Writing on the Web

SEPTEMBER 1, 2010

Are you writing with feeling? Next time you review your writing, try to identify possible feelings in the reader. Content marketing that doesn’t resonate emotionally can’t do a good job of building relationships, inspiring trust, and moving people into taking action. Emotional Writing. Blog this on Blogger.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Writing on the Web

JUNE 30, 2011

I’m talking about serial writing. You take one main concept, break it down into a list of 5 key elements, write an introductory overview, write a concluding summary, and here’s what you get: 7 stand-alone articles to post on your blog and to submit to article directories. Blog this on Blogger. Tweet This!

Autoresponders 100

Autoresponders Digg Buzz Landing Pages 100

Writing on the Web

SEPTEMBER 22, 2010

Writing quality content that markets your products and services online follows a logical progression, but it also follows an emotional pathway. I been reviewing basic steps for writing quality content for the web that works to get you found, get known and get clients. Blog this on Blogger. Post on Google Buzz.

Urgency Marketing 100

Urgency Marketing Digg Content Case Study 100

Writing on the Web

JULY 5, 2010

How to Write Like You Talk" alt=" Is the Social Web Changing How We Write? How to Write Like You Talk" />. How to Write Like You Talk" width="105" height="105" /> This week’s guest post is by Barb Sawyers, Sticky Communications who recently published a great ebook on how you can write better for the web.

Ning 100

Ning Digg Buzz Blogger 100

Webbiquity

MAY 17, 2016

With 93% of B2B marketers now using content marketing to build brand awareness and generate leads, success going forward will require producing higher-quality content —not just more of it. Creating high-quality content starts with planning (deciding what to write about) and research (determining what to say about those topics).

Planning 145

Planning Research Tools Best Practices 145

Writing on the Web

AUGUST 10, 2010

Your blog writing can improve. I’ve been reading several neuroscience and communications books that say the same things in different ways, and I think these persuasion tips can easily apply to better blog writing. So to stimulate a desire for change, you must switch your writing to positive stories.

Trigger Marketing 100

Trigger Marketing Digg Work Management Act-On 100

Writing on the Web

OCTOBER 12, 2010

How do you go into someone’s office (or send them an email if you’re working virtually) and request them to “put a little more authenticity into your writing, please?&# Sure, marketing is vastly improved when it sounds authentic. But what does that mean for content marketing? Blog this on Blogger.

Digg 100

Digg Buzz Blogger Act-On 100

Writing on the Web

JUNE 27, 2011

If you’ve been reading my blogs for any length of time, you know about my problem with writing: I love to write , and I can write too much. Nobody has time to read all those words anymore, especially not online. Then, at some point in my writing career I got lazy. Dissertation-itis. Or maybe I got smart.

Autoresponders 100

Autoresponders Digg Press Paper 100

KoMarketing Associates

OCTOBER 4, 2016

KoMarketing has been writing about the value of content marketing for years. In CMI/MarketingProf’s latest B2B Content Marketing Report , 89 percent of B2B marketers surveyed indicated that they are currently using content marketing tactics. Third Party Referral Analysis via Google Analytics.

B2B Marketing 234

B2B Marketing Effectiveness Top of Funnel Content Marketing 234

Writing on the Web

SEPTEMBER 20, 2010

Many people focus on the medium, the latest shiny tool: the blog, the Twitter tweets, and Facebook updates, without regard for the basic rules of writing copy for the Web. Content marketing isn’t a buzz word because marketing people just like new buzzes. Smart marketers know the rules and never forget them.

Buzz 100

Buzz Digg Content Rules 100

Writing on the Web

DECEMBER 16, 2010

Get Found, Get Known, Get Clients" alt=" 3 Online Marketing Tasks: Get Found, Get Known, Get Clients" />. How do you check your online marketing to see where it’s working, where it needs improvement? Sales pages in WordPress – write and format attractive landing pages from your blog.

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Writing on the Web

SEPTEMBER 24, 2010

Organize, simplify and get better results from your Web writing by asking 5 important questions: What is the problem (pain, predicament)? As you compose your copy, you should write out several sentences to answer each question. Her blueprint for creating simple copy that works to market your products and services is clear.

Content 100

Content Digg Custom Publishing Buzz 100

Online Marketing Institute

AUGUST 21, 2018

Some of strategies for promoting your blog include social media marketing, email marketing, search engine optimization (SEO), along with an arsenal of other weapons in your fight towards the top of SERPs. When you write informative articles on someone else’s blog or website, you increase their readership base. The result?

Webinar Metrics 52

Webinar Metrics Marketing Strategy Marketing & Strategy Blogger 52

Writing on the Web

FEBRUARY 14, 2011

Why is content marketing and persuasion so difficult, and what can you do to set people on fire? When it comes to writing content for a business blog , most professionals start from their point of view. The first is by using conventional marketing rhetoric, which is what most professionals use. Blog this on Blogger.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Writing on the Web

DECEMBER 14, 2010

The Content Marketing Institute published these results here : When 36% of marketers struggle with producing engaging content and another 21% with coming up with enough engaging content, well over half of content marketing challenges involves what to say or write. What do they write to replace the lorem ipsom ?

Content Marketing 100

Content Marketing Digg Content Buzz 100

KoMarketing Associates

MARCH 13, 2018

Search Google for mentions of your company name, brand, product names, and even key management to determine if sites mentioning these things included links too. Use Google Image Search to search for your logo and find locations where it has been placed without a link to your website. The Quick Link Building Hits.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

KoMarketing Associates

SEPTEMBER 11, 2014

As a content marketer, I often times have to switch my brain from news writing (journalism) to blogging, and vice versa. For those that don’t write news or blog posts (or both) on a daily or weekly basis, the fine line that separates these two writing processes can easily become blurred. Tone and Structure.

Blogger 120

Blogger Guidelines Copywriting Buzz 120

Writing on the Web

JULY 8, 2011

When writing on the web – either in a blog post , an ezine or other forms of content marketing , readers are more likely to respond to your offers of service or products if there is a resonance between you. So you have to be very clear when writing, more so than with speaking. Blog this on Blogger. Tweet This!

Tips 100

Tips Digg Opinions Opt-out 100

Writing on the Web

JULY 4, 2012

Facebook tops Google for weekly traffic in the U.S. If you expect that your business blog is going to skyrocket off the Google charts, then you’re in for a disappointment. Remember, Google indexes content on pages. The more keyword rich your content is, the more likely it will be that Google will pick it up.

Social Media 100

Social Media Blogger Business Media 100

KoMarketing Associates

APRIL 2, 2015

Don’t know what to write about when it comes to your B2B website’s blog? This is often a common problem for many bloggers and marketers in almost every industry. Once you’ve found something interesting to cover, writing an original piece of content about it. Case Studies. In Conclusion.

Traffic 120

Traffic B2B Case Studies Case Study 120

Writing on the Web

FEBRUARY 26, 2011

There’s been an important update to the way Google runs their search algorithms , designed to weed out the number of junk content farms. For professionals who use online content to market their services, you need to keep an eye on your analytics , and continue to follow good advice for content marketing. Tweet This!

High Quality Lead 100

High Quality Lead Google Digg Content 100

Writing on the Web

FEBRUARY 10, 2011

The more work I’m getting ghost blogging for executive coaches , the more interesting my writing becomes, and the more fun I’m having. It’s all good, really, except for a few problems… I am quite simply more excited about creating content that markets for other professionals than I am for myself and my own business.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

JUNE 19, 2013

These platforms create a meeting point for bloggers and blog owners looking for guest blogs, so you can easily identify quality opportunities. b) Download the Google Chrome PR plugin. c) Run a Google search for potential high authority blogs by using the niche areas you want to blog about with the keyword “guest blogs”.

Small Business Marketing 100

Small Business Marketing Budget Programs Business Blogging SEO 100

Biznology

NOVEMBER 10, 2015

Pearson Education reached out to me to read and make make notes on Mike Moran’s and James Mathewson’s upcoming book, Outside-In Marketing. I go through it, paragraph by paragraph, and write notes on what comes to mind. Hell, I don’t even know if anyone refers to any of it as digital PR or social media marketing.

Marketing Websites 80

Marketing Websites Wikipedia Work Management Blogger 80

KoMarketing Associates

NOVEMBER 24, 2015

One of the most effective content marketing tactics we recommend, for SEO and broader online marketing performance, is a B2B blogging initiative. 12 Quick Tips for Writing Better Blog Posts. Create an opportunity to acquire backlinks. Create an opportunity to acquire backlinks. Related Blog Posts & Articles.

B2B Thought Leadership 120

B2B Thought Leadership Webinar Metrics Marketing & Strategy B2B 120

Hubspot

MARCH 25, 2015

The blogosphere has been a major online marketing medium for years now. Bloggers are trusted voices who can bring in customers and help you build your community. Reaching out to potential blogger is a more intricate process nowadays than it was even five years ago. 3 Tips for Effectively Reaching Out to Bloggers.

Blogger 28

Blogger Tools Peer-to-peer Outreach 28

KoMarketing Associates

MARCH 7, 2013

Director of #Marketing and #Content #Strategy @SAP. Speaker, Author and Blogger @Forbes and @B2BMKTGInsider.” BtoB Online (@btobmagazine) : “The resource for #marketing strategists” Follow BtoB Online at https://twitter.com/btobmagazine. People seem to like my writing: [link] [link].

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Writing on the Web

AUGUST 23, 2010

If you’re a busy professional, you know how hard it is to run your business and provide quality services to clients, and have enough time to take care of your online marketing and publishing tasks. But others, like blog writing, needs to be very good so that it sounds like something you’d say, professional and informed.

Digg 100

Digg Marketing Management Buzz Blogger 100

Writing on the Web

SEPTEMBER 9, 2010

If you’re writing your blog for more than just fun, you’ve probably thought about how you can make some money from it. There’s plenty of ways you can make cash from your writing, and you might not have thought of some of them before. You can sign up for Google Ads and Adbrite , which are two of the most well-known.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Writing on the Web

MARCH 14, 2011

What’s the best way to write a script for a video ? Content marketing with videos is a key marketing tool, and it’s getting easier to do. I use them to submit to video directories, post to YouTube , and it all counts to get found in Google searches. Blog this on Blogger. Add this to Google Bookmarks.

Video Marketing 100

Video Marketing Content Marketing Digg Content 100

Convince & Convert

JUNE 6, 2013

I’m an online marketer, a specialist in content marketing strategy and writing. As a guest blogger here, we have a good fit, a win-win. Feldman Creative gets exposure to the large, marketing-minded and engaged audience of Convince and Convert. A Google search for “SEO” produces 567,000,000 results.

Keywords 134

Keywords Long Tail Marketing Blogger Content 134

Valasys

JANUARY 9, 2023

Standing for marketing technology, this area of software solutions is used by marketers to streamline processes, and track and measure the success of their online marketing efforts. The technology used to write and publish blogs is called MarTech. Build Connections With Other Bloggers/Experts.

Marketing Automation Services 40

Marketing Automation Services Marketing Management Blogger Customer Satisfaction 40

Writing on the Web

SEPTEMBER 26, 2012

The second-best thing about writing a blog is that you have an opportunity to express your opinions, thoughts, and viewpoints to the rest of the world. Of course, being a winning blogger is more than just creating good content. You have to be able to get people to read what you write on a consistent basis.

Traffic 100

Traffic Blogger RSS Opinions 100

Online Marketing Institute

JANUARY 4, 2011

This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1.

Blogger 40

Blogger Adsense Twitter Buzz 40

Writing on the Web

SEPTEMBER 23, 2010

As you create content for the Web, as you write your blog posts, do you embed trust factors? I call it misplaced timidity or fear of marketing ones own self. In online marketing it’s well known that the money is in “the list.&# Blog this on Blogger. Add this to Google Bookmarks.

Ad Building 100

Ad Building B2B Digg Trust Marketing 100

Writing on the Web

JUNE 30, 2010

Online Surveys & Market Research. Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. How to Start “a Little Online Business …&#. 4 Time-Saving Tips for Social Media Marketing. Share this on Bebo. Add this link to Box.net.

Ning 100

Ning Content Marketing Digg Business 100

Writing on the Web

DECEMBER 26, 2012

Gates uttered this one-liner way back in 1996, but the flurry of updates to Google search algorithms during 2012 has ensured that his words still resonate. One of the biggest problems with content is finding someone to write it. Could the answer be to outsource the writing to a freelancer? Google will love you.

Content Marketing 100

Content Marketing Business Customer Satisfaction Content 100