Hubspot

MARCH 25, 2015

The blogosphere has been a major online marketing medium for years now. Bloggers are trusted voices who can bring in customers and help you build your community. Reaching out to potential blogger is a more intricate process nowadays than it was even five years ago. 3 Tips for Effectively Reaching Out to Bloggers.

Blogger 28

Blogger Tools Peer-to-peer Outreach 28

KoMarketing Associates

MAY 21, 2015

There are times when a content marketing initiative’s results seem to plateau. This may happen with every online marketing program, be it content development, SEO performance, or building a presence in social media. Take a step back and reorganize “free time” spent with research and execution.

B2B Marketing 120

B2B Marketing Content Marketing B2B Paid Search Agency 120

Adobe Experience Cloud Blog

DECEMBER 15, 2009

Take a moment to reflect on the year’s most interesting, exciting and sometimes surprising online marketing news. December 2009 Online Marketing News. November 2009 Online Marketing News. University of Missouri Researchers Find Search Process Affects Cognition and Emotion. Top word of 2009: Twitter.

Paid Content 48

Paid Content Online Marketing Paid Search Agency Web 2.0 48

KoMarketing Associates

NOVEMBER 24, 2015

One of the most effective content marketing tactics we recommend, for SEO and broader online marketing performance, is a B2B blogging initiative. Matched with keyword research , develop an editorial calendar that tackles topics related to keyword strategy that your site’s SEO strategy is lacking visibility for.

B2B Thought Leadership 120

B2B Thought Leadership Webinar Metrics Marketing & Strategy B2B 120

KoMarketing Associates

MARCH 7, 2013

It’s no secret that social media is an important channel of digital marketing. For B2B marketers, there are endless opportunities for leveraging social media platforms and strategies. Research from Optify’s 2012 B2B Marketing Benchmark Report supports these statements. Marketing Sherpa (@MarketingSherpa).

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Webbiquity

MARCH 13, 2019

Many people haven’t really wrapped their head around how marketing is changing from push to pull and how it’s possible to generate highly qualified “ready to buy” inbound sales leads online. The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Online Marketing Institute

JANUARY 4, 2011

This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1.

Blogger 40

Blogger Adsense Twitter Buzz 40

Convince & Convert

JUNE 6, 2013

I’m an online marketer, a specialist in content marketing strategy and writing. As a guest blogger here, we have a good fit, a win-win. I encourage all my clients to become not only bloggers, but also guest bloggers. But I can help myself and this website by practicing some smart keyword research.

Keywords 134

Keywords Long Tail Marketing Blogger Content 134

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Pitching bloggers and print journalists are somewhat similar, but in the end, they can be very different things. This is true with regular media relations, so why do it with bloggers?

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Exo B2B

OCTOBER 16, 2020

His work integrating search, social, content, and influencer marketing for B2B brands has been recognized by the Wall Street Journal, The Economist and Forbes as well as CMO.com and MarketingProfs. As executive editor of TopRank’s Online Marketing Blog, he’s published over 1.4 He is also a lecturer and analyst.

Marketing AI 98

Marketing AI Advertising Agencies Lead Scoring Lead Ranking 98

Webbiquity

SEPTEMBER 1, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. How to Reach Out to Bloggers by Chris Brogan. 10 More Online Tools Every PR Pro Should Master (Part Two) by Social Media Today.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Kabbage

NOVEMBER 9, 2016

What do they talk about: Variety of B2B topics ranging from demand generation, content marketing, SEO, social media, etc. Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. Where can I find it: [link]. Where can I find it: [link].

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

KoMarketing Associates

APRIL 9, 2019

It’s 2019, after all – B2B marketers have evolved past “lead gen 101” They need leads that contribute to pipeline. Plenty of research backs this up. But here’s just one example : 58% of marketers said their top priority was lead quality. research your competitors’ keywords and ads. Facebook Ads Library.

High Quality Lead 215

High Quality Lead PPC Lead Generation Budget Programs 215

KoMarketing Associates

APRIL 2, 2015

This is often a common problem for many bloggers and marketers in almost every industry. Most long-form content is 600-2,000+ words, and should be informative and backed by external research or statistics. Argumentative posts should especially be backed by data and research, which can help strengthen any point or opinion.

Traffic 120

Traffic B2B Case Studies Case Study 120

Kabbage

NOVEMBER 9, 2016

What do they talk about: Variety of B2B topics ranging from demand generation, content marketing, SEO, social media, etc. Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. Marketing Trends & Technology. Buffer Blog.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

ClearVoice

MARCH 8, 2022

When I first took on this assignment to find — and write about — influential women in the content creation/content marketing world, my first thought was: “Eh, piece of cake.” Just do a little research, target the names that pop up frequently, and present them through clever write-ups. Lilach Bullock , founder, Lilach Bullock Ltd.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

KoMarketing Associates

JUNE 7, 2018

Bring in new writers, guest bloggers, freelancers, or people from other departments to write content that offers more varied perspectives and opinions. Some of the top tools for researching are: Answer the Public. multiple choice might be helpful here if you’ve researched options using the tools mentioned earlier in this article).

B2B Marketing 216

B2B Marketing Paid Search Agency Content Marketing Work Management 216

KoMarketing Associates

JULY 31, 2014

Network evaluation also helps identify potential publishers, vendors, and bloggers that might become ideal link building targets or social media marketing partners. Hashtagify for hashtag research. B2B Online Marketing Blog Social Media Strategies' Suggested Tools. ” ©iStockphoto.com/dcerbino.

Ideal Customer Profiles 120

Ideal Customer Profiles Profiling Twitter Lead Ranking 120

Webbiquity

DECEMBER 18, 2018

Most bloggers think about search as the primary customer acquisition channel for blogging. Nico Prins is an online marketer with a passion for travel. Every week he researches the best lifetime software deals, from sites like AppSumo and StackSocial along with independent developers. In many (most?)

Training 214

Training Planning Work Management Marketing Management 214

KoMarketing Associates

SEPTEMBER 24, 2019

You may have even done research and have your notes ready to go, but when it comes to putting the proverbial “pen to paper” no words appear. Read a post from a blogger you admire or tackle the first couple chapters of a book on your reading list. The symptoms are the same: a blank page, an empty mind, and a fast-approaching deadline.

Marketing & Strategy 147

Marketing & Strategy Paper Blogger Twitter 147

Writing on the Web

JUNE 19, 2013

These platforms create a meeting point for bloggers and blog owners looking for guest blogs, so you can easily identify quality opportunities. But, the major problem that a large number of business owners or bloggers face is the lack of quality blog content. b) Download the Google Chrome PR plugin. Image Source.

Small Business Marketing 100

Small Business Marketing Budget Programs Business Blogging SEO 100

KoMarketing Associates

DECEMBER 9, 2014

The decision to do so is based upon several factors but the basic idea is to general social buzz and potential link partnerships by referencing key bloggers/industry pros in each post. B2B Online Marketing Blog Content Marketing' ©iStockphoto.com/frentusha; bertos.

Marketing Budget Creation 120

Marketing Budget Creation Curation Budget Programs Content 120

Webbiquity

NOVEMBER 12, 2012

Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. Online Marketing. Internet Marketing. Image credit: Ajax Union.

Marketing Management 100

Marketing Management SEM Lead Ranking PR 100

Predictive Response

MARCH 1, 2019

Utilizing multiple marketing tools and resources available online is one of the quickest ways to learn how to effectively reach and connect with your target audience. . Digital Content Marketing. Research keywords and the latest trends in your market using tools such as Google Trends.

Effectiveness 49

Effectiveness Paid Search Agency PPC Business 49

Biznology

NOVEMBER 10, 2015

Hell, I don’t even know if anyone refers to any of it as digital PR or social media marketing. Reputation management is much hotter than ever, search engine optimization (SEO) is no longer considered snake oil, and blogger PR and social marketing. Content Marketing is the New Website Content.

Marketing Websites 80

Marketing Websites Wikipedia Work Management Blogger 80

KoMarketing Associates

JULY 14, 2016

Once you’ve started creating a strategy , it’s time to find content to share, schedule it, and monitor what is being said about your brand online. Below are some tools that can help you research, schedule, and monitor. Most offer a free trial or freemium feature, but are monthly subscriptions to access all of the features. Cost: FREE.

Social Media 120

Social Media Social Marketing Automation B2B Marketing 120

Online Marketing Institute

JUNE 30, 2009

For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix. My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another. They are awesome.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Writing on the Web

JUNE 30, 2010

Online Surveys & Market Research. Blog this on Blogger. How to Start “a Little Online Business …&#. 4 Time-Saving Tips for Social Media Marketing. Please vote: What has been your experience using the Web to promote your business? Share this on Bebo. Add this link to Box.net.

Ning 100

Ning Content Marketing Digg Business 100

Hinge Marketing

MARCH 23, 2016

Here are five common mistakes new bloggers face , and my advice on how to best avoid them. Online content based on a thoughtful content strategy can help you reap expertise-based referrals. The biggest concern new bloggers have when they first start out is having enough content. You know the material. You are the expert.

Practices 48

Practices Best Practices Blogger Marketing Management 48

Optinmonster

MAY 8, 2023

What is an Online Business? Advantages of Starting an Online Business How to Start an Online Business Self-Reflection Market Research Business Model Competitor Research Unique Value Proposition Legal Formation Sales Platform Marketing Channels 19 Online Business Ideas Next Steps: Growing Your Online Business What is an Online Business?

Paid Content 64

Paid Content Work Management Marketing Management Business 64

Hinge Marketing

MARCH 23, 2016

Here are five common mistakes new bloggers face , and my advice on how to best avoid them. Online content based on a thoughtful content strategy can help you reap expertise-based referrals. The biggest concern new bloggers have when they first start out is having enough content. You know the material. You are the expert.

Blogger 48

Blogger Marketing Management Planning Keywords 48

KoMarketing Associates

AUGUST 19, 2013

Jay Baer (Convince and Convert) - New York Times best selling author, keynote speaker and marketing consultant. Lee Odden (TopRank Online Marketing) Author of Optimize, CEO of @TopRank Online Marketing – Focused on Search, Social Media, PR & Content Marketing.

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

The Effective Marketer

AUGUST 23, 2010

Schaefer , another excellent blogger and marketer. Email Vendor Selection Methodology - Part 2 now online: [link] #emailmarketing #b2bmarketing 2 hours ago I just grabbed @ AppSumo action video, Google AdWords secrets for Free. Here’s the link to the podcast SPOS#214 , it’s worth listening to. United States License.

Work Management 100

Work Management Marketing Automation Services Marketing Budget Creation Marketing Budget 100

Online Marketing Institute

AUGUST 14, 2011

You may recognize these five states from the research I’ve been doing over the past few years How to Organize for Social Media Measurement Read the report, print it out, and share with others. link] Research Report: A Framework for Social Analytics | Thought Experiments [.] link] Dan Whitehouse Social analysis. United States.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Hinge Marketing

APRIL 5, 2017

So take time to learn how to do keyword research effectively. At this point, you’re ready to begin keyword research. targeted marketing. market segmentation. Blogger Outreach. Learn about the most effective online marketing strategies to generate leads in our Online Marketing for Professional Services book.

SEO 96

SEO Webinar Metrics Marketing & Strategy B2B 96

Single Grain

DECEMBER 29, 2020

There are a number of incredible SaaS bloggers who not only write for business owners, entrepreneurs and startups, but who are business owners, entrepreneurs and startups. Here are the top 16 SaaS bloggers that all businesses should follow for the most up-to-date, advanced and useful business techniques that will help you grow your business.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

The Effective Marketer

SEPTEMBER 29, 2010

That’s why it still amazes me that discussions about following a formula for success often get stuck in how you define “success&# instead of discussing the differences between target markets. link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention? United States License.

Marketing Budget 100

Marketing Budget Work Management Marketing Automation Services Marketing Management 100