ViewPoint

OCTOBER 30, 2012

Today's guest blogger is Jeff Molander. I’ve been using LinkedIn and blogging to generate B2B leads and sales very effectively lately. I’ve been using LinkedIn and blogging to generate B2B leads and sales very effectively lately. In my case, I blogged but also used LinkedIn in a new way. Photo Credit: DigitalFRANCE.

Planning 120

Planning Marketing Plans Top of Funnel Content Marketing 120

ViewPoint

SEPTEMBER 26, 2011

T oday we're pleased to have Paul Gillin as our guest blogger. They prefer LinkedIn, a professional network that's all about getting business done. Facebook has about as much in common with LinkedIn as a Hawaiian shirt does with a three-piece suit. LinkedIn is nine-to-five and Facebook is after-hours. Here are five tips.

Facebook 120

Facebook B2B Marketing Planning B2B 120

ViewPoint

FEBRUARY 26, 2013

Today's guest blogger is Dan Armstrong , Director of Research and Thought Leadership at ITSMA. They even connect on LinkedIn and follow each other’s Twitter feeds. Hat tip to Anja Langbein Park, who spoke at ITSMA’s Annual Conference in 2011 on Marketing Across Cultures: Building Relationships and Improving Performance."

Enterprise Management 120

Enterprise Management Thought Leadership Cross-Selling Work Management 120