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Optimized Links in Press Releases & Guest Posts Can Harm Your SEO, Says Google

Hubspot

Do those search engine optimized press releases you''re sending actually boost your search rankings? While the question of whether anchor text links in press releases ever actually pass search value has always been debatable, a recent update from Google seems to shed some more light on these issues. Well, there you go. what gives? "It''s

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PR 2015: Top 100 Influencers & Brands

Onalytica B2B

Think about the numerous analysts, politicians, bloggers, thought leaders, industry professionals, stakeholders and influential consumers that all have big audiences that you want to reach. PageRank (Normalised). PageRank (Normalised). PR: Top 100 Influencers & Brands Click To Tweet. Twitter Handle. Beki Winchel. jeffbullas.

PR 100
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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another. For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix.

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5 Excellent Productivity Tips For Google Reader

Buzz Marketing for Technology

If you forget a keyboard shortcut, just press Shift + ‘ ? Instead star it or email it (yes, you can easily email a feed by pressing ‘ e’ ). Google Reader provides some awesome keyboard shortcuts which let you save a lot of time while reading feeds. ‘ and it immediately shows you the shortcuts. Use the List View.

Google 100
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Three Ways to Build Links in the Age of Google Penguin

Biznology

Blogger Outreach. Prior to blogs, the primary way to build external links was to work with media relations to get links and descriptions into press releases, where you hope some editor will pick them up and publish them on his site. Perhaps one of your SMEs follows and is followed by the blogger you want to target.

Google 80
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24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity

Krista LaRiviere of web presence optimization software vendor gShift Labs offers six reasons for brands to embrace Google+, among them fresh content (“Google+ is just one more place to publish your press releases, blogs, testimonials, case studies and news. This tip from guest blogger Mark Traphagen (again) is almost too good to share.

Google 100
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Best of 2008: SEO Guidance, Part 3

WebMarketCentral

TrustRank—Google and Yahoo versions), and underappreciated concepts related to modern search (for example, Yahoo Personalized PageRank and HarmonicRank) capable of inducing a deer-in-the-headlights stare from many if not most SEO practitioners.

SEO 20