author Rank Really Relevant?

Hubspot

So the millions (or hundreds) of bloggers that validated authorship will no longer see their lovely photo and Google+ circle count presented in search results. SERP results for the authorized will simply have a byline. I’m NOT saying the authority or influence of a blogger doesn’t factor into search results.

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21 Smart Google SEO Tips for 2021

Moz

These are 21 practical tips that you can implement that should, hopefully, move the needle on your organic traffic. You don't actually have to rank higher to get more traffic if you can get more clicks from the rankings that you already have. That can be your URL, your schema markup, your actual breadcrumbs on the page.

SEO 90
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8 Ways to Use External Links to Improve Your SEO

Single Grain

Most bloggers feel they must add those links and that it's a sacrifice they have to make in order to appease the oh-so-cruel Google God. After reading it, you will learn to see that each outbound link is a new SEO opportunity for you to take advantage of and grow your site’s authority, traffic and online influence. Well, no more!

PageRank 140
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8 Off-Page SEO Strategies You Should Be Implementing Right Now

Single Grain

Off-page SEO refers to the methods used to increase a website’s position in the search engine results pages (SERPs). The reason off-page SEO is so crucial to SERPs ranking is that Google uses links throughout the Internet as a way to understand how authoritative your site is. Final Word on Off-Page SEO Strategies.

SEO 136
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Link Building: Definition, Importance, Qualities, & Ideas

CoSchedule

PA is the score that determines how well a specific page will rank on SERPs. Just enter the URL of the page and click on the “Check page Authority” button. When other bloggers and marketers find your images helpful, they will want to embed them and link to your page as the source of the original information. Domain Authority.

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A Handy Content Marketing Glossary of Terms

Single Grain

Tools like Google Analytics allow you to measure your content output to determine if it is performing well and, if not, show you where you need to improve it to attract more traffic, get more shares, earn more conversions, etc. Generally, when it comes to backlinks , the more the merrier in terms of search engine rankings and traffic.