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Confessions of a Full-Time Blogger

Hubspot

A recent conversation a few of us full-time bloggers had via our corporate chat platform: "Before I check the style guide , does anyone remember if we capitalize the word my in headlines?". So I gathered my fellow HubSpot bloggers and content creators, and we had a little confession session that resulted in the following list.

Blogger 28
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5 Marketing Tips From a Real Advisor

FMG Suite

To respond to these changing conditions, John has created a content calendar that keeps his entire team on track month after month. John and his team create a four-month rotation with topics including long-term care, financial planning, women in investing, and estate planning––all catering directly to their clients.

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Off-Page SEO: What It Is & Why You Need It [+a Helpful Checklist]

Hubspot

In the simplest terms, on-page SEO encompasses every action you take on your website to affect your ranking on search engines. When you share content on social media and direct traffic to your website, it shows Google that you're gaining traffic from diverse sources and must have interesting high-quality content. How do you do this?

SEO 91
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Healthcare Schema Markup and What It Means to Your SEO Efforts

EMagine B2B Blog

For those interested in more background on the approach: our goal is to create schema that webmasters and content publishers can use to mark up health and medical content on the web, with a particular focus on markup that will help patients, physicians, and generally health-interested consumers find relevant health information via search.

SEO 58
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Earned Media in Professional Services: 3 Strategies for Success

Hinge Marketing

Earned Media is a term to describe any kind of unsolicited content written about your firm by an outside resource which wasn’t directly paid for or created by a member of your staff. It can provide reporters, bloggers, and industry experts with the information they need to expose you to their readers. Definition of Earned Media.

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Advanced Blogging Panel: How to Create Content That Drives Traffic and Engagement

Webbiquity

Why is now the best time to start blogging, and what opportunities does it bring for business bloggers? It takes time to build an audience and credibility with Google, but once you’ve built that it produces results over the long term. How can bloggers do it more effectively? The second-best time is today.

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Instagram hashtags: How, when, where, & why to use them

ConvertKit

Users can also follow a hashtag they’re interested in and discover related hashtags as well. General interest hashtags. Instagram hashtags are meant to help users discover a variety of brands, products, and other content, but they’re also a great way to reach an audience with a specific interest. View this post on Instagram.