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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. Its monitoring covers blogs, message boards, forums, microblogging sites, wikis, media sharing sites, social networks, online classifieds and review sites.

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B2B Marketing Thought Leadership: Tom Pick

Adobe Experience Cloud Blog

The "best" writers aren't necessarily employed by trade magazine or analyst firms; this is now determined by the wisdom of crowds in the marketplace. Sure, a few of the bloggers like Seth Godin and Tom Peters would be B2B celebrities even if blogging didn't exist because they are very smart and have written best-selling books.

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Strategic Guy: Three Phases of Social Media Maturation

Online Marketing Institute

Thought leadership-based lead generation tactics -- such as educational Webinars -- combined with good old fashioned sales outreach must be defined and put in place. Its in this phase that interaction with the organizations sales team becomes paramount. What has your experience been with the implementation of social media programs?

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How to Write a Strategic Marketing Plan

WebMarketCentral

Marketing & PR Tactics Tactics specify how the identified marketing and strategies will be implemented, and how the tools that will be identified in the next session will be used to support the stated marketing and PR objectives. This is really the "meat" of the plan, the action items. That ought to get you started!

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Blogger Relations. It’s a fantastic question. - B2B Voices , September 1, 2010 Image via CrunchBase. So this sounds great.