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How to Optimize Content for Generative AI

Convert

And it is happening too fast even for Google to keep up. Generative AI engines generate accurate and personalized answers to any search query. Back in 2020 , I was writing about Google as an answer engine versus a search engine. Google will take time to adjust its revenue model. Will there be new tactics to embrace?

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Three Steps to a Better-Performing About Page

Moz

Whether you’re a business owner or blogger, your About page tends to rank incredibly well for brand-driven search queries (those that contain your name or your brand name). I refuse to deal with bloggers who don’t take themselves seriously. is so important: it helps Google identify your place within their own knowledge base.

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7 MailChimp Alternatives (Our Feedback After Trying Them Out)

SendX

Just search “MailChimp Alternatives” on Google and you would find loads of Alternatives and Top 10s that claim to be MailChimp Alternatives but hardly focus on things like Email Marketing. And I personally know about support queries taking upto 2 days to get a reply. It has over 700 templates for users to create newsletters.

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How to Create the Best How-To Videos: Tips and Tricks

Vidyard

Ever type “how to <fill in the blank>” into Google and noticed the number of video tutorials that appear on the results page? Some brands will present recordings of an in-person presentation or recorded webinar as how-to videos. Use the first or second person for your instructions so people feel like active participants.

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How to Create the Best How-To Videos: Tips and Tricks

Vidyard

Ever type “how to <fill in the blank>” into Google and noticed the number of video tutorials that appear on the results page? Presentations or Webinar Videos Some brands will present recordings of an in-person presentation or recorded webinar as how-to videos. There’s a how to video for everything! Write your steps out.

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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

How can we find the most influential bloggers and get them to write about our client? Better question: How can we develop a sustainable, ongoing social media strategy that will turn customers into advocates over the long haul? Everyone, ultimately, is as ‘bad’ as each other when it comes to SM. Does that make sense?

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A 50-Point Checklist For Creating The Ultimate Landing Page

Online Marketing Institute

Subscribe to the Unbounce Conversion Newsletter. -->. You should follow Oli Gardner on Twitter | Google+. I am in the process of testing–I’m a new blogger. He likes it when you jump in the conversation by commenting and finds writing in the 3rd person like this slightly awkward. Landing Pages. Conversion.