PR / Media Pros Should Stand Firm on Requiring Quote Approvals
Marketing Craftmanship
SEPTEMBER 22, 2012
This blogger was told by a New York Times reporter that if I pressed for a correction to an error he had made regarding one of my clients, that he would never feature any of my clients in his column. They often don’t bring the depth of knowledge that’s required to cover the assignments they’re handed…so they will make mistakes.
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