B2B Memes

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Nine Keys to a Robust Editorial Career in Social Media

B2B Memes

One journalist who’s already experienced this shift is the well-known B2B editorial consultant and blogger Paul Conley. This is one reason the ranks of LinkedIn have been swelling of late, and why you should sign up if you haven’t already. Be a blogger. That’s your résumé now.&# Be a social-media networker.

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Social Media and Ethics: An Interview with B2B Editor Maureen Alley

B2B Memes

Like Steve, she is an outspoken advocate of social media and an active blogger and Twitterer. LinkedIn is actually huge for my audience: custom builders, designers and architects. Our LinkedIn group is very active and important to these members. This is a high-level group where being with influencers is important to them.

Ethics 100
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Editorial Wall, or Prison Wall?

B2B Memes

What set off this latest skirmish was an article in the Guardian by Roy Greenslade (lately a fecund source of inspiration for B2B Memes ) concerning UK editor and blogger Marc Reeves. And does breaking down the sacred wall between editorial and sales mean that editorial must be tainted?

Ethics 100