How Social Media Can Help B2B Marketing Teams Hit Growth Goals
ANNUITAS
SEPTEMBER 15, 2020
I read a dangerous statement from a prominent blogger that suggests B2B is too boring on its own to succeed on social media. You can use social media for a first-touch engagement (a paid ad) through opportunity creation (a LinkedIn connection) all the way until closed-won and beyond (hello, client success shoutout). B2B is boring.
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