Remove Blogger Remove Hubspot Remove Information Remove Optimization
article thumbnail

How to Maximize ROI with Email Marketing for B2B

Webbiquity

In B2B marketing, with the constant pressure to “do more with less,” optimizing return on investment (ROI) is crucial, especially regarding brand awareness. Here are eight strategies to optimize your email marketing efforts and maximize your ROI. Make them brief, captivating, and relevant to the information within.

ROI 172
article thumbnail

How to Deliver a Great B2B Sales Experience

Webbiquity

It’s the entire experience surrounding it, from making it easy to find important information to minimizing friction in the sales process. Pushy” Sales Experience According to a survey by HubSpot, buyers are looking for sales reps who listen to them and are not “pushy.” Image credit: HubSpot No one likes to be pressured.

B2B Sales 182
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Conversion Funnels Create a Better Customer Journey + How to Optimize Yours

Hubspot

It can help you optimize your funnel, attract more leads, convert them to customers, and boost your bottom line. Then, you'll learn how to optimize your funnel to increase the number of people who make it to your conversion point at the bottom. Let's say you're a food blogger who sells cookbooks. Customer Journey.

article thumbnail

How HubSpot Uses Blogging to Rank #1 on Google

Hubspot

Luckily, it has never been easier to find the information you’re seeking via search. A lot of marketers want to know: how does HubSpot optimize for search? At HubSpot, our blogging team realized this shifting behavior, so they altered our blog strategy to focus on topic clusters , instead of specific keywords.

article thumbnail

6+ Mailchimp Alternatives to Crush Email Marketing in 2024

Optinmonster

Mailchimp can quickly go from affordable to expensive as you grow your email list and start needing tools such as advanced segmentation and send-time optimization. As you read through our list of top Mailchimp competitors, you’ll see information and details on many of these considerations. Constant Contact 2.

article thumbnail

Six Ways to Search-Optimize a Blog

Webbiquity

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. Fee-based platforms like Compendium and HubSpot are also search-friendly. Clean code. WordPress plugins.

article thumbnail

What Can Social Media Do for SEO?

Oktopost

SEO involves a lot of technically challenging work, like website speed optimization. That’s why you can optimize not only your website for search engines, but social media pages as well. According to HubSpot , around 16% of an average website’s traffic comes from social media. Social media in search. Social media traffic.