Biznology

APRIL 22, 2014

I also needed to make a choice: should I change all textual mentions of Abraham Harrison and my former business partner, Mark Harrison, to Gerris and Chris Abraham or should I keep the keywords there but just steal the Google juice. You don’t want to shock Google. What a conundrum! And you can make the same choices.

Long Tail Marketing 80

Long Tail Marketing Domain Keywords Outreach 80

Biznology

AUGUST 20, 2012

That’s far from typical–very few companies have more traffic to any of their social media venues than to their old-fashioned website. People spend more time social networking on Facebook than doing anything on sites owned by Google, Microsoft or Yahoo, the Web’s three most heavily-trafficked properties. of all U.S.

Social Media 80

Social Media Media Social Networks Wikipedia 80

Biznology

JUNE 28, 2013

But if you’ve put off blogging because you’re not a great writer, spend some of your budget on hiring a freelance blogger or content marketing agency. It may help draw traffic to your site, and can also potentially establish you as a thought leader. Cost: Varies depending on the blogger’s level of experience.

Paid Content 80

Paid Content Spending SMB Budget Programs 80

Biznology

SEPTEMBER 15, 2015

And then nothing happens until after 9, maybe 10, after the fallible human minders straggle in to work in their Manhattan offices with their Starbucks and stories of trains running late or traffic or missed busses — exactly the same reason why I think humans are well past obsolete! To historical meetings and meeting places.

Training 80

Training Blogger Amazon Google 80

Biznology

JULY 3, 2012

I just wrote an article , Blogger outreach is earned media PR, isn’t it? wherein I suggested that some bloggers are kinda jerks because they lead any blogger outreach with “here’s my advertising packet.” Bloggers, in fact, are the victims and we digital and PR agencies are the perps.

Blogger 80

Blogger Outreach PR Advertising Agencies 80

Biznology

JANUARY 10, 2012

Last week, I explained how to succeed with B-list bloggers, but maybe some of you aren’t convinced. So, this week, I want to draw an analogy to successful Google AdWords approaches so that you can see how to apply that same technique to blogger outreach. The same should be done with blogger outreach.

Long Tail Marketing 80

Long Tail Marketing Adwords Blogger Paid Content 80

Biznology

APRIL 7, 2017

Google likes this, and will punish you if you simply try to game the system with the former strategy. These will, of course, take visitors to sites other than yours, but linking to credible, well-respected content will not only make Google happy, but it will also strengthen your content. Get an external linking strategy.

Lead Ranking 144

Lead Ranking Lead Scoring Leads Lead 144

Biznology

FEBRUARY 21, 2017

Kimberly-Clark had a campaign to promote their Welcome Original Thinkers quiz, so we registered wotquizinfo.com just for the landing page that we put together for bloggers and online influencers. You need to make sure that you’re clear to Google that what you’re doing is promoting and not gaming. Remember PLAXO?

Domain 153

Domain Buy Service Product 153

Biznology

SEPTEMBER 2, 2014

The following list of Google lying liar lies all have exceptions to the rules. And, Google does make examples of bad actors. That’s all Google has and that’s really all you have when it comes to whether or not someone clicks on your content or not. You still need to write for robots – Google is smart.

Google 80

Google CMS Development PageRank Tagging 80

Biznology

JANUARY 31, 2014

Recently, Google’s head of webspam Matt Cutts said guest blogging is dead , citing its overuse by search marketing companies as part of their link-building activities. In theory, anyway, guest blogging is supposed to be about raising awareness of and traffic to your brand’s web presence. (Photo credit: Wikipedia).

SEO 80

SEO High Quality Lead Marketing & Strategy Lead Ranking 80

Biznology

AUGUST 9, 2016

blog (and this is a very low-traffic vanity blog that’s brand new, is not monetized, and I am no fitness star, so when you look at the traffic spikes, keep everything in perspective). The process I go into in great depth on If you post it will they come (to read your blog)? First impression? Well, the proof is in the pudding.

Ideal Customer Profiles 0

Ideal Customer Profiles Profiling Google Traffic 0

Biznology

JULY 6, 2016

Additionally, Google AdSense and Amazon Associates enable automated website ad space, as well. With Google’s Knowledge Graph providing instant answers to questions via the search engine directly, users are less likely to click on links. By 2017, Cisco estimates online video will make up 70 percent of consumer internet traffic.

Adsense 151

Adsense Content Marketing Content Paid Search Agency 151

Biznology

JANUARY 7, 2014

A majority of my revenue is generated from blogger outreach, namely long-tail and deep-dive, outreach that extends all the way into the thousands of bloggers. As part of the client service work on behalf of my clients I have engaged with many thousands of bloggers over the last decade. Blog wasn’t built in a day.

Fulfillment 80

Fulfillment Blogger Advertising Agencies Paid Search Agency 80

Biznology

AUGUST 2, 2016

While the traffic to their blogs may be only 500-2,000 visitors-a-month, their true fame burns bright on YouTube or Facebook. For two reasons: 1) you can relate to how shitty being blogger can be, especially based on how crappy a lot of pitchers, brands, and marketers are on a day-to-day basis, especially in your INBOX.

Work Management 80

Work Management Marketing Management Youtube Advertising Agencies 80

Biznology

OCTOBER 18, 2016

Blogger outreach tends to focus on only identifying and engaging top-25 influential bloggers. We collect every blogger who has ever had a thematic interest in our customers. Drive sales, traffic, membership? Google Search is the best tool to get a feel. Always Start with Google. Drive conversation volume?

Class 80

Class Long Tail Marketing Blogger Media 80

Biznology

AUGUST 16, 2016

Last night I had the honor of dusting off my trusty old long tail earned media blogger outreach deck and updating it for the new world of earned media influencer marketing for the lovely Brigitte Winter and her Georgetown School of Continuing Studies students. We collect every blogger who has ever had a thematic interest in our customers.

Long Tail Marketing 80

Long Tail Marketing Blogger Marketing Analytics Tools Planning 80

Biznology

JANUARY 1, 2013

However, if you’ll notice, most of what folks are sharing online via Twitter , Facebook , Pinterest , Tumblr, and Google + are articles via links. A blog offers built-in RSS and the ability to easily hook right in to Google Webmaster tools via a dynamically-created sitemap. Flipboard is the best-in-breed social newsreader.

Paid Search Agency 80

Paid Search Agency Facebook Twitter Viral Marketing 80

Biznology

DECEMBER 6, 2011

Last week I dissected a blogger outreach pitch email line-by-line in The art of writing the perfect blogger pitch as a way of proving that no matter how brief and conversational one of Abraham Harrison ‘s blogger pitches may appear at first blush, the effortlessness takes a lot of work and the time of three senior agents.

Social Media 80

Social Media Media Blogger Banners 80

Biznology

DECEMBER 2, 2014

Social Media Marketing — according to Wikipedia , “social media marketing is the process of gaining website traffic or attention through social media sites.” ” Previously limited only to bloggers, influence marketing has widened the angle of its lens to realize that there are all sorts of influentials all over the Internet.

Social Media 80

Social Media Social Marketing Advertising Agencies Media 80

Biznology

JULY 31, 2012

There’s no shortcut when it comes to claiming (or reclaiming) your first two pages of results on Google. Why not set up a blog on WordPress.com, Blogger, Typepad, Tumblr, and Posterous? Why not join Google+ and Facebook , create a profile as well as a Page? Why not create LinkedIn, Twitter and About.me Do you take photos?

Ideal Customer Profiles 80

Ideal Customer Profiles Domain Privacy Work Management 80

Biznology

APRIL 21, 2014

Addictomatic : Focuses on a variety of platforms such as: Flickr, YouTube, Twitter, WordPress, Bing News, Delicious, Google, Ask.com, etc. Bit.ly : The dominant URL shortener also has analytics and tracking to show what where traffic is coming from and how many click and save messages.

Social Media 80

Social Media Enterprise Management Media Budget Programs 80