Trending Sources

Blogger and Google+, using them together to great effect

Confluent Forms

There has been lots of discussion on Google+ , speculation about the future direction of the platform, how to best use it, but also what it means for the future of Blogger. What does Blogger have to do with it? As a fan of Blogger, but also as a content strategist, I disagree. The blogger as himself/herself strategy Back to Mike Elgan's strategy.

Blogger outreach is earned media PR, isn’t it?


My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. I may well be mistaken. That’s all well and good but it is not blogger outreach. ” (Wikipedia). Right?

Google “mobilegeddon” starts today — are you prepared?


Blogger. Organic Search Search Engine Optimization Search Marketing Google Google Panda Google Penguin Mobile device mobile search mobile Web PageRank Responsive web design Search engine optimization Web search engine Website Back on Feb 3, 2015, I told you  why you need a mobile-native website today  — now, it’s more like you need a mobile-native website today ! Joomla!

Google is a lying liar that lies


Search Engine Optimization Google Google Search HTML HTML element Joomla Meta element Methods of website linking organic search PageRank Search engine optimization twitter Uniform Resource Locator I’m going to get a lot of blowback for this. The following list of Google lying liar lies all have exceptions to the rules. And, Google does make examples of bad actors. Do it! Do it! Do it!

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How (and Why) to Map Your Company’s Digital Landscape


These are the journalists, bloggers, analysts (industry or financial) and others who can help amplify your content, spread your story, and lend credibility to your messages. With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

delicious b2bmarketing

My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another. In the beginning (for us), and when I start up a new blogger (this morning), this question comes up very early in the discussion. Bloggers are concerned that they can not handle the volume of work required. Wrong. and Italy.

PR 2015: Top 100 Influencers & Brands

Onalytica B2B

Think about the numerous analysts, politicians, bloggers, thought leaders, industry professionals, stakeholders and influential consumers that all have big audiences that you want to reach. Influencer PageRank (Normalised). 1. PageRank (Normalised). 1. Public relations is not what it used to be. We live in a connected, mobile first world which moves faster than ever. bekiweki.

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The Top 200 Content Marketing Brands And Influencers

B2B Marketing Insider

also published a list of the Top Bloggers on Triberr which includes an amazing list of people across many topics. PageRank (Normalised). 1. PageRank (Normalised). 1. One of the biggest questions buyers ask in their online journey from awareness, to consideration, to selection is “who is influential?” ” on the topic. Twitter Handle. jeffbullas. Jeff Bullas.

Optimized Links in Press Releases & Guest Posts Can Harm Your SEO, Says Google


If you''re not hip to the SEO lingo, link schemes are "any links intended to manipulate PageRank or a site''s ranking in Google search results. If it''s been a while since you''ve heard the term, PageRank is a link analysis algorithm that determines the value of inbound links. In fact, a few years ago we blogged about why PageRank is irrelevant. Well, there you go. Good point.

SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do

Writing on the Web

The more your site is linked to, the higher your Google PageRank will be. Your Google PageRank is essentially a score on a scale of 0 to 10 that Google assigns your website based on how many links it has and other factors. The higher your PageRank is, the higher your site’s content will rank on Google’s search engine results pages. This article explains the basics.

Is Author Rank Really Relevant?


So the millions (or hundreds) of bloggers that validated authorship will no longer see their lovely photo and Google+ circle count presented in search results. It probably never will. I’m NOT saying the authority or influence of a blogger doesn’t factor into search results. That pile of intellectual gaga came to be known as “PageRank.” Here ye, here ye.

Content Marketing Tips: 8 Things to Look For When Targeting Blogs

Savvy B2B Marketing

Your blog list could potentially include hundreds of blogs and you want to spend most of your time conversing with the bloggers, not finding them. Google PageRank. There is a lot of debate within the marketing world about how reliable Google PageRank is. It isn’t easy to earn a PageRank 4 or higher and you can usually trust that these blogs are high-value targets.

The Trouble with Klout

Paul Gillin

Except that Klout doesn’t currently monitor blogs, other than those on Google’s Blogger service. In her interview with Schwartzman, Berry described Klout as “[Google] PageRank for people.&# In my opinion, it’s got a long way to go. Estimating influence is a delicate balance of art and science. The more I look at it, the less I like it. Beyond Followers.

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Launching your social campaign with guns blazing!


Then I jump in, feet first, and reach out to all the most salient and germane influencers by hook or by crook: I follow everyone who is in my demographic, be it via keyword or hashtag, I engage with them all, no matter what their mozRank, Total Reach, Alexa Rank , Kred, PeerIndex , Kred, Page Authority, or PageRank , or Domain Authority. Timing’s of the essence so go go go go go go go!

The Six Signs of an Authoritative Blog

grow - Practical Marketing Solutions

Identifying authoritative bloggers may be an essential way to grow your audience and promote your business. and are good examples. 4) Google PageRank – This is, in fact, a part of the blog’s stats. Do you have more tips (or signs) that guest bloggers can use to identify authoritative blogs? By Obaidul Haque, {grow} community member. delicate balance.

Edtech and Elearning 2016: Top 200 Influencers and Brands

Onalytica B2B

” Mark Anderson – Consultant, blogger, speaker, and author. We found a rich mix of teachers, bloggers, enthusiasts, authors, keynote speakers and edtech professionals. The PageRank based methodology we use to extract influencers on a particular topic takes into account the number and quality of contextual references that a user receives. WHAT ARE THE EXPERTS SAYING?

B2B 72

Guest Blogging is NOT Dead (And Matt Cutts Didn’t Say It Is)


And there are absolutely some fantastic, high-quality guest bloggers out there.I Compensation: Matt calls this out specifically in his post, noting that “email offering money to get links that pass PageRank (are) a clear violation of Google’s quality guidelines.” Those reasons existed way before Google and they’ll continue into the future. ”). Far from it.

The Biggest SEO Blunders of All Time


Spoiler alert: The worst that could happen is Google lands a direct hit on your search rankings with a flying roundhouse kick, your PageRank drops to 0, and you eventually get featured in a blog post (like this one) that''s filled with examples of companies that broke the rules and paid the price. BMW feels the Google kiss of death for using doorway pages, receives a "0" PageRank.

SEO 55

Defining Link Metrics that Impact SEO Link Building Development

KoMarketing Associates

Google Toolbar PageRank (More so for cross-referencing sites for outreach prioritization, but  toolbar PageRank is not a regularly updated metric and has  very limited value ). Significance and reach of contributing writers, bloggers, and site network as possible to identify. Last week our SEO team met with an organization’s marketing communications team.

Nofollow Tags: What They Are and Why They Matter


Link spam: Any links whose purpose was solely to improve a website’s ranking in search engines by controlling some of the flow of PageRank from one website to another. Google’s Matt Cutts and Jason Shellen (Blogger, Google Reader, Brizzly, et al.) Have you ever heard web experts or SEOs talk about nofollow links? Content spam was prevalent. Many types exist and were used at the time.

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24 of the Best Google+ Guides, Tips, Rants and Raves of 2012


Contending that “PageRank, Google’s ranking scoring system, is profoundly impacted by these (Google +1) votes,” Danny DeMichele provides a simple four-step process for using Google+ as part of a broader reputation (personal or brand) strategy. This tip from guest blogger Mark Traphagen (again) is almost too good to share. So what makes Google+ special? You can!

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Top 4 SEO Tips for Small Business Blogs on a Shoestring Budget

Writing on the Web

These platforms create a meeting point for bloggers and blog owners looking for guest blogs, so you can easily identify quality opportunities. b) Download the Google Chrome PR plugin. It will let you see the PageRank of every blog you visit instantly. But, the major problem that a large number of business owners or bloggers face is the lack of quality blog content. Good Luck!

Content Marketing Today Hits #15 on the Junta42 Top Blogger List

Content Marketing Today

Google PageRank. Share and Enjoy: Tags: Blogging Content Marketing Knowledge Center News Online Social Media junta42 top bloggers Joe Pulizzi’s 8th Installment Reviews Record 353 Blogs to Select Content Marketing Thought Leaders. We are delighted to have earned another strong ranking among the content marketing blog elite once again. How Content Marketing Blogs are Ranked. IdeaLaunch.

18 (of the) Best SEO Link Building Guides of 2011


Links still matter for SEO. Not low-quality links, not reciprocal links, not the kind of links you can buy in bulk for cheap from some sketchy source in the third world, but real, valid, quality links. So—how do you build those high-quality links? What types of links should you be seeking exactly? What are the best link-building strategies in a post-Panda world? by WebProNews. by Performics.

5 Must-Watch Google Webmaster Videos for the B2B Marketer

KoMarketing Associates

Whether it’s Rand Fishkin from Moz, Wil Reynolds  from SEER, or Danny Sullivan from MarketingLand, everyone has a favorite blogger. What percentage of PageRank is lost with a 301 redirect? This video debunks the notion that using a 301 redirect will eliminate the majority of PageRank to a webpage – Matt Cutts explains that only around 10-15% of link juice is lost.

Inbound Marketing the Way God Intended


This commonly-held belief, that earned inbound marketing is well-nigh impossible, has caused “fickle and unreliable” bloggers and influencers to be avoided in place of predictable but artificial inbound marketing.  She believes that hundreds and thousands of bloggers were at my bidding, awaiting my call. Image via Wikipedia. Earned media is hard.  Let me explain.

Maximize Blog Traffic with Top 27 SEO Plugins


AtContent is a platform that makes it possible for other bloggers to easily recommend and re-post your content, increasing your page views and blog traffic. Simply install and connect, follow relevant bloggers, and then sit back and wait for the hits. Once installed, an icon appears in the top right corner that displays the PageRank of any site. Sure you do. SEO Ultimate.

Renewable Energy: Top 100 Influencers and Brands

Onalytica B2B

Alice Stollmeyer , EU Energy & Climate blogger & Founder of @StollmeyerEU. “In Europe, the transition towards more energy efficiency and renewable energy is gathering momentum. We found a rich mix of teachers, bloggers, enthusiasts, authors, keynote speakers and edtech professionals. WHAT ARE THE EXPERTS SAYING? Mike Hudema – Climate and Energy Campaigner at Greenpeace.

B2B 43

How Savvy Inbound Marketers Get Results From Guest Blogging


This is a guest post written by Bamidele Onibalusi, a professional freelance writer, copywriter, and guest blogger. The guest posts were submitted to smaller blogs with an Alexa rank of 50k to 400k and a maximum PageRank of 4. By “thematically relevant,” I’m referring to content that ties your industry focus with that of the other blogger. Personal Case Study.

Health and Fitness: Top 100 Influencers and Brands

Onalytica B2B

Health and fitness bloggers took social media by storm in 2015, writing about fitness plans, workout routines, alternative diets and of course the increasingly popular phenomenon of avocado on toast! The PageRank based methodology we use to extract influencers on a particular topic takes into account the number and quality of contextual references that a user receives. DOWNLOAD NOW!

B2B 25

Post-Hummingbird Search: An (Almost) A-Z Glossary of Winning at SEO


Authority: Google’s PageRank is gone forever! White Hat SEO: An old-school, but entirely relevant, term used to describe the only proven way to win the Google game: Publish quality content, build relationships with other bloggers, maintain your community, and repeat. A version of this post originally appeared on the ecommerce section of Inbound Hub. Oh wait, no it’s not.


What's the Deal With Guest Blogging? Deconstructing Matt Cutts' Post


Stay away from blogs that are maintained mostly by outside content, unless it''s a community of bloggers -- for example, Social Media Today. While, this won''t prevent spam, it will avoid problems with passing PageRank since Google won’t crawl through to those sites. On January 20, Google''s Matt Cutts blogged about " The decay and fall of guest blogging for SEO." My answers?

An Exhaustive Guide to Exceptional Guest Blogging


Network with other bloggers in your industry to discover websites with a similar commitment to quality, and an audience that can benefit from your message. MozRank and Google PageRank act as snapshots of a website’s perceived authority in the eyes of search engines. Remember, the top bloggers in major industries likely receive hundreds of offers for guest content daily.

Top 5 Mistakes to Avoid on Your Company Blog

delicious b2bmarketing

Mashable recently asked Karr, internet marketing experts, and small business bloggers about the most common mistakes that companies make when starting a blog — and how to avoid them. 1. “Some of our blog entries are the most visited pages on our site, and some of them are very high PageRank sites,&# says Head of Marketing Healy Jones. Have an account? Is it advice?

The Human Approach to Link Building Outreach


Typically the webmasters/bloggers that respond to stock emails are low-hanging fruit, and any site worth its salt is going to need extra effort. The site in question has a 72 Domain Authority as well as a PageRank of 6 as I write this and it’s very relevant to the client, so it would be a great place for the link. Photo credit: MyTudut. Be Conversational. Avoid Stock Emails.

Content Marketing Today Jumps to #9 in Junta42 Top Blogger List

Content Marketing Today

Google PageRank. Joe Pulizzi’s 7th Installment Reviews Record 300 Blogs to Select Content Marketing Thought Leaders. We are delighted to be part of the content marketing blog elite once again. In fact, we are even happier to have jumped up 4 notches from #13 to #9. They rated each on the following factors: The number of posts in last quarter that pertained to a content marketing topic.

SEO & Blogging = a Match Made in Heaven?


Companies with 51+ website pages get 48% more traffic, and those that publish 15+ blog posts monthly get 5x more traffic than non-bloggers. Sites that blog often, particularly on trending topics, tend to have a higher PageRank and appear in results pages often for queries. Have you heard the term? Learn it well. Unless you are satisfied with your current cyber status.

11 Smart Content Marketing Tools for Every Budget

Vertical Response

The optimize and connect features help you build your site authority and Google PageRank, and connects you with other sites that have authority so you can establish relationships with them. Yoast - For you bloggers out there, this is another easy-to-use WordPress plugin that helps your content get found by search engines. Good news! Get Ideas. Cost: Free. Cost: Free. Cost: Free.

The Insidious Nofollow Tag: An SEO Rant


Blog readers and bloggers were well aware of the immense problem. Just like any other type of spam affects its community, comment spam affected the entire blogging community, so in early 2005 (Google and Blogger engineers) designed the attribute to address the problem and the nofollow attribute was born.&#. Buzz, Simpy—have now instituted dastardly nofollow tags. Digg this!

How to Nimbly Adapt Content Strategy to Google’s Upcoming Changes


MozRank and Google PageRank can offer a glimpse at how your site stacks up, though the scores lack industry-specific insights. The logic behind this move is clear: while considering inbound links allowed website owners and bloggers to rate the authority of a website, social signals are more egalitarian, and consider input from everyone with a social presence. 4.Invest in Quality.