Biznology

JUNE 27, 2017

I have been helping out Anne Haas and Jen Tucker over at 1970 Dogwood Street , a Northern Virginia and Washington, DC, interior design and organization firm, with the search engine optimization (SEO) of their website. Feed Google fresh sandwiches every day instead of Christmas dinner once-a-year. Spend Labor Day with your family!

Google 179

Google Blogspot Ideal Customer Profiles Content 179

Biznology

SEPTEMBER 22, 2015

I’ve been doing earned media blogger outreach as a profession since 2006 and a lot has changed. To be frank, there are a lot of bloggers with their hands out looking for pay to play these days that it can feel a little daunting. So, dropping a rate card is the smart blogger’s way of saying “no.

Blogger 80

Blogger Outreach Media Public Relations 80

ClearVoice

OCTOBER 5, 2021

The subject line … ‘Google Makes It Official: Content Marketing Is Now the #1 Ranking Factor.’ You see, before content marketing came into vogue, I was a longtime blogger and one of the first content managers on the planet. I was constantly proving myself, my work, and my worth. Google says the No.

Lead Ranking 105

Lead Ranking Top of Funnel Lead Scoring Google 105

Optinmonster

FEBRUARY 10, 2024

How To Grow Your Blog Make Your Site Easy to Use Speed Up Your Site Create Crave-Worthy Content Build Engagement Optimize Your Content For Search Engines Build Your Subscribers Get Social Media Savvy Get Networking Submit Your Work to Content Curation Sites 1. Make Your Site Easy to Use Make your layout easy to understand. Using social proof.

Blogger 90

Blogger Long Tail Marketing Opt-out Opt-in 90

Hubspot

DECEMBER 14, 2018

If you’re a blogger, it’s probably safe to assume you want a website that's equally as stylish, unique, and high quality as the content you share. The 15 Best Free WordPress Themes for Bloggers in 2019. The theme also has a masonry-style blog layout, which displays your content in a grid format to make it organized and easy to browse.

Blogger 90

Blogger Best Practices Display Merchandising 90

RebelMouse

APRIL 8, 2024

Whether you're a publishing powerhouse or an independent news organization, you need a suitable CMS with robust technology for high-quality content. The best news CMS provides a user-friendly interface and editorial tools to speed up work processes. Advanced SEO Features SEO is the backbone of capturing organic traffic.

CMS Development 98

CMS Development Industry CMS Paid Content Enterprise Management 98

Biznology

JULY 3, 2012

I just wrote an article , Blogger outreach is earned media PR, isn’t it? wherein I suggested that some bloggers are kinda jerks because they lead any blogger outreach with “here’s my advertising packet.” Bloggers, in fact, are the victims and we digital and PR agencies are the perps.

Blogger 80

Blogger Outreach PR Advertising Agencies 80

Biznology

DECEMBER 3, 2013

I am hereby making the jump from humans to robots for all my blogger research. And what was I comparing all of these social CRMs, influencer-identification services, and blogger databases to? I was comparing them to the cost of hiring a team of people to do all of the work by hand. And I need a lot of them.

Blogger 80

Blogger Outreach Work Management Campaigns 80

Optinmonster

MARCH 10, 2024

This means they do not pass on link juice, and although they are less valuable for boosting your site’s rank, they can still be beneficial for driving organic traffic and diversifying your backlink profile. Other bloggers and websites will only link to your content if it’s valuable, actionable, unique, and relevant.

Blogger 90

Blogger Lead Scoring Lead Ranking SERP 90

Biznology

APRIL 23, 2013

The current catch-all these days for what I do is social media; unfortunately, when what you do is described as social media, people tend to think Facebook , Twitter , Pinterest , and maybe Google+. So, what my team and I developed is the equivalent of blogger-brand speed dating. And it works.

Blogger 80

Blogger Outreach Social Media PR 80

accelerate agency

MAY 24, 2023

Well there’s one tool that you simply can’t do without: Google Analytics. If that’s the case, use the links below to find the right information for you: What is Google Analytics? What is SEO Analytics Why is Google Analytics essential to SEO? This leads us neatly on to… Why is Google Analytics essential to SEO?

Marketing Analytics Tools 52

Marketing Analytics Tools Paid Content Analytics SEO 52

Webbiquity

DECEMBER 9, 2020

Organic search drives, on average, 64% of all B2B website traffic , and 60% of visits to technology sites in general. The more effective your SEO efforts are, the more visible your website will be to potential customers—and the more organic search traffic you site will earn. Guest post by Mathew Jade.

SEO 272

SEO Traffic Tips SERP 272

Optinmonster

APRIL 12, 2024

Google’s always tweaking its search algorithms, so there’s no guarantee that SEO practices that worked in the past will keep working in the future. As a Content Writer here at OptinMonster, I work every day to write, update, and optimize our blog posts to rank in search.

Paid Content 91

Paid Content Lead Ranking SEO Lead Scoring 91

seo.co

DECEMBER 18, 2020

. + Why Isn’t My Business Appearing in Google Local Search? + Why Working with Competitors Can Be Good for Local SEO. + When a user enters a query with a local keyword (or a geographic indicator is telling Google their location), Google produces a separate set of results near the top of the SERPs. Conclusion. .

Paid Content 119

Paid Content Lead Ranking Lead Scoring SEO 119

Webbiquity

AUGUST 17, 2021

According to Social Media Today , “ The days of organic reach on social media might be disappearing, but that’s not the case for Pinterest. In fact, it’s exploding in popularity and offering businesses valuable opportunities to reach and engage with new, high-intent audiences using organic content.”

Social Media 359

Social Media Advertising Channels Media Business 359

Webbiquity

OCTOBER 6, 2020

Guidance on what works in SEO today —not five years ago. Do influencer marketing (the right way; not spammy “spray and pray” guest blogger outreach). Google is enabling mobile-first indexing in early 2021 for all sites. No one but Google knows for sure, but it makes sense Google would not rank these highly.

SEO 210

SEO Webcast Budget Programs High Quality Lead 210

Contently

JUNE 9, 2022

Why care about Google? It’s no surprise Google commands the lion’s share of search traffic worldwide at just over 91 percent of global searches, according to the digital marketing agency Reliabilesoft. In the past, Google updates had funny names like Penguin, Panda, BERT, and even Fred. percent and 12.31

Organization 150

Organization Lead Scoring Lead Ranking SERP 150

Biznology

JUNE 26, 2012

My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. I may well be mistaken. ” I quickly responded, “Funny.

Blogger 80

Blogger Outreach PR Media 80

Biznology

OCTOBER 11, 2011

Last week, I talked about using the long tail of blogger outreach –the idea that you can’t pin your hopes for most public relations efforts on only the A-list bloggers. For blogger outreach to work, over and over, you need to be endlessly generous and endlessly appreciative.

Blogger 80

Blogger Long Tail Marketing Outreach PR 80

Convince & Convert

JANUARY 31, 2024

This way, you organize your content, avoid duplication, and maintain consistency across your projects. Use project management tools : Project management tools such as Trello, and CoSchedule can help you create, organize, and track your projects in one place. Image via Eisenhower.me

Social Media 126

Social Media Efficiency Work Management Marketing Management 126

Oktopost

DECEMBER 5, 2022

Backlinks are the backbone of SEO, but Google does not consider backlinks from social media websites as strong as other links. Improve ranking on Google with local SEO. SEO involves a lot of technically challenging work, like website speed optimization. It also takes up more valuable real-estate on the front page of Google.

Social Media 115

Social Media SEO Lead Scoring Lead Ranking 115

Convince & Convert

APRIL 15, 2016

The way our mind acquires, operates, and responds reminds me of the Google Knowledge Graph. Google Knowledge Graph is the largest warehouse of knowledge in digital history—and it’s doing it with your help. What Is Google Knowledge Graph? How the Knowledge Graph Works.

Google 117

Google Wikipedia Content Wiki 117

Biznology

SEPTEMBER 20, 2011

Last week, I talked about how blogger outreach is scary , and I talked about why this fear exists for most people before they start talking to bloggers. In the five years that we’ve been reaching out to bloggers, we’ve learned just as much about how NOT to pitch as we’ve learned about the right ways.

Blogger 80

Blogger Outreach Advertising Agencies Wikipedia 80

Sharpspring

NOVEMBER 10, 2022

This goal clarity will provide the motivation your team needs to keep working on your blog consistently. organic competition). Working on a common goal will unite your team, remove any existing organization silos and foster employee advocacy. Google Docs is a great way to manage your content submissions.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

Biznology

JANUARY 10, 2012

Last week, I explained how to succeed with B-list bloggers, but maybe some of you aren’t convinced. So, this week, I want to draw an analogy to successful Google AdWords approaches so that you can see how to apply that same technique to blogger outreach. The same should be done with blogger outreach.

Long Tail Marketing 80

Long Tail Marketing Adwords Blogger Paid Content 80

Biznology

MAY 2, 2017

These partnerships can include multi-year contracts which are getting tighter and more exclusive the more these same influencers are being dropped by advertisers such as YouTube , Google AdWords , and Instagram. was endlessly generous with the hundreds of bloggers who responded to our outreach of thousands. That’s not over.

Advertising Agencies 196

Advertising Agencies Paid Search Agency Media Long Tail Marketing 196

Optinmonster

FEBRUARY 11, 2024

freemium, subscription-based, pay-as-you-go) to find what works best for your target audience and maximizes revenue. Get Bloggers to Review Your Product As I mentioned earlier, offering free accounts in exchange for reviews from influential bloggers can be another way to get the word out about your product or service.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Biznology

OCTOBER 17, 2017

This results in hundreds of positive ratings, reviews, posts, and social media shares about your brand, and algorithms take notice organically boosting your rankings and your SEO rankings on Google. Many hands make light work.”. was endlessly generous with the hundreds of bloggers who responded to our outreach of thousands.

Advertising Agencies 150

Advertising Agencies Paid Search Agency Long Tail Marketing Blogger 150

Optinmonster

FEBRUARY 21, 2024

But while simple, most bloggers don’t think to grow their traffic this way. Google likes articles that are fresh and new. All of these related Google searches are LSI keywords that you can weave into your post. This 5-step strategy has grown the OptinMonster blog very quickly. Ready to hear how we did it?

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

Sharpspring

JANUARY 19, 2022

Google started with an innovative algorithm that used “links” as “votes,” the more backlinks a page had, the more people voted for it. Google engineers were inspired by the system scientists were using to rank scientific papers: The more other scientists were referencing that paper, the more weight it had.

Ad Building 109

Ad Building Link Building Guidelines Blogger 109

Hinge Marketing

JUNE 30, 2021

We all had to work from home. . This means when your target audience does a web search on Google, Bing, Duckduckgo, or any other search engine, your webpage will be listed at or near the top of the search results. ” — John Mueller, Google. Business Growth and SEO. The pandemic struck. Shutdown orders were issued.

PR 173

PR SEO Webinar Metrics Media 173

Biznology

JANUARY 2, 2018

For him, cultivation would include making sure that each and every page of his sites–including blog posts–had enough interpage and intrasite flow that there would never be a reason for a visitor to bounce off the page and back to Google or link off to another site.

Optimization 194

Optimization Long Tail Marketing Marketing & Strategy Blogger 194

Navigate the Channel

JANUARY 19, 2024

In today’s digital age, social media is not just a networking tool; it’s a powerful platform for marketing, especially for bloggers. Understanding the Social Media Landscape Platforms like Facebook, Twitter, Instagram, LinkedIn, and Pinterest each offer unique advantages for bloggers.

Social Media 65

Social Media Media Blogger Demographics 65

seo.co

MAY 2, 2021

The number of quality backlinks a website has a massive impact on its ranking in Google search. Google organic search is responsible for 59.2% of the world’s web traffic, and over 86,000 searches happen on Google every second. It is just one of the many factors Google will be checking.

Budget Programs 98

Budget Programs Link Building Software Lead Scoring 98

Webbiquity

MAY 6, 2020

And as Michael Brenner has reported , only 20% of bloggers publish at least two posts per week. Big brands like IBM, Google, Microsoft, Starbucks are seen blogging regularly as a means to interact with their customers. Apart from sharing information, Google also uses local blogs to engage with regional customers.

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

accelerate agency

MAY 24, 2021

There’s one tool that you simply can’t do without: Google Analytics. If that’s the case, use the links below to find the right information for you: What is Google Analytics? Why is Google Analytics essential to SEO? 20 tips to using Google Analytics to improve your SEO strategies. What is Google Analytics?

Marketing Analytics Tools 52

Marketing Analytics Tools Paid Content Analytics SEO 52

Optinmonster

FEBRUARY 9, 2024

Instead of paying for traffic, a blog helps you get free organic visitors from search engines, and that traffic only grows over time. This also works great if you hide the rest of the content until they subscribe, using a content lock optin. That may sound like a lot of work, but it doesn’t have to be.

Tips 95

Tips Landing Pages Lock-In Lead Scoring 95