Sales Engine

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Redefining sales prospecting in an era where no one wants to talk to you

Sales Engine

In-person networking, online (LinkedIn) prospecting, market positioning, content marketing , and value messaging are now the ways to go. LinkedIn is the new business standard, and YouTube has become the third most visited website on the Internet. If you have ever received a cold call you know exactly what I’m talking about!

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Finding the Hidden Money in Your Content Strategy

Sales Engine

I think that from the content marketing standpoint what’s not working is to post about whatever interested us at the time, whatever seemed to be topical or whatever guest bloggers were submitting to us. What about broadcasting content on social media channels like Facebook and LinkedIn? That’s what got published.