Biznology

AUGUST 14, 2018

And last Sunday, 19 of us organized on our own via No Agenda Meetup space. Back in the day, hosting parties, meetups, and get-togethers for top-local-tweeters and geographically-close bloggers was all the rage. The olly olly oxen free method works equally well for both recruiting your army as well as rallying your troops.

Communities 126

Communities Blogger Class Twitter 126

Biznology

JANUARY 2, 2018

And if you’re compassionate enough to not put the onus of intralinking and interlinking onto your bloggers then you can do all of this during the editorial process afterwards. One day, Google’s actually going to put the kibitz on non-organic bought links; until then, you have some time to get right with God/Google.

Optimization 194

Optimization Long Tail Marketing Marketing & Strategy Blogger 194

Biznology

JULY 12, 2016

A third of my practice at Gerris Corp is devoted to earned media influencer marketing (which I naïvely still call blogger outreach ) and guess what I’ve discovered over the past linear decade? There’s nobody online taken more for granted than bloggers. “Just make sure it looks organic to Google,” they plead.

Blogger 0

Blogger Advertorials Paid Search Agency Outreach 0

Biznology

FEBRUARY 22, 2019

For example, if you’re in the farming industry, you need to know how to reach out to customers and let them know you offer the most reliable organic crop prices. One of the best tips for beginner bloggers is to be honest in your posts. It’s all too common that people say one thing and then do the other.

Small Business Marketing 151

Small Business Marketing Budget Programs Mobile Advertising Tools 151

Biznology

JUNE 27, 2017

I have been helping out Anne Haas and Jen Tucker over at 1970 Dogwood Street , a Northern Virginia and Washington, DC, interior design and organization firm, with the search engine optimization (SEO) of their website. Spend Labor Day with your family! 1970 Dogwood Street. They’re doing it right because they love doing it.

Google 179

Google Blogspot Ideal Customer Profiles Content 179

Biznology

JULY 26, 2016

About the panel: Chris Abraham , digital strategist and technologist, is a leading expert in digital: search engine optimization (SEO) , online relationship management (ORM), Internet privacy, and online public relations with a focus on blogger outreach, blogger engagement, and Internet crisis response.

PR 80

PR Web 2.0 Blogger Public Relations 80

Biznology

MARCH 28, 2017

There are thousands of people online this very moment who are working hard on sorting out how to make the most of a life that has been affected by illness and disease — their own or as caregivers. Tens of thousands. Come reach out to me and my team at Gerr.is

Social Media 0

Social Media Media Blogger Internet Marketing 0

Biznology

DECEMBER 6, 2016

About today’s panel: Chris Abraham , digital strategist and technologist, is a leading expert in digital: search engine optimization (SEO), online relationship management (ORM), Internet privacy, and online public relations with a focus on blogger outreach, blogger engagement, and Internet crisis response.

Demand Generation Agencies 80

Demand Generation Agencies Advertising Agencies Paid Search Agency Public Relations 80

Biznology

JANUARY 9, 2014

The world’s best-known bloggers have the ability to make or break their brand’s reputation with a simple Tweet to their massive audience. Even large outreach teams can communicate remotely with prospects, customers, and influencers thanks to its organized interface. Blogger LinkUp. MyBlogGuest. Google Alerts. Little Bird.

Outreach 80

Outreach Paid Content Tools Enterprise Management 80

Biznology

MAY 19, 2015

Site Optimization : This includes copy rewriting, internal linking, keyword research, Google Analytics/ and Google/Bing Webmaster Tools integration, integration of Sitemaps, structured data, title and description rewriting and organization, image ALT tag development, site submission, and content recommendation development strategies, etc.

Youtube 80

Youtube Digg Social Media Advertising Mediums 80

Biznology

JANUARY 17, 2011

Let me explain and let me introduce myself because Mike has offered me the opportunity to be a blogger here, so I thought I would put everything into context and perspective. When I started my agency, it started out as an organic SEO shop. Instead, I threw myself and my agency into blogger outreach and social media marketing.

Social Media 80

Social Media SEO Advertising Agencies Media 80

Biznology

APRIL 26, 2016

When it comes to campaigns like this, I get the explicit OK for me to leverage my own personal social networks — that’s why I work so hard on developing my 79 Klout — because the only online influencer I can 100% rely on is me. So many worthwhile organization and companies have very many followers. Like Youtube Video.

Campaigns 80

Campaigns Ideal Customer Profiles PageRank Outreach 80

Biznology

JANUARY 5, 2016

Most organizations don’t recognize the downsides to workplace collaboration. In 2013, Congress passed legislation that effectively ended the ban on Radio Free Europe and Voice of America broadcasting within the U.S., a prohibition that went back to the 1940s. Have PR practitioners benefitted? He operates his consultancy at Gerris Corp.

Work Management 80

Work Management Marketing Management Skype Public Relations 80

Biznology

NOVEMBER 8, 2012

And bloggers , of course, need to know what words their audiences use to describe their pain points. When all five roles are using the same keywords as the content strategists and information architects (IAs) who work on your website, that’s when the magic we call content marketing happens. I could tell you how that works.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Biznology

AUGUST 31, 2015

We would have a dialogue about what interested me and how the company could help me do my work. I rarely accept such invitations, but I had worked with this particular public relations person several times before, and the topic of the conversation did look interesting. After brief introductions, the CEO began talking. Time Machine.

PR 80

PR Public Relations Paid Search Agency Blogger 80

Biznology

DECEMBER 13, 2011

” I then added , “Pitch Engine doesn’t take away the work: writing/collecting compelling copy and assets. You do that work” and then “Our SMNR is just a platform and structure. If an app doesn’t make it easier for you to connect with other people, the app doesn’t work.

Social Media 80

Social Media Demand Media Blogger 80

Biznology

OCTOBER 29, 2013

In my analogy, Google Hummingbird will require each website owner to find one or more social media passion-players and woo, hire, pay, or partner with them in order to get back on top of Google organic search. This resource, time, and money-expensive strategy might not work very well any more. Let me know how it works.

Google 80

Google Youtube Blogger Domain 80

Biznology

NOVEMBER 4, 2015

These remarkable young people are members of the Thiel Fellowship , an organization started by PayPal co-founder Peter Thiel that awards gifted young entrepreneurs with grants of $100,000 and the expectation that they will drop out of school to pursue their dreams. We don’t have set work hours. Cisco Systems Inc.

Peer-to-peer 80

Peer-to-peer Startups Paid Search Agency Ad Exchange 80

Biznology

MAY 27, 2015

His firm was working with an SEO company that provided content creation as part of its monthly retainer. Here was his question: The SEO and marketing company I’m working with keeps sending me “SEO rich” content designed for off-site placement that needs my approval. How can such a sloppy error happen?

Paid Search Agency 80

Paid Search Agency SEO Companies Copywriting 80

Biznology

FEBRUARY 4, 2013

Rather, every person in digital media production needs to know how their work affects search effectiveness. The consensus among experts in both paid and organic is that 1+1 =3, meaning that you get much more value if you buy the words and point to the pages for which you rank organically. And even the mechanics are similar.

Lead Scoring 80

Lead Scoring Lead Ranking Paid Search Agency SEO 80

Biznology

NOVEMBER 12, 2013

Here’s a caveat: this will all work better if you can woo your staff members to actually produce content for your site with a real-name attribution and byline — here’s what they suggest: Make sure a byline containing your name appears on each page of your content (for example, “By Steven Levy “).

Google 80

Google Paid Search Agency Adsense Brand Identity 80

Biznology

JULY 3, 2012

I just wrote an article , Blogger outreach is earned media PR, isn’t it? wherein I suggested that some bloggers are kinda jerks because they lead any blogger outreach with “here’s my advertising packet.” Bloggers, in fact, are the victims and we digital and PR agencies are the perps.

Blogger 80

Blogger Outreach PR Advertising Agencies 80

Biznology

MAY 20, 2013

This means that all of the natural tactics that were working before will still work, and will start to work better than before after more of the filler gets dealt with by 2.o. Internet Marketing Organic Search Google link building Matt Cutts penguin Penguin 2.0 may already have started rolling out.

Link Building 80

Link Building SERP SEO CAN-SPAM 80

Biznology

APRIL 21, 2015

Google is about to dramatically change how search works on your phone. Organic Search Search Engine Optimization Search Marketing Google Google Panda Google Penguin Mobile device mobile search mobile Web PageRank Responsive web design Search engine optimization Web search engine Website' Here is what you need to know. DataLife Engine.

Google 80

Google PageRank Mobile Marketing Search Marketing 80

Biznology

NOVEMBER 29, 2011

Over the last five years that Abraham Harrison has been pitching bloggers on behalf of clients, we have learned a thing or two about how best to reach bloggers, how to engage them, how to get them to carry our client’s message to their readership. Bloggers don’t trust PR firms.

Blogger 80

Blogger Domain Outreach Microsite 80

Biznology

SEPTEMBER 25, 2014

And you’ll see an improved ROI from their efforts (and spend much less time editing their work.). It’s best to ask detailed questions about how they keep up with industry trends and review their work. Additionally, some writers are fantastic bloggers, but they don’t know how to structure solid sales copy.

SEO 80

SEO Google Training Webinar Metrics 80

Biznology

MARCH 11, 2013

Your intranet, on the other side, is more like a garden: relatively small in terms of users and content, with participants contractually bound to the organization and a low tolerance for failure. Chances are that the vast majority of your corporate bloggers won’t be as insightful as the folks writing for the New York Times or GigaOM.

Wiki 80

Wiki Wikipedia Terms and Conditions Social Media 80

Biznology

JUNE 20, 2013

To be upfront and honest, I have never been an “email marketer,” worked in sales, or have extensively even used emailing as a strategy before link building. Typically the webmasters/bloggers that respond to stock emails are low-hanging fruit, and any site worth its salt is going to need extra effort. Photo credit: MyTudut.

Link Building 80

Link Building Outreach Ad Building PageRank 80

Biznology

JANUARY 17, 2012

The Internet has flattened the market, allowing anyone to eat your lunch, so just ringing the dinner bell after you launch your social media presence is not going to work as well as you expect. Mind you, there are exceptions. If there are holes in the market–a vacuum–then filling that need will result in amazing success.

Social Media 80

Social Media Social Marketing Media Long Tail Marketing 80

Biznology

JUNE 26, 2012

My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. I may well be mistaken. ” I quickly responded, “Funny.

Blogger 80

Blogger Outreach PR Media 80

Biznology

OCTOBER 30, 2012

The content can be created by you as you build out your social media and social network empire: Twitter , Facebook Pages, Google+ Business Pages, Pinterest , Tumblr, About.me, LinkedIn, Blogger, TypePad , WordPress.com, YouTube , Slideshare, or your own blog.

Marketing & Strategy 80

Marketing & Strategy Work Management Marketing Strategy Marketing Management 80

Biznology

JULY 16, 2013

Since WordPress, Blogger, Typepad, and even Tumblr allow you to adjust the post date of your blogs, you can slowly and surely backdate your entire blog offerings to go all the way back to the day you were born, if you like. Yeah, that’s a lot of work. Writers are not reporters and neither are you.

Social Media 80

Social Media Media Internet Marketing Google 80

Biznology

OCTOBER 21, 2014

Forget a one-two punch, you’ll need to work on your one two three four five six seven combination. We’re personally, by hand, reaching as far down the tech, app, and gadget A-list as possible, reaching hundred of bloggers and social media writers. Many hands make light work — but not in the way you think.

Advertising Agencies 80

Advertising Agencies Public Relations PR Ideal Customer Profiles 80

Biznology

AUGUST 27, 2013

And it’s mostly worked, too, until recently. However, they’re never fooled by cheap, half-assed, good-enough SEO strategies that had worked until recently, as I said. So, work on getting better — but don’t do it in a vacuum, do it out loud and let everyone know. So, what to do, what to do? Well, Yelp!

Google 80

Google Social Media PR CAN-SPAM 80

Biznology

JANUARY 10, 2012

Last week, I explained how to succeed with B-list bloggers, but maybe some of you aren’t convinced. So, this week, I want to draw an analogy to successful Google AdWords approaches so that you can see how to apply that same technique to blogger outreach. Long-tail blogger outreach is like long-tail Google AdWords advertising.

Long Tail Marketing 80

Long Tail Marketing Adwords Blogger Paid Content 80

Biznology

JUNE 21, 2016

If you have widgets to hand out to bloggers, YouTubers , Instagrammers, and top Vine, SnapChat , and Periscope rockstars , but you’d better be ready for some serious noes. A rate card is generally the way a smart blogger or online influencer says no. Well, you can. Oh, you’ll also get lots of request for money.

Demand 145

Demand Media Blogger Public Relations 145

Biznology

SEPTEMBER 10, 2013

Read more… Blogger outreach is scary — I am still surprised that many companies don’t do blogger outreach, even today. Simply put, blogger outreach is scary. In many cases, the bad experiences that many agencies blame on the rudeness of the blogger is square on the agency’s shoulders. For real effect.

Social Media 80

Social Media Social Marketing Media Paid Search Agency 80