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Make Sure Your Press Release Doesn’t Fall Victim to Press Delete

Webbiquity

Every day, journalists receive press releases by the dozens (possibly more—the three major services distribute roughly 1,800 news releases each day), many of which fall victim to the well-worn “delete” button. Will your electronic press release be opened or deleted? Enhance your Press Release with Additional Marketing.

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The best of micro-influencer marketing and long tail blogger outreach articles

Biznology

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. The state of the blogger outreach union ten years on. The state of the blogger outreach union ten years on.

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How to Market with Mom Bloggers

Convince & Convert

Therefore, brands of every genre are teaming up with mom bloggers and reporting awesome brand lift and campaign results. From fashion brands to food to travel, any brand that has moms as even some of their consumers has been at least dabbling with mom blogger partnerships. Work with each blogger’s strengths. Less is more.

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10 metrics to track influencer marketing success in 2024

Sprout Social

Home Depot, for example, partnered with the fashion blogger, The Mother Chick, to promote its products via tracked URLs. You can also use Google Analytics for social media reporting and influencer marketing metrics. The Pulse Survey revealed one-third of marketers track press or media mentions related to influencer campaigns.

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How to Promote Your Website for Free

Optinmonster

Start Your Own Blog Bloggers were some of the first online businesses and they knew how to promote themselves. Well, you can actually look for lead magnet ideas in Google Analytics. Just like you might use Google search data to create blog posts, you can also create lead magnets based on what your target audience is searching for.

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How to Build Links in 2022 and Beyond

Sharpspring

Google started with an innovative algorithm that used “links” as “votes,” the more backlinks a page had, the more people voted for it. Google engineers were inspired by the system scientists were using to rank scientific papers: The more other scientists were referencing that paper, the more weight it had.

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Do you appreciate your blogger network?

Biznology

Last week, I talked about using the long tail of blogger outreach –the idea that you can’t pin your hopes for most public relations efforts on only the A-list bloggers. For blogger outreach to work, over and over, you need to be endlessly generous and endlessly appreciative.

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