Valasys

SEPTEMBER 22, 2023

One stellar example of influencer selection in B2B marketing that continues to resonate in 2023 is the collaboration between Neil Patel, a renowned digital marketing expert, and HubSpot, a leading inbound marketing and sales software company. An example is Travel Mindset’s “Insta-Meet” for Visit St.

B2B Marketing 52

B2B Marketing Webinar Metrics Marketing & Strategy Marketing Strategy 52

Hubspot

MAY 18, 2015

This phenomenon must be frustrating, if not demoralizing, for corporate bloggers who need to prove they are driving results, and prove it quickly. As you can see in the video, it’s easy to see why bloggers who rely on daily traffic as their sole performance indicator would abandon their blogs quickly. Let’s have a look.

Blogger 28

Blogger Video Marketing Dwell RSS 28

Hubspot

MARCH 14, 2011

Press releases are like vitamins for people: we either obsess over them or don’t take full advantage of them. View our video discussing how marketers can optimize their press releases: Why Submit Your Press Release to Distribution Services? That is how you can gain potential coverage from mainstream media and bloggers.

Press 28

Press Optimization Word of Mouth PR 28

Hubspot

SEPTEMBER 2, 2019

Even I -- a social media-obsessed millennial blogger -- had trouble figuring out how the heck it worked when I first logged on last year. To share the video, press the forward sign underneath the comment symbol to see your sharing options. The scanning process will begin instantly so you don't have to press any other buttons.

Press 101

Press Profiling Social Media Video Marketing 101

Hubspot

APRIL 21, 2020

Finally, if you're a HubSpot customer, you can leverage another app — the Facebook Welcome app in HubSpot's app marketplace — to help with your mobile app launch on Facebook. This content should include blog posts, press releases, social media content, website copy, and email marketing copy. Create Content. Pitch Your App.

Paid Content 94

Paid Content Mobile Advertising Budget Programs Mobile Marketing 94

Hubspot

OCTOBER 14, 2011

Press releases were originally designed as a tool to generate media coverage and attention. Now, in the days of inbound marketing , press releases have a totally different purpose. Press releases should be viewed as news updates directed at your potential and current customers instead of just the broad media.

Press 28

Press Distribution Inbound Marketing Blogger 28

Hubspot

JULY 30, 2013

Do those search engine optimized press releases you''re sending actually boost your search rankings? While the question of whether anchor text links in press releases ever actually pass search value has always been debatable, a recent update from Google seems to shed some more light on these issues. Well, there you go. what gives? "It''s

Press 28

Press PageRank Optimization SEO 28

ClearVoice

NOVEMBER 2, 2018

Great for: SEOs, webmasters, podcasters, bloggers, content marketers, and social media marketers. Great for: Content amplifiers, social media managers and directors, community managers, vloggers, and bloggers. Sponsor: HubSpot. Description: The mega-conference hosted in Boston is the ultimate HubSpot meetup.

Conference 107

Conference Advertising Agencies Demand Generation Agencies Enterprise Management 107

B2B Marketing Traction

FEBRUARY 22, 2010

A recent Hubspot survey showed that most business bloggers write no more than one blog entry a week. For those who write 2-3 blog entries per week, Hubspot says 69% have acquired a customer from their blogging activities. Hubspot suggests that you take information from your Press Releases and create blog entries.

Blogger 100

Blogger Advertising Agencies Hubspot Press 100

Hubspot

NOVEMBER 20, 2017

Here’s the message I sent Lindsay Kolowich when I was applying to the HubSpot Sales Blog writing position (it’s an email, not an InMail, but could just have easily been sent via LinkedIn): This message works because: I connected with Lindsay over Twitter first, so she was expecting my email. Press Outreach Example and Template.

Linkedin 101

Linkedin Examples Template Ideal Customer Profiles 101

Hubspot

JUNE 2, 2010

The Associated Press (AP) today released its 2010 AP Stylebook , which includes a new section that spells out new guidelines relating to social media. Some Noteworthy AP Guidelines Bloggers and journalists rejoice! This should also be great news for other business bloggers who struggle with how to use these new terms in their writing.

Guidelines 28

Guidelines Press Social Media Wiki 28

Hubspot

AUGUST 27, 2019

For instance, Ali Fedotowsky , a blogger and former Bachelorette , will typically tell her followers to "Ask me stuff :)" at the end of the day. On Instagram, HubSpot's followers are often other marketers -- which is why it's helpful for @HubSpot to post "What are some of your favorite marketing tips?"

Creativity 100

Creativity Conference Paid Search Agency Tips 100

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

JANUARY 14, 2013

When a marketer sets out to create a public relations strategy, the first move is often to get started publishing press releases. That would have been the most effective way to get out your message and get some press. However, there are now other tactics that need to be coupled with press releases in order to make them effective.

Press 28

Press Public Relations PR Lead Ranking 28

Hubspot

JANUARY 7, 2013

At HubSpot, we like to use the acronym "DARC," which stands for digital, analytical, reach, and content: Digital means they live their lives online and are familiar and comfortable with blogging, social media, and the web in general. What I Look for in an Inbound Marketing Manager.

CMO 28

CMO Hubspot Work Management Marketing Management 28

Hubspot

MARCH 7, 2012

Many will hire an in-house blogger to create content and manage the blog's CMS. Others don't need a full-time employee(s) to manage their blogging needs, though, and will opt for a part-time, freelance blogger. Usually, freelance bloggers don't manage your CMS, but the content creation effort lies squarely on their shoulders.

Blogger 28

Blogger CMS Development Sample Work Management 28

ClearVoice

APRIL 30, 2020

When marketers think of a “lead generation tool,” they likely think of some of the popular, full-suite sales and marketing tools today, such as Salesforce, HubSpot, and Marketo. Usability or level of user-friendliness : Businesses and marketers are already pressed for time. Outbound lead generation tools. OptinMonster.

Lead Generation 95

Lead Generation Marketing Automation Services Budget Programs Lead Ranking 95

Onalytica B2B

JULY 8, 2015

Think about the numerous analysts, politicians, bloggers, thought leaders, industry professionals, stakeholders and influential consumers that all have big audiences that you want to reach. The results also showed the close relation of PR to marketing with brands such as Hubspot, TheDrum and Onboardly. try it today for free!

PR 100

PR PageRank Brand Identity Branding 100

Marketing Insider Group

OCTOBER 2, 2020

3 Types of Blog Posts That Earn the Most Backlinks, According to HubSpot’s Link-Building Expert By Pamela Bump. HubSpot Blog’s Audience Growth Manager, Pamela Bump, gives valuable insights on the benefits of non-organic traffic strategies such as referral traffic and back-linking.

B2B Thought Leadership 48

B2B Thought Leadership Content Marketing Thought Leadership Content 48

Buffer

JULY 29, 2019

Hubspot’s Marketing Grader. The Buffer website’s score from HubSpot’s website grader. Enter your blog’s URL and your email address, and press go. This next series of scores go a bit beyond simply typing your website URL and pressing Enter. Indispensable Grading Tools to Fine-Tune Your Marketing.

Social Media 72

Social Media Social Marketing Media Dwell 72

Webbiquity

NOVEMBER 12, 2012

In the words of HubSpot co-founder and CEO Brian Halligan, inbound marketing is “where you help yourself ‘get found’ by people already learning about and shopping in your industry. Inbound Marketing. WPO, in contrast, has a broader focus on earned content (e.g.

Marketing Management 100

Marketing Management SEM Lead Ranking PR 100

The Effective Marketer

JULY 23, 2010

I had classes on those old typewriters and you had to press each key really hard. Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? United States License.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

Hubspot

JUNE 6, 2016

Most content managers are always on the lookout for new guest bloggers -- especially those struggling internal bandwidth. How to Find Great Guest Bloggers. Journalists, bloggers, marketers, and PR pros can sign up for free. It’s a great resource for getting press coverage , but that’s just the direct and immediate benefit.

Blogger 28

Blogger PR Bandwidth Work Management 28

Webbiquity

MAY 3, 2011

She describes herself as a “small business coach, speaker, corporate trainer, blogger, singer, lover of life, dreams, family and God.” She’s an entrepreneur, marketer, blogger, and alum of Wharton and Purdue. Paul Pioneer Press as well as the Features/Travel editor for the newspaper. Allison Mooney. allimooney. Amber Buhl.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Hubspot

AUGUST 19, 2011

Yesterday, HubSpot acquired social media marketing company oneforty , and like all marketing teams we had to figure out how to get the most buzz from this announcement. ”, we pretty quickly had the idea to make the press release just a series of Tweets. What do you think of the world's first Twitter press release?

Twitter 28

Twitter Press Buzz Hubspot 28

The Effective Marketer

MAY 3, 2011

With markeeting budgets still being threatened due to economic uncertainty, marketers are pressed to justify their purchases and show ROI. Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail?

Work Management 100

Work Management Marketing Management Planning Marketing Automation Services 100

Hubspot

NOVEMBER 2, 2018

Source : Press Customizr. Consider using a dynamic page if you’re a blogger who prefers having your newest content appear at the top of your pages. Some of the most popular plugins available include WordPress Contact Form , Yoast SEO , TablePress , The SEO Framework , HubSpot Conversion Tools , and Pixel Caffeine.

CMS Development 101

CMS Development Marketing Websites Godaddy Domain 101

Hubspot

JANUARY 10, 2014

The key to strategically using social channels is tailoring your content to what works in each channel," says Shannon Johnson, content strategist at HubSpot. "No For instance, HubSpot partner IMPACT Branding & Design promotes its offers on different social media platforms. However, traditional press releases don''t cut it anymore.

Promotion 28

Promotion Advertising Channels Campaigns Landing Pages 28

The Effective Marketer

JANUARY 13, 2009

Do you have to put out a press release after you revamp your whole website? Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 2 days ago Why #MarketingAutomation Projects Fail? Until there’s a clear “owner”, a task won’t get done.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Hubspot

APRIL 4, 2018

You had to write down how much you would improve your bench press by and how many times you would work out your upper body per week. Our two bloggers will increase their workload from writing 2 posts a week to 3 posts a week, and our editor will increase her workload from writing 1 post a week to 2 posts a week.

Examples 101

Examples Planning Landing Pages Webinar Metrics 101

Hubspot

JULY 15, 2013

Given the confluence of factors that go into PR on any given day, along with the fact that 99% of businesses I know wish they got more press, better press, or different press on a daily basis, we decided to go to the experts on this issue. S%#t PR People Do That Journalists Hate from HubSpot All-in-one Marketing Software.

PR 28

PR Public Relations Cold Calling Press 28

Hubspot

JULY 19, 2011

With the exception of "the exclusive," the primary tool in the arsenal for planting stories has traditionally been the press release, a brief, persuasive, one or two page document intended to persuade its journalist recipients that a certain topic is worth their time, attention, and coverage. But press releases don't work that way anymore.

PR 28

PR Content Marketing Work Management Press 28

The Effective Marketer

JANUARY 11, 2010

Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? Slides can be seen below. link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention?

Work Management 100

Work Management Marketing Management Marketing Automation Services Marketing Budget 100

Hubspot

SEPTEMBER 23, 2020

As the HubSpot Blog's Audience Growth Manager, one of my duties involves developing highly shareable blog posts that pull in non-organic traffic from sources like email, social media, and other websites. Marketing Manager of Product Awareness -- and HubSpot's resident backlink expert -- to develop the blog's link-building playbook.

Link Building 101

Link Building Hubspot Thought Leadership Ad Building 101

Industrial Marketing Today

MAY 21, 2010

If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Hubspot

JANUARY 27, 2011

Killer Press Release - While many people may want the press release to die, it is still hanging around. How To Create A [Good] Blogger Pitch - Bloggers can be a hard group of people to influence. Connect with HubSpot : 10 Marketing Stories to Know This Week. The 6 Essential Steps to Writing a ?Killer

Planning 28

Planning Blogger Lead Scoring Lead Ranking 28

Hubspot

DECEMBER 10, 2010

According to HubSpot partner Paul Roetzer, President at PR 20/20 , "The key is to find social media and tech-savvy PR pros, who use content and social strategies to drive success. Weekly Press Release Optimization Webinars. Find out how effective your press releases are and learn practical tips and strategies to make them even better!

Sales Management 28

Sales Management PR Top of Funnel Advertising Agencies 28