Hinge Marketing

DECEMBER 13, 2013

There are many questions and uncertainties around incorporating guest blogging in your online marketing strategy , particularly around building backlinks to a website. This process is known as “blogger outreach.” ” Simply put, blogger outreach is a combination of a PR campaign and a linkbuilding campaign.

Blogger 48

Blogger Outreach Campaigns CPA 48

Writing on the Web

JANUARY 18, 2011

How much personality should you show on your blog without becoming an ego-blogger ? Apparently you can share a lot of personal stories and anecdotes, even become a little outrageous and contrarian, according to Tim Ferris , author of The 4-Hour Workweek and now The 4-Hour Body. Blogging Naked: Personality Is Included.

Personalization 100

Personalization Digg Blogger Buzz 100

Writing on the Web

DECEMBER 16, 2010

Get Found, Get Known, Get Clients" alt=" 3 Online Marketing Tasks: Get Found, Get Known, Get Clients" />. How do you check your online marketing to see where it’s working, where it needs improvement? Do you show some personality and faces of the people who work with you? Blog this on Blogger.

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Writing on the Web

NOVEMBER 11, 2010

The first is an attractive personality. The second is positive signature associations by which the company becomes familiar and comfortable to members of its target market.&#. In other words, a company’s brand works when: They develop a distinct brand personality. Three brand personalities come to mind: The duck.

Personalization 100

Personalization Content Marketing Brand Identity Branding 100

Online Marketing Institute

AUGUST 21, 2018

Some of strategies for promoting your blog include social media marketing, email marketing, search engine optimization (SEO), along with an arsenal of other weapons in your fight towards the top of SERPs. In addition to your “personal” authority, the search engines (Google, in particular) look at the authority of your website or blog.

Webinar Metrics 52

Webinar Metrics Marketing Strategy Marketing & Strategy Blogger 52

seo.co

APRIL 26, 2023

Legal marketing, link building and SEO have seen some shifts in the recent past. For law firms and attorneys, strategizing with these trends in mind will only enhance online marketing ROI. In order to increase your law firm’s online visibility, you have to develop content that’s conducive to backlinks.

Trends 98

Trends Lead Scoring Lead Ranking Link Building 98

ClearVoice

FEBRUARY 4, 2020

Andy is the co-founder and chief marketing officer of Orbit Media — and the author of ‘ Content Chemistry: The Illustrated Handbook for Content Marketing.’ ’ Forbes named him one of the “Top 10 Online Marketing Experts to Watch” and Entrepreneur Magazine included Crestodina in their “Top 50 Marketing Influencer” list.

Relevance 118

Relevance Ad Frequency Blogger Wikipedia 118

Webbiquity

MARCH 23, 2017

” — Online Marketing Institute. Showcase reviews: Online Marketing Institute. ” SlideShare is a venue, primarily for B2B marketers and influencers, to share presentations, PDF documents, and infographics. Join “tribes” of bloggers on similar topics. Marketing Insider Group (Startup).

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Optinmonster

JANUARY 14, 2024

It’s particularly beneficial for website owners, bloggers, and small businesses looking for an easy-to-use yet effective solution to boost their site’s search engine ranking and online visibility. The plugin integrates with a wide array of email marketing services, facilitating seamless lead capture and nurturing.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? They create connections to their readers through their personalities. “Personality plays a huge role in a blog. Maybe I need to lighten up and add some personal stories. What do you think?

Personalization 100

Personalization Ning Business Content 100

Online Marketing Institute

AUGUST 17, 2018

Takeaway: The key takeaway in Fiji Water campaign was its alignment of brand with the right personality. They chose Danielle Bernstein because she was an apt person to endorse their product and it also benefited her own personal brand which focused on maintaining a desirable physique.

Case Study 52

Case Study Case Studies Studies Advertising Agencies 52

Biznology

APRIL 4, 2017

Your own personal Fappening. One person can change the world. Are there nudie photos of you online? The art of writing the perfect blogger pitch. Top online marketers on Twitter. The Interview as Sony false flag publicity stunt. Thank you, Internet. Getting lithe with a little help from my FitBit friends.

Social Media 130

Social Media Search Marketing Social Marketing Marketing Analytics Tools 130

Martech

JANUARY 4, 2023

B2B marketing is as direct and personalized as it gets. Matt is the founder of Heinz Marketing, author of a slew of essential B2B books including “The Predictable Pipeline, The Modern Marketer’s Field Guide and Full Funnel Marketing.” Company: TopRank Marketing. Blog: Online Marketing Blog.

Marketing Analytics Tools 120

Marketing Analytics Tools B2B Marketing Enterprise Management B2B 120

Webbiquity

AUGUST 9, 2016

.” But influencer marketing can be a waste of resources, or worse—actually damaging to a brand—if done wrong. Showcase reviews: Online Marketing Institute, Social Media Today, BuzzBlogger, PR Daily (PR Tools), StoreYa Blog, Robbie Richards. Sample review: “Grouphigh is a really powerful blogger research tool.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

Webbiquity

MAY 17, 2016

Showcase reviews: Online Marketing Institute, Anders Orsander, Marketing Insider Group (Strategy), Blogging Wizard, SmartBug Media, StoreYa Blog, Social Media Examiner, Marketing Insider Group (Content), Express Writers, SnapApp. Showcase reviews: Online Marketing Institute. Online Marketing Institute.

Planning 145

Planning Research Tools Best Practices 145

Tomorrow People

SEPTEMBER 13, 2012

It got us thinking that despite the power of social media as an online marketing tool, all too often big business has managed to miss the point by a country mile, making a right royal mess of it in the process. Ryanair bullies a blogger. Marketing mismanagement isn't the sole preserve of Twitter. If so, click send.

Social Media 120

Social Media SIC Media Peer-to-peer 120

Ontraport

JANUARY 21, 2021

Online marketing expert Neil Patel put it best: “Nurturing leads is much more important than acquiring them.” The short answer: targeted, personalized follow-up. Based on their responses, you can automatically segment your leads and follow up with relevant, personalized emails that speak to each person’s specific needs.

Sales Qualified Leads 105

Sales Qualified Leads Lead Scoring Lead Ranking Leads 105

Online Marketing Institute

JANUARY 4, 2011

This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1.

Blogger 40

Blogger Adsense Twitter Buzz 40

Optinmonster

FEBRUARY 13, 2023

Thinking about this up front will make building and marketing a digital product much easier later. For example, SEMRush solves the problem of getting all the data you need for online marketing all in one place. Partnerships with bloggers and influencers can be another effective way to get your product in front of more people.

Product 66

Product Tips Work Management Digital Marketing Funnels 66

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Pitching bloggers and print journalists are somewhat similar, but in the end, they can be very different things. This is true with regular media relations, so why do it with bloggers?

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

seo.co

MARCH 29, 2022

With carefully crafted content marketing , you can easily influence your audience and convert them into paying customers more effectively. On the other hand, link building is a crucial component of online marketing that no campaign should do without. Content marketing costs less to produce than link building.

Link Building 111

Link Building Paid Content Ad Building Content Marketing 111

Writing on the Web

AUGUST 1, 2012

A very smart tactic for small business professionals is to invite guest bloggers. Lately I’ve been getting one or two emails a week from aspiring freelance bloggers asking to submit guest posts. Specifically I enjoyed your post for the busy business blogger. Let’s face it, publishing frequently is time consuming.

Blogger 100

Blogger Sample Blast Campaigns Small Business Marketing 100

BuzzSumo

JANUARY 19, 2021

I decided to interview 15 inbound marketers, and ask them how they develop their outreach strategy, and their 1 greatest outreach challenge. Kristi Hines , Freelance Writer and Blogger. I have never believed in, for example, blogger incentives such as sending them ipads to get into bed with them. The personal 1-2-1 contact!

Outreach 114

Outreach Marketing & Strategy Tips Blogger 114

Biznology

JUNE 26, 2018

Immediately after my client’s non-profit website launched, Gerris Corp’s Dan Krueger and I initiated a 4,000-influencer micro-influencer and influencer marketing campaign, introducing my client’s nonprofit to the world. What Tony Orlando & Dawn taught me about online marketing. ” — Wikipedia.

Traffic 184

Traffic Word of Mouth Marketing Websites Outreach 184

Optinmonster

FEBRUARY 14, 2024

Offer Content Upgrades Offering users content upgrades is a popular technique used by top bloggers and online marketers. Simply add your personal opinion and ask users what they think. You can quickly discover pages that have no internal links (orphan pages) and get relevant linking suggestions.

Marketing Websites 73

Marketing Websites Lead Scoring Lead Ranking High Quality Lead 73

seo.co

NOVEMBER 8, 2021

In addition to providing the latest news, information, and ideas on social media and social marketing, Social Media Examiner hosts the Social Media Marketing podcast and a couple of different industry-leading events/conferences throughout the year. Copyblogger is not just for copywriters, nor is it exclusively for bloggers.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Writing on the Web

DECEMBER 19, 2011

In case you haven’t noticed, I used to be an almost daily blogger here, then it went down to 5 days a week, 4 days, and now 1 or 2 blog posts a week. I guess the problem is this: blogging for your business is the best darn way to market on the planet. Outsource, I say, get some guest bloggers to fill in. You interested?

Business Blogging 100

Business Blogging Business Blogger Blast Campaigns 100

Webbiquity

SEPTEMBER 5, 2019

New entrepreneurs often believe their products will naturally draw a huge number of customers online and offline. It’s what every visionary person believes, but there is no guarantee people will embrace your ideas. Don’t neglect the power of social media marketing. Use social media channels to validate your product.

Startups 195

Startups Budget Programs Marketing Budget Tips 195

seo.co

OCTOBER 11, 2022

And while law firms have plenty of options for online marketing (e.g. social media, content marketing, PPC advertising , and SEO for law firms ), content marketing and link building should be a top priority for your law practice. Link building for law firms helps tie all your other digital marketing strategies together.

Link Building 98

Link Building Paid Content Acquisitions Ad Building 98

KoMarketing Associates

MARCH 7, 2013

Director of #Marketing and #Content #Strategy @SAP. Speaker, Author and Blogger @Forbes and @B2BMKTGInsider.” BtoB Online (@btobmagazine) : “The resource for #marketing strategists” Follow BtoB Online at https://twitter.com/btobmagazine. Marketing Sherpa (@MarketingSherpa).

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Webbiquity

MARCH 13, 2019

The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. However, if each of these online marketing activities are done in a silo, they’re a lot less likely to produce an exponential ROI. Your blog is your place to be YOU; to be a real person. Social Media.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Writing on the Web

FEBRUARY 10, 2011

But here are some problems… All the while, my ranking on the Top 42 Content Marketing blogs is slipping. In case you haven’t noticed, I used to be an almost daily blogger here, then it went down to 5 days a week, 4 days, and now 2 or 3 blog posts a week. Outsource, I say, get some guest bloggers to fill in.

Business Blogging 100

Business Blogging Business Blogger Digg 100

seo.co

APRIL 17, 2022

Online marketing has increased the competitive pressure on law firms over the past two decades. It’s an extremely helpful strategy, and can serve as the foundation of your overall online marketing campaign, but it needs support if it’s going to succeed. Which strategies are worth pursuing? Which ones are trends?

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

Chris Koch

JUNE 26, 2009

In my last post, I hope I convinced you why you should establish a personal presence in social media even if your company hasn’t done so yet. In pursuing a personal presence in social media, I had it easier than you will. My job is to learn about how to become a better B2B marketer and to share what I learn with others.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

seo.co

DECEMBER 27, 2022

Link building for SEO remains a solid long-term strategy for growing search engine rankings and increasing online exposure. HARO or broken link building), guest posting services or guest blogger outreach services, dozens of link building strategies abound. Whether via manual link building (e.g.

Service 98

Service De-duplication Domain CAN-SPAM 98

Optinmonster

APRIL 9, 2024

A lot of marketers fall into the trap of setting up an email marketing campaign, but not applying the right strategies to succeed in their goals. In this article, I’ll share the most common email marketing mistakes bloggers, marketers, and even experts make that sabotage their email marketing’s success.

Email Marketing 102

Email Marketing Planning Work Management Marketing Management 102

seo.co

MARCH 8, 2020

In addition to providing the latest news, information, and ideas on social media and social marketing, Social Media Examiner hosts the Social Media Marketing podcast and a couple of different industry-leading events/conferences throughout the year. Copyblogger is not just for copywriters, nor is it exclusively for bloggers.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105