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Defining Link Metrics that Impact SEO Link Building Development

KoMarketing Associates

The goal being defining opportunities for outreach and understanding how we could assist in an effort to acquire high quality links. We all want our clients and organizations to receive quality traffic, provide visibility in appropriate markets, and drive measurable results (leads, visitors, etc). Link-Specific Metrics.

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5 Must-Watch Google Webmaster Videos for the B2B Marketer

KoMarketing Associates

Whether it’s Rand Fishkin from Moz, Wil Reynolds from SEER, or Danny Sullivan from MarketingLand, everyone has a favorite blogger. Personally, one of my favorite industry resources is Matt Cutts and his series of Google Webmaster Videos specifically. What percentage of PageRank is lost with a 301 redirect?

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Google “mobilegeddon” starts today — are you prepared?

Biznology

If your site isn’t mobile-native today, April 21, 2015, you might lose a little under 50% of all of your search traffic. You’re in luck if you’re on the East Coast: Google’s on PST. In short, if your website is not mobile-native by today, it will no longer show up on Google mobile search. Prestashop.

Google 80
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Off-Page SEO: What It Is & Why You Need It [+a Helpful Checklist]

Hubspot

From optimizing your images and conducting keyword research to setting up a site structure and internal linking strategy. Yet, you're still struggling to rank on Google. While some of the factors are based on website content and performance, Google also gathers its understanding of your website through sources outside of your domain.

SEO 90
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Why Google Has the Hammer To Make Businesses Use Google Plus

Convince & Convert

I like the way it’s written, and my favorite thing to do as a blogger is piece together the bigger picture. Thanks for the traffic! Since I originally published this post, you’re seeing Google do a lot of the things I predicted. I believe this will all be true, eventually. But enough about that.

Google 148
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The Ultimate Guide to Google Search Console in 2018

Hubspot

What is Google Search Console? GSC (formerly Google Webmaster Tools) is a free platform for anyone with a website to monitor how Google views their site and optimize its organic presence. That includes viewing your referring domains, mobile site performance, rich search results, and highest-traffic queries and pages.

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Why Guest Blogging Should Be Part of Your Content Marketing Strategy

Brandpoint

All that link juice! However, publishing unique content on an external site — aka guest blogging — is a key component to any content marketing strategy that can generate high-value results while gaining traffic and, ultimately, generating leads. Diversify your audience to boost traffic. All that hard work!