Customer Experience Matrix

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Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

Digging a little deeper within the social media category, the women’s blogger community BlogHer reported in its 2009 Women and Social Media Study that as of March 2009, 75% of women participated in social networks, compared with 55% who read blogs, 40% read message boards or forums, and 16% update status on platforms like Twitter.

Spending 120
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Doughnuts and Pizza Slices: Analyzing Consolidation and Competition Among Software Vendors

Customer Experience Matrix

Microsoft doesn’t have much the Web analytics slice and would like to strengthen its position in the marketing and advertising doughnuts. The blogger who called the Microsoft rumor “nonsense” suggested that Google is a more likely partner, basically as an anti- Apple move.