Link Building and Mobile SEO in 2017
MARCH 3, 2017
Link building is one of the best ways to both increase your website’s authority (which helps with SEO) and get your brand more widely recognized within your niche. As people increasingly rely on their mobile phones, mobile searches have now overtaken desktop searches.
19 Excellent Guides to SEO Link Building
SEPTEMBER 16, 2014
Contrary to articles and blog posts claiming link building is dead , the reality is that it’s not—as even Google’s Matt Cutts has confirmed. The days of getting high search rankings based on high-volume, low-quality, easy-to-get links are long gone.
23 Expert SEO Link Building Guides and Tools
MARCH 19, 2013
In its efforts to combat webspam, Google now ignores or even penalizes “unnatural” link profiles. So what types of links should you avoid? What kinds of links are still (or now) the most valuable? How can you get more high-quality links?
18 (of the) Best SEO Link Building Guides of 2011
APRIL 16, 2012
Links still matter for SEO. Not low-quality links, not reciprocal links, not the kind of links you can buy in bulk for cheap from some sketchy source in the third world, but real, valid, quality links. So—how do you build those high-quality links?
Nine More Expert Guides to Local SEO
AUGUST 19, 2013
Local search rankings are vital to businesses that rely on drawing customers from within a radius of a few miles. Although there is some dispute over the exact figures, at least a quarter and possibly closer to half of all searches have local intent.
Guest Blogging is NOT Dead (And Matt Cutts Didn’t Say It Is)
JANUARY 22, 2014
And there are absolutely some fantastic, high-quality guest bloggers out there.I just want to highlight that a bunch of low-quality or spam sites have latched on to ‘guest blogging’ as their link-building strategy, and we see a lot more spammy attempts to do guest blogging.
10 Simple SEO Basics for Better Rankings
NOVEMBER 19, 2015
Search engine optimization has a bad rep. And while the details of how SEO works are becoming more complex, they actually can be distilled down to one overarching simple rule: Please your website visitors first, and search engines second. Every little bit helps.
48 Phenomenal SEO Guides, Tips & Tactics
FEBRUARY 24, 2015
Search engine algorithms are constantly being updated. What needs to be done to recover from search engine penalties? What’s most important–on-page optimization, link building, or technical SEO? How To Rank Above 25 In Search Queries by MediaPost.
A Newbie’s Guide to Link Building
JULY 25, 2013
We have a few posts coming up in the near future about the role of anchor text in link-building, so let’s lay some groundwork. Here’s an excellent post by Maggie Walsh of Vertical Measures that explains the basics of link building, and introduces anchor text.
31 Expert Guides to Maximizing Online Brand Visibility – WPO
APRIL 29, 2014
” As indicated by the posts from Search Engine Watch and All Twitter highlighted below, that is starting to change, but only just. Beyond Search & Social: Online Marketing in 2014 by Search Engine Journal.
Effective Link Building Secrets: Guest Blogging
EMagine B2B Blog
APRIL 30, 2013
You need to build links. Traditional link building can include optimization of press releases for syndication, as well as solicitation of links from relevant external sites. In addition to great link building, guest blogging also affords you the opportunity to earn a great reputation as a thought leader, and offers exposure to your own blog, brand, and website, and much faster than it will take you to build the reputation of your own blog.
How Helping Others Helps You …Get More Links
MAY 19, 2014
Last week Casie wrote a column for Search Engine Land on tactics we used for acquiring “good links” in the recent past. There is preparation involved in securing the conversations that make these link building tactics possible.
Link Building Strategy: How to Get First Links for Your New Blog
JULY 24, 2013
Thanks to Google’s Panda and Penguin updates, getting your blog to appear on the first page of search results is trickier than ever. Building links is frowned upon, but you still need links to rank well. And search engines love all that, so they rank you higher.
40 (of the) Best SEO Guide, Tips and Insights of 2011 (So Far)
NOVEMBER 14, 2011
Search engine optimization (SEO) is a key component in designing and developing an effective website , as well as the core of web presence optimization (WPO). The techniques outlined are helpful for promoting any type of content, but crucial in a crisis reputation management situation.
8 Key Changes In Google Search B2B Marketers Should Know
OCTOBER 31, 2014
As detailed in an article on Search Engine Land this past month, a new Google eye tracking study outlines the evolution of Google search results from 2005 to today. I’ve written about guest blogging as a recommendation for link building many times in the past.
Google Authorship is Changing the Game for SEO and Digital Marketing
JANUARY 21, 2013
Getting on board now can help you have a leg up, or keep you from being left too far behind. At first, it looked like a great way for bloggers and sites to promote their content and hopefully get noticed in the otherwise bland search engine results pages.
Feed the beast: 7 practical tips to improve your blog’s search ranking
grow - Practical Marketing Solutions
SEPTEMBER 19, 2013
There’s plenty of talk about the future of search and whether it’s as important as it used to be. People now discover content in many places and a search on Google is just one of them. billion monthly searches , Google search results are still very important for your business.
Nofollow Tags: What They Are and Why They Matter
FEBRUARY 19, 2016
Have you ever heard web experts or SEOs talk about nofollow links? It’s a concept that was developed as a defense tool for website owners, but it’s also a tool that search engines use regularly. That’s content that exists only to give context for advertising, or a link.
How to Use Guest Blogging for Effective Link Building
OCTOBER 12, 2011
Behind every successful search engine optimization strategy is a great link-building plan to bring in new inbound links to your website's best pages. Link building is hard work, and it's very different than what many people have done before.
Top 10 Ways to Build Lasting Links in 2014
FEBRUARY 19, 2014
Chain link (Photo credit: Dvortygirl) Throughout the years, the Big G (that’s what I like to call our Google overlords) has been implementing a ton of updates for its search engine’s algorithm. And there are absolutely some fantastic, high-quality guest bloggers out there.
The 17 Best WordPress Plugins for Social Media, SEO, and Better Visitor Engagement in 2013
JANUARY 4, 2013
Every year I share my own experiences using WordPress plugins to run Windmill Networking to help you make your own website more social media optimized, SEO friendly, and even help convert more of your visitors into new leads. Neal Schaffer [link] By: Harold Gardner by.
When Press Releases Do (and Don't) Help Your Marketing
JANUARY 14, 2013
2) You build links. One of the greatest benefits to including PR in your marketing strategy is link building. According to an article by Search Engine Watch , there is tremendous synergy between SEO and PR -- and hey, we believe it, too.
Should guest blogging still be part of your SEO strategy?
JANUARY 31, 2014
Recently, Google’s head of webspam Matt Cutts said guest blogging is dead , citing its overuse by search marketing companies as part of their link-building activities. Guest blogging, when done well, isn’t only about links. (Photo credit: Wikipedia).
Rick Short Explains How to Turn Staff Into Prolific Bloggers
JUNE 30, 2009
Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine. My real challenge was getting my staff to warm to the concept of being a blogger.
Three Ways to Build Links in the Age of Google Penguin
AUGUST 6, 2012
Last month, I talked about The Seven C’s of Content Quality , as a way of helping you develop higher quality content. Still, on-page factors are less important to Google ranking than links and social signals—how Google determines the relative importance and context of the page to other experiences on the web. The good news is linking appears to be every bit as important as it has ever been. Internal Links. But if you have a strong site, internal links can help.
3 Tips to Inform Your Content Marketing Strategy (Courtesy of Skyword/Outbrain)
FEBRUARY 12, 2014
Content Marketing Institute, in fact, predicts the following five online content marketing shifts for 2014: revamped content marketing team makeup, responsive design, link earning (as opposed to link building), curated content and custom content streams, and brand journalism.
12 Essential LinkedIn Groups for B2B Marketers
JUNE 13, 2013
For B2B marketers looking to expand their expertise in social media, this is an excellent group to help them do so. The intent is not to promote yourself or brand through this group, but the occasional “plug” does happen and is accepted if it’s relevant and helpful to the group.
Are Broken Links Ruining the SEO Authority of Your Site?
SEPTEMBER 4, 2012
When you think about linking for SEO purposes, you tend to think about link building from other web properties to your website in order to build trust. That is an extremely important aspect of linking for SEO, but what about the links that exist on your site? Internal linking from one page of your site to another is important for usability purposes. It helps the visitor maneuver your site in order to quickly find what they are looking for.
100+ Blog Directories and RSS Sites for Promoting Your Blog
OCTOBER 25, 2010
Over time, the top source of traffic for most blogs is search. The two keys to search success are great content and links. Assuming you’ve already got great content, there are many places to get links (e.g. social networking profiles, social bookmarking sites, other bloggers). Not only do they provide valuable links, they can also supply direct traffic and help build your RSS subscriber list. link]. link]. Blog-search.
78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)
AUGUST 16, 2010
With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Building Social Bookmarking Networks 101 by Search Engine Journal. Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller.
Why Quality Content is the Core for Any SEO Strategy
AUGUST 8, 2014
It doesnt build valuable links. It doesnt attract search engines, generate leads, or convert sales. So do search engines like Google, Bing, and Yahoo Google in particular. Proper Link Building. Search Engine Penalties.
The Many Roles of an SEO Professional; What an SEO Tactician Does
AUGUST 22, 2013
What is a search engine optimization tactician. So here is a summary of the attributes of today’s search engine optimization tactician (at least attributes I need to have!): We are Technical Analysts. We now know the importance of social media with search visibility.
How to Become a Stellar Guest Blogger
JANUARY 4, 2011
Home About Lisa Create a Website Create a Blog Get This Theme Submit Guest Post Contact 2 Create a Website Blog Your guide to building, promoting and monetizing blogs and websites. See a screenshot below of a search done for guest post info on Lisa’s blog… 4.
Best of 2009: SEO Tips, Part 1
JANUARY 10, 2010
Which factors are really most important in search engine rankings? How do search engines treat different forms of keywords? What other tools are worth checking out for keywords, linking and website analysis? Guide to Search Engine Ranking Factors by HuoMah SEO Blog. Q&A: A Few Things You Need to Know About Keyword Usage by Search Engine Guide. Build A Great B2B Search Engine Marketing Campaign by The Milwaukee SEO.
SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do
Writing on the Web
AUGUST 15, 2012
Without being a geek, you can take care of a few key elements of SEO basics to help prospects and clients find you online. If you’re not using search engine optimization (SEO) to promote your business online, you’ve at least heard of it. Links.
4 Content Strategies for B2B Corporate Blogging
APRIL 4, 2011
Are you a Search Engine Watch Member? | Can you tell me how can I create search query report through Goog. Content for Community Development Soliciting the contribution and participation of other bloggers and site owners can be a powerful way to gain awareness and links.
139 Content Marketing Blogs to Watch in 2017 (Broken Down By Category)
DECEMBER 22, 2016
With so much noise online these days, finding sources of consistent high quality content can seem like searching for a needle in hay stack. To help make it less overwhelming, our team scoured the web to identify the top content marketing blogs (by category) you should be reading in 2017.