Online Marketing Institute

JUNE 30, 2009

For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix. My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Webbiquity

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. She’s smart, personable, sometimes controversial and never dull. She’s an entrepreneur, marketer, blogger, and alum of Wharton and Purdue. Alicia Arenas. Amber Buhl.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Online Marketing Institute

APRIL 4, 2011

Remember this: with a company blog strategy, the organization owns (and controls) the content and discussion (assuming the organization isnt using a hosted solution like Blogger or a WordPress hosted blog). WordPress bloggers may be interested in leveraging the WordPress Editorial Calendar plugin as well.

SEO 40

SEO SEM Effectiveness Enterprise Management 40

The Effective Marketer

JUNE 21, 2009

For those that already use social media sites personally and just want to take it to the next level and include their business in the social media space, the presentation is a starting point, but it only tells you some of the basics. link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention?

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Zoominfo

SEPTEMBER 17, 2018

According to the show notes on iTunes, The eCommerce Marketing Podcast walks you through everything that goes into eCommerce marketing — from inbound marketing to paid advertising to conversions. Learn the strategies top marketing experts use to grow their businesses. Online Marketing Made Easy.

Paid Content 252

Paid Content Paid Search Agency Advertising Agencies Enterprise Management 252

seo.co

NOVEMBER 8, 2021

Now published by Third Door Media, Search Engine Land features news and opinions on SEO, search engine marketing (SEM), social media, local marketing, and other pertinent industry topics. It’s a great first stop for anything related to SEO, SEM or internet marketing. TopRank Marketing Blog. Seth’s Blog.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

WebMarketCentral

SEPTEMBER 15, 2008

Search Engine Performance Report: ROI up 13% in Q4 07, 97% of Additional Spend Goes to Google by Efficient Frontier It's hardly a shock that Google dominates search marketing budgets, but it is somewhat surprising, as this post reports, that the 800-pound gorilla continues to grow at the expense of competitors with higher ROI increases.

Marketing Budget 20

Marketing Budget Web 2.0 Research Paid Search Agency 20

Online Marketing Institute

JANUARY 4, 2011

I’m sure that there are many of you who have heard (or perhaps personally believe) something similar. Unless they’re mentioned in the news, do they really have interesting content that you – as a blogger/journalist - would want to link to? Links Let’s be real. What do people like to link to? White papers?

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

seo.co

MARCH 8, 2020

Now published by Third Door Media, Search Engine Land features news and opinions on SEO, search engine marketing (SEM), social media, local marketing, and other pertinent industry topics. It’s a great first stop for anything related to SEO, SEM or internet marketing. TopRank Marketing Blog. Seth’s Blog.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

WebMarketCentral

FEBRUARY 25, 2008

One of the most appealing aspects of online marketing is the ability to test and measure virtually anything, in detail and with great precision. Bloggers Ponder Google's RSS Syndication Stats by MediaPost Online Spin Following Google's acquisition of Feedburner , Max Kalehoff ponders the importance of the "reach" metric for bloggers.

Analytics 20

Analytics Best Practices Blogger Banner Ads 20

WebMarketCentral

JANUARY 30, 2008

5 Rules of Social Media Optimization (SMO) by Buzz Marketing for Technology Ãœber-blogger and podcaster Paul Dunay provides five unconventional tactics for improving search engine rank, such as adding social bookmark site buttons to web pages, making content portable (e.g. video, audio files and PDFs) and encouraging mashups.

SEO 20

SEO SEM Work Management Thought Leadership 20

Convince & Convert

SEPTEMBER 20, 2010

And more… There is enough primary data within this report to help smart marketers be very actionable when it comes to sharpening their social media plans/focus or to help ease the entry into the social media waters. power to the people ? power to the people ?

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Webbiquity

AUGUST 9, 2016

.” But influencer marketing can be a waste of resources, or worse—actually damaging to a brand—if done wrong. Showcase reviews: Online Marketing Institute, Social Media Today, BuzzBlogger, PR Daily (PR Tools), StoreYa Blog, Robbie Richards. Sample review: “Grouphigh is a really powerful blogger research tool.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

WebMarketCentral

MAY 11, 2009

TrustRank—Google and Yahoo versions), and underappreciated concepts related to modern search (for example, Yahoo Personalized PageRank and HarmonicRank) capable of inducing a deer-in-the-headlights stare from many if not most SEO practitioners.

SEO 20

SEO Best Practices PR PageRank 20

Salesforce Marketing Cloud

APRIL 16, 2024

Learning how to make digital marketing work for you to personalize communication can create lifelong customers that give your business a stable base. Let’s take a deeper look at what digital marketing for small business really means, and the steps you can take to get started today. Being an SMB has its challenges.

Small Business Marketing 103

Small Business Marketing SMB Planning Enterprise Management 103

Webbiquity

MARCH 23, 2017

” — Online Marketing Institute. Showcase reviews: Online Marketing Institute. ” SlideShare is a venue, primarily for B2B marketers and influencers, to share presentations, PDF documents, and infographics. Join “tribes” of bloggers on similar topics. Marketing Insider Group (Startup).

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Webbiquity

JANUARY 19, 2011

But fundamentally, 1) there are now far more online venues than just your website or blog where you and/or your company be found (social media pages and profiles, articles, videos, etc.), When appropriate, let key bloggers know about it.&# not personalizing your invitation-to-connect messages, and more. Tweet about the video.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Directive Agency

MARCH 7, 2019

Digital strategist and content Guru, Ann Handley, has become one of the top leaders shaping modern marketing today. As a pioneer in digital marketing, Handley is the Wall Street Journal best-selling author of Everybody Writes , is a key Linkedin influencer and one of the most influential thought leaders in the marketing world.

Demand Generation Agencies 111

Demand Generation Agencies Enterprise Management Work Management Marketing Management 111

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

SmartBug Media

MARCH 25, 2019

Content Marketing Institute. The mission of the Content Marketing Institute is to advance the practice of content marketing, through online education, print, and in-person seminars. Subscribers get how-to marketing advice for their content strategies, B2B content marketing case studies, research, and more.

Paid Content 96

Paid Content Inbound Marketing Resources B2B Marketing 96

Convince & Convert

MAY 26, 2010

The one that hit home for me personally was: “Social media is fueled by passion, and too many companies try to take elements of their company that aren’t passion-worthy, and attempt to build a social media program around it.&# I get the online conversation philosophy but even a phone can be considered a conversation tool.

Social Media 134

Social Media Media Paid Search Agency Video Marketing 134

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Webbiquity

JANUARY 10, 2010

Build A Great B2B Search Engine Marketing Campaign by The Milwaukee SEO. This is geekier than even most search marketers will go, but can supply valuable insights. SEO Basics: 6 Tips for Google Webmaster Tools by TopRank Online Marketing Blog. 6 SEO steps for a website redesign by eVision Online Marketing Blog.

SEO 100

SEO Tips Best Practices PageRank 100

Webbiquity

JANUARY 17, 2011

70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. 35% of bloggers are professional journalists. Social Media Gender Roles Follow Traditional Offline Trends by MediaPost Online Media Daily. 20+ mind-blowing social media statistics revisited by Econsultancy.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Convince & Convert

FEBRUARY 25, 2010

Obviously, ThinkGeek has personality. They wrap every product with personality, plus they seek out some pretty strange stuff that you just can't get anywhere else. Heck, now that I think about it, I don't think I've ever even visited *any* of their online channels. I've never purchased anything from ThinkGeek.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Webbiquity

FEBRUARY 21, 2017

Showcase reviews: Marketing Insider Group (Curation), Maximize Social Business (Drive), Online Marketing Institute, Perception System, SnapApp. For bloggers, add a share button to posts to make it easy for others to Flip. Pinterest is the ultimate visual content curation tool!” — Online Marketing Institute.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Convince & Convert

JUNE 30, 2010

I know Facebook has made strides to advertise to people based on their interests and I see our culture moving in that direction, more to a “what do you have that I personally would be interested in&# type of marketing. But get a real person talking back to you, then you may have a customer. RT @jaybaer Moo.

Social Media 128

Social Media Media Webinar Metrics Marketing & Strategy 128

Convince & Convert

AUGUST 3, 2010

Briones R.I.P. 3 Ways Facebook is Killing Your Website [link] #sm #smm #sem #scrm #marketing #advertising #seo [link] Ed Borasky 3 Ways Facebook is Killing Your Website | Convince & Convert [link] [link] G. 3 Ways Facebook is Killing Your Website" [link] [link] Marketing Filter RT @jaybaer "R.I.P.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Briones R.I.P. 3 Ways Facebook is Killing Your Website [link] #sm #smm #sem #scrm #marketing #advertising #seo [link] Ed Borasky 3 Ways Facebook is Killing Your Website | Convince & Convert [link] [link] G. 3 Ways Facebook is Killing Your Website" [link] [link] Marketing Filter RT @jaybaer "R.I.P.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Directive Agency

JULY 26, 2016

Many times I have heard a business owner express regret that they did not do their research before hiring an SEO to help promote their business online. I have a small handful of SEO companies and individuals that I personally trust to do good work. I, personally, have listened to many of my colleagues’ claims about algorithm knowledge.

Paid Search Agency 76

Paid Search Agency Advertising Agencies Ad Agencies SEO 76