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Smashmouth Marketing

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Lead Generation Tips: Know Your Competition

Smashmouth Marketing

We each have two obvious things in common: We are bloggers and we are lead gen practitioners. In all cases we: identified areas where we can help each other. Brian Carroll of Intouch: B2B Lead Generation blog. Nigel Edelshain of Sales 2.0: Collection of Sales 2.0 Chris Snell of AG Salesworks: The CRAP Report blog.

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Lead Generation Tip: Know Your Competition

Smashmouth Marketing

We each have two obvious things in common: We are bloggers and we are lead gen practitioners. In all cases we: identified areas where we can help each other. Brian Carroll of Intouch: B2B Lead Generation blog. Nigel Edelshain of Sales 2.0: Collection of Sales 2.0 Chris Snell of AG Salesworks: The CRAP Report blog.

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5 Things You Can Do On Vacation If You Can't Get Work Out Of Your Mind

Smashmouth Marketing

Catch up on RSS feeds - peruse all those brilliant bloggers out there that you never have time to read. Drawing stimulates a different part of the brain Comment - We all know that blog comments help with organic search results, cross linking, etc.

RSS 100
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MarketingSherpa Marketing Summit, Richard Fouts of Gartner talks Social Media and Communications

Smashmouth Marketing

For example, blogs help us solicit input about new products. and they help marketers and salespeople have conversations, not just engage in one-way messaging. Dell for example, woke up one day to a crisis situation due to an angry blogger named Jeff Jarvis, who lambasted Dell for its lousy customer service. But you can't wait.

Gartner 100
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MarketingSherpa Marketing Summit, Richard Fouts of Gartner talks Social Media and Communications

Smashmouth Marketing

For example, blogs help us solicit input about new products … and they help marketers and salespeople have conversations, not just engage in one-way messaging. Dell for example, woke up one day to a crisis situation due to an angry blogger named Jeff Jarvis, who lambasted Dell for its lousy customer service. But you can’t wait.

Gartner 100
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5 Things You Can Do On Vacation If You Can't Get Work Out Of Your Mind

Smashmouth Marketing

(I banged out 4 that I'll use for fillers in the future) Catch up on RSS feeds - peruse all those brilliant bloggers out there that you never have time to read Paint a picture - I've had a diagram that I've wanted to do for a presentation that has been lingering in my mind for months.

RSS 100
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Building a Demand Gen Tribe: The Seth Godin Lead Gen Program

Smashmouth Marketing

The highlight of my day was listening to Seth Godin, blogger and author on topics b2b sales and marketing folks devour. As soon as you find out a tribe member has a blog, find a way to help them with a blog article. One part of Seth's talk was on building a tribe. Write success stories with them. Prop them up. Thank them for buzzing.

Lead Gen 100