Sharpspring

AUGUST 3, 2021

Plan Your Content Marketing Strategy. Unfortunately, knowing how to effectively plan your content marketing strategy is an important skill that stresses many people out everyday. It aims to help you organize your pre-launch content marketing activities so that you know what to expect (and what other things to plan).

Planning 145

Planning Marketing Strategy Marketing & Strategy Content Marketing 145

Biznology

OCTOBER 3, 2017

To wit, I have been experimenting with Blog2Social , a WordPress plugin that makes immediate crossposting and social media sharing—as quickly as at the exact moment of posting—directly to Twitter, Facebook, Google+, LinkedIn, Xing, Tumblr, Medium, Torial, Instagram, Pinterest, Flickr, Diigo, Reddit, and Bloglovin a breeze.

Blogger 180

Blogger Planning Advertising Mediums Tagging 180

Convince & Convert

DECEMBER 16, 2014

Either they work only with blogger networks or agencies, or they own their blogger relationships in-house. In fact, according to this case study, it’s possible a blogger outreach sweet spot may exist in the middle of these two schools of thought. A huge part of this brand’s marketing strategy is blogger outreach.

Blogger 152

Blogger Word of Mouth Case Study Case Studies 152

Optinmonster

MAY 27, 2020

From recommending products in blog posts, coupon codes from influencer promos, or even simply sharing referral links between friends and family, affiliate marketing makes it easy to promote your business online, especially on social media. Social media has made it so virtually anyone can become an affiliate of your brand.

Social Media 134

Social Media Paid Content Social Marketing Advertising Agencies 134

EveryoneSocial

JULY 7, 2021

Twenty years ago, there were no social media marketers. And in the couple of decades since the profession was invented, the role has evolved as rapidly as social media itself. Today, social media professionals wear many hats, juggle countless tasks, and have their hand in virtually every part of the business.

Social Media 110

Social Media Social Marketing Advertising Agencies Media 110

seo.co

JANUARY 29, 2021

Outsourcing your blogger outreach service can also help you collaborate with the right influencer, improve brand visibility and achieve high-authority mentions. . Not all blogger outreach is helpful. The Good: The Pros of Guest Blogger Outreach Services . Increased Social Shares. Not to mention, the backlinks for SEO.

Blogger 72

Blogger Outreach Service Advertising Agencies 72

Hubspot

MARCH 31, 2020

If you were to take a quick scroll down my Instagram feed, you'd see the three types of accounts I follow: reality TV stars, musicians, and food bloggers. Yes, you read that right: food bloggers. Blog owners can see great success on social media. And … does every blog need social media?

Social Media 89

Social Media Advertising Channels Media Work Management 89

Convince & Convert

JANUARY 28, 2014

A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do. I interviewed bloggers who had phenomenal experiences with PR pros and compiled this post. Finding the Right Bloggers. tweet this ).

Blogger 151

Blogger Outreach Case Study Case Studies 151

BenchmarkONE

NOVEMBER 24, 2021

Employee advocacy is contemporary influencer marketing. It has been around for decades in various forms, but the internet and social media have revolutionized it. Yet, there are plenty of companies that haven’t been activating their employees as marketing, sales, and recruiting assets. Employee Advocacy on Social Media.

Social Media 76

Social Media Media Peer-to-peer Word of Mouth 76

Webbiquity

APRIL 18, 2024

Image credit: Mikael Blomkvist on Pexels This also applies, of course, to B2B marketing. Ideally, marketers focus their time on performing high-impact tasks that need our knowledge, expertise, and experience. So, why not let B2B marketing automation take care of the rest? What is B2B Marketing Automation?

Marketing Automation Services 155

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 155

Optinmonster

OCTOBER 29, 2023

Only 14% of bloggers write blog content that’s 2,000+ words in length. 44% of bloggers publish new content between three to six times monthly. 65% of content marketers say they have a documented content strategy. Blogging SEO Stats Only 38% of bloggers are updating older articles. SEO leads have a 14.6% close rate.

Statistics 98

Statistics Paid Content Stats Blogger 98

Tomorrow People

SEPTEMBER 13, 2012

The recent sale of former social media darling Digg for $500,000 (it was valued at $175m four years ago) is a timely reminder that in the world of social media , nothing is forever. Behold, three exercises in social media slapstick: Skittles falls prey to Twitter trolls. Ryanair bullies a blogger.

Social Media 120

Social Media SIC Media Peer-to-peer 120

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms.

Social Media 111

Social Media Media Peer-to-peer Work Management 111

SendX

MARCH 18, 2021

Your email list is one of the cornerstones of digital marketing. Email marketing helps you increase brand awareness and generate more sales. It’s why you hear so many professional bloggers throw around the phrase, “the money is in the list!” With that in mind, let’s discuss the fundamentals of an email marketing database.

Email Marketing 228

Email Marketing Planning Landing Pages Advertising Agencies 228

Hubspot

JUNE 7, 2021

If you've read the news or surfed through social media recently, you've probably heard about the new social media audio app called Clubhouse. When a new social media app goes viral, you can almost guarantee that at least one of the social tech giants will test a similar, competitive feature.

Social Media 96

Social Media Social Marketing Media Planning 96

Outgrow

FEBRUARY 4, 2020

6 Ways to Build Thought Leadership Using Social Media. Traditional marketing tactics are no longer as effective as they used to be. This is where thought leadership comes in - a content marketing tool that lets you establish authority in your niche, enhance credibility and build trust.

Thought Leadership 69

Thought Leadership Social Media B2B Thought Leadership Ad Building 69

Biznology

DECEMBER 3, 2013

I am hereby making the jump from humans to robots for all my blogger research. In the last decade I have seen social media marketing and digital PR mature as a practice, I have seen social media metrics and analytics evolve by leaps-and-bounds. And I need a lot of them. I need brains and discernment.

Blogger 80

Blogger Outreach Work Management Campaigns 80

Marketing Insider Group

SEPTEMBER 1, 2015

Small businesses feel at a disadvantage when it comes to creating an effortless social media and PR plan that engages with a target audience and has an actual ROI. However, it can be done with some simple best practices and some strategic planning. Trust me, it ain’t pretty. to write for you. Even if the conversion is.2%,

Small Business Marketing 100

Small Business Marketing Social Media PR Automation 100

Convince & Convert

JULY 20, 2010

The post explored the topic of utilizing common interactive marketing tools in unintended ways to tap into consumer demand. Not unlike traditional surveys, keyword research and social data mining tools tell a powerful story about the information target audiences want from organizations, on-and-offline.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Webbiquity

NOVEMBER 22, 2022

It’s been another “interesting” year for marketers. They’ve had to remain nimble and revise strategies and tactics as economic and market challenges evolve but don’t disappear. Have the tools in your marketing technology matrix kept up? Email Marketing Software. Ad Intelligence. Data Backup.

Marketing Management 149

Marketing Management Software Marketing Analytics Tools Business 149

Webbiquity

OCTOBER 11, 2022

The look and feel of your website and other marketing materials help establish your brand identity in customers’ minds. Use a similar look and feel across all marketing materials to reinforce your brand’s value and create consistency among products, services, and communications. Use Social Media Platforms to Your Advantage.

Digital Asset Management 272

Digital Asset Management Product Brand Identity Branding 272

Writing on the Web

JULY 18, 2012

Are you thinking about creating a social media page for your business? Social media ( LinkedIn , Facebook , Twitter ) can be great marketing and networking tools for small businesses, but there are a few rules you should know before jumping on the social media bandwagon. A Purposeful Plan.

Social Media 100

Social Media Media Business Merchandising 100

B2B Marketing Traction

SEPTEMBER 18, 2015

If you’re in a market that is growing, even starting to consolidate into a mature market, what is the one key factor that will make you successful in social media? Strong and consistent positioning is the key to marketing success. Positioning is one of the basic marketing principles that leads to success.

Social Media 100

Social Media Positioning Social Marketing Media 100

Convince & Convert

AUGUST 2, 2013

Bryan Srabian , Director of Social Media for the San Francisco Giants , joins the Social Pros Podcast this week to discuss dedicating a physical space to social, basing an editorial calendar on the baseball game schedule, and how to handle rivalries in the Twittersphere. Bryan Srabian, The SF Giants @srabe.

Social Media 122

Social Media Media Marketing Budget Communities 122

Hubspot

JUNE 13, 2018

You’ve been spearheading your organization’s content marketing efforts for a while now, and your team’s performance has convinced your boss to fully adopt content marketing. There’s one small problem, though: your boss wants you to write and present a content marketing plan to her, but you’ve never done something like that before.

Planning 101

Planning Marketing Plans Examples Buyer Personas 101

Convince & Convert

APRIL 18, 2012

She also acts as Director of Calm for the new virtual social media assistant agency, Don’t Panic Management. You can find her tweeting about social media, martinis, and music as @jessostroff. If you’re a blogger or individual consultant, you might only need one calendar. None of them are paid affiliates.

Paid Content 156

Paid Content Social Media Tools Product 156

ClearVoice

OCTOBER 14, 2022

However, there’s much more to content marketing than publishing loads of content pieces for your business. From blog posts to videos and podcasts and everything in between, content marketers evolve year over year, creating the types of content consumers are looking for. The State of Content Marketing. How do you compare?

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Convince & Convert

NOVEMBER 14, 2011

Even though Facebook, Twitter, LinkedIn, and Google are American companies, social media doesn’t begin and end at the shores of the USA. If your company operates multi-nationally, creating and perpetuating a social media presence globally will eventually become a consideration – if it’s not already.

Social Media 151

Social Media Media Social Networks Multi-Channel 151

The Effective Marketer

MAY 7, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Explaining Social Media If you need to explain what social media is and the impact it can have in your company or industry, the slideshow below might help. United States License.

Social Media 100

Social Media Media Work Management Marketing Automation Services 100

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Because tools will change.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Biznology

MAY 8, 2012

I don’t want to compare parenting to social media community development and management but I guess I just did. Back in the day, when the social mediasphere was smaller and more intimate — maybe just more new — bloggers would let folks know what was going on.

Social Media 80

Social Media Media Blogger Television marketing 80

Anything Goes Marketing

MARCH 8, 2009

I get a few blank stares at times when I talk about social media technologies with friends and colleagues but I’m starting to win people over day by day. Tripit: Maximize Your Travel #2 Tripit is a great application that allows you to post your travel plans so other people in your network can see them. How am I doing this?

Social Media 100

Social Media Web 2.0 Media Blogger 100

Webbiquity

FEBRUARY 9, 2010

Marketing Sherpa last week released its 2010 Social Media Marketing Benchmark report. The report’s authors begin by noting that: “An important transition in the use of social media for marketing purposes is taking place.

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Optinmonster

FEBRUARY 11, 2024

Hack Your Email List Growth With Exit Intent Email marketing is one of the best ways to connect with your visitors, and encourage them to become subscribers and customers. Best of all, email marketing is affordable. After that, you can always try one of these email marketing services. Plus it’s very cost effective.

Paid Content 91

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 91

Convince & Convert

SEPTEMBER 22, 2010

Social media marketing is all about potential audience. Social Supports Email in the Interactive Marketing Hub Indeed, email marketing and social media marketing are spiritually and procedurally similar. Social media connectivity is digital bumper stickering.

Social Media 135

Social Media Media Webinar Metrics Paid Search Agency 135

Convince & Convert

MAY 13, 2010

While my social media speaking engagements vary enough that I alter my material quite a bit from event to event, there is definitely a batch of one liners that I tend to incorporate. Everyone says social media is a unicorn, but maybe it’s just a horse? Focus on how to be social, not on how to do social.

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Creating and calibrating a social media strategy for any company should follow the same process.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147