Writing on the Web

DECEMBER 16, 2010

Get Found, Get Known, Get Clients" alt=" 3 Online Marketing Tasks: Get Found, Get Known, Get Clients" />. How do you check your online marketing to see where it’s working, where it needs improvement? Look at your marketing tasks as having 3 purposes: Get found: How visible are you online?

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

KoMarketing Associates

MARCH 13, 2018

Search Google for mentions of your company name, brand, product names, and even key management to determine if sites mentioning these things included links too. Use Google Image Search to search for your logo and find locations where it has been placed without a link to your website. The Quick Link Building Hits.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

KoMarketing Associates

NOVEMBER 24, 2015

One of the most effective content marketing tactics we recommend, for SEO and broader online marketing performance, is a B2B blogging initiative. Create opportunities for new SEO keyword strategies. Content fuels keyword visibility and what better way than through regular blog posts.

B2B Thought Leadership 120

B2B Thought Leadership Webinar Metrics Marketing & Strategy B2B 120

Writing on the Web

JULY 4, 2012

Facebook tops Google for weekly traffic in the U.S. If you expect that your business blog is going to skyrocket off the Google charts, then you’re in for a disappointment. Remember, Google indexes content on pages. The more keyword rich your content is, the more likely it will be that Google will pick it up.

Social Media 100

Social Media Blogger Business Media 100

Writing on the Web

FEBRUARY 26, 2011

There’s been an important update to the way Google runs their search algorithms , designed to weed out the number of junk content farms. For professionals who use online content to market their services, you need to keep an eye on your analytics , and continue to follow good advice for content marketing. Tweet This!

High Quality Lead 100

High Quality Lead Google Digg Content 100

KoMarketing Associates

JUNE 19, 2014

Social can be a huge advantage for search marketers. It can help get your content in front of the right people, help drive links, and can even help you better understand the keyword landscape. Recent Google+ posts show up in a branded search] . Target Keywords & Keyword Phrases. Social Media’s Impact on Search.

Social Media 120

Social Media SEO Media Keywords 120

seo.co

APRIL 17, 2022

Online marketing has increased the competitive pressure on law firms over the past two decades. Lowers your marketing expenses. At one point, 23 of the 25 most expensive Google search terms fell under the category of law or litigation. Which strategies are worth pursuing? Which ones are trends?

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

Writing on the Web

JUNE 17, 2016

This guest post, from Susan Boggs, offers tips for successful bloggers and blogs on how to find and correct broken links. Our blogs would rank high for our keywords, and life would be wonderful. Every site that you own and intend to market needs to be found easily by Google and Bing. Find her online at SWBmedia.

Business Blogging 100

Business Blogging Business Domain Blogger 100

Valasys

JANUARY 9, 2023

Standing for marketing technology, this area of software solutions is used by marketers to streamline processes, and track and measure the success of their online marketing efforts. When users search for relevant topics or keywords, search engines will rank them higher in their results pages as a result.

Marketing Automation Services 40

Marketing Automation Services Marketing Management Blogger Customer Satisfaction 40

Hinge Marketing

APRIL 5, 2017

Google is constantly changing the way it indexes and ranks pages in search results.It seems so very covert how Google remains secretive about what works and what doesn’t work to improve those rankings. Best Practice #3: Identify relevant keywords that are being searched. At this point, you’re ready to begin keyword research.

SEO 96

SEO Webinar Metrics Marketing & Strategy B2B 96

Biznology

NOVEMBER 10, 2015

Just a cursory search of Google’s Adwords Keyword Planner shows me that my own site, Gerr.is , shows how out of touch I am. When I started, what I did was called viral marketing , buzz marketing , and new media. Hell, I don’t even know if anyone refers to any of it as digital PR or social media marketing.

Marketing Websites 80

Marketing Websites Wikipedia Work Management Blogger 80

Adobe Experience Cloud Blog

DECEMBER 15, 2009

Take a moment to reflect on the year’s most interesting, exciting and sometimes surprising online marketing news. December 2009 Online Marketing News. MySpace and Facebook sign real-time search deals with Google. Google Announces New Offerings in Real-Time, Mobile and Social Search. reCapture by Google.

Paid Content 48

Paid Content Online Marketing Paid Search Agency Web 2.0 48

Hubspot

MARCH 6, 2017

Trellis reports that over 90% of people searching online will not go past the first page of results on Google. To ensure that your website shows up in search ahead of your competitors, It's important for your company to invest in search engine optimization (SEO) and keyword research. Why isn't my website appearing in Google?

Small Business Marketing 101

Small Business Marketing CMS Development Advertising Agencies Paid Search Agency 101

Writing on the Web

JULY 12, 2011

Do you litter your blog writing and web pages with keywords so the search engine spiders can find you? And here’s how: Choose your keywords wisely. Make sure you’re aware of your essential keywords before you start writing on your blog, as trying to slot them neatly into finished copy could prove to be a tricky task.

SEO 100

SEO Tips Content Marketing Digg 100

KoMarketing Associates

JUNE 7, 2018

Bring in new writers, guest bloggers, freelancers, or people from other departments to write content that offers more varied perspectives and opinions. There are several tools available for finding keywords and key phrases users are searching for in your industry. Some of the top tools for researching are: Answer the Public.

B2B Marketing 216

B2B Marketing Paid Search Agency Content Marketing Work Management 216

Writing on the Web

MARCH 7, 2011

It may be easier than you think to start getting onto the first page for keyword searches. I can tweak the title and the keywords before I publish. Here are a few things I’ve learned: Put your keyword phrases first in the title if you can. Link to an important keyword in the first paragraph if you can. Tweet This!

SEO 100

SEO Tips Digg Blogger 100

Writing on the Web

JULY 14, 2010

Write headline (compelling yet clear, keywords). Many bloggers concentrate so much on writing quality content that they ignore the final steps, such as checking for common grammar errors (there/their; hear/here; your/you’re). Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

JUNE 19, 2013

These platforms create a meeting point for bloggers and blog owners looking for guest blogs, so you can easily identify quality opportunities. b) Download the Google Chrome PR plugin. c) Run a Google search for potential high authority blogs by using the niche areas you want to blog about with the keyword “guest blogs”.

Small Business Marketing 100

Small Business Marketing Budget Programs Business Blogging SEO 100

Predictive Response

MARCH 1, 2019

Research keywords and the latest trends in your market using tools such as Google Trends. Use email campaigns to develop funnels (for even more targeted marketing) and to keep track of your current subscription list. PPC (Pay-Per-Click) Marketing . Content is still king for many website and brand owners.

Effectiveness 49

Effectiveness Paid Search Agency PPC Business 49

Writing on the Web

MARCH 24, 2011

Hyperlinked keywords. Content marketing with videos is essential if you want to get online marketing results. And, videos have great search power for people looking for information on your keywords and topic. Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Is it easy?

Video Marketing 100

Video Marketing Digg Buzz Youtube 100

Webbiquity

SEPTEMBER 1, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. How to Reach Out to Bloggers by Chris Brogan. 10 More Online Tools Every PR Pro Should Master (Part Two) by Social Media Today.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

KoMarketing Associates

JULY 22, 2014

The decision to do so was based upon several factors: keyword ranking difficulty, wanting to generate social buzz and potential link partnerships by referencing key bloggers/industry pros in each article, etc. A few months ago, I wrote a blog post about the overlap between content marketing and public relations. Final Thoughts.

B2B Marketing 120

B2B Marketing Content Marketing Planning B2B 120

Online Marketing Institute

JANUARY 4, 2011

This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1.

Blogger 40

Blogger Adsense Twitter Buzz 40

KoMarketing Associates

JUNE 2, 2015

As of right now, LinkedIn doesn’t really allow you to set your job location to specifically target remote workers, but the right keywords in the job title and description will appear in searches. To find this job listing, I entered the keywords remote and marketing. Make Yourself a Blogger.

Linkedin 120

Linkedin B2B Marketing Features Industry CMS 120

Writing on the Web

AUGUST 13, 2010

Here are a few options for optimizing your content for search marketing: Study Google and search engine optimization (time-consuming). For one thing, I’ve learned that sometimes I am not clearly identifying keywords in the title or beginning paragraph, and sometimes I don’t use enough hyperlinks. Post on Google Buzz.

Optimization 100

Optimization Digg SEO Search Marketing 100

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Pitching bloggers and print journalists are somewhat similar, but in the end, they can be very different things. This is true with regular media relations, so why do it with bloggers?

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Marketing Insider Group

MARCH 25, 2013

Lee is the author of Optimize : How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing. The TopRank part of the business eventually grew in popularity and revenue to the point that we renamed the company to TopRank Online Marketing. The alternative of course, is to advertise.

Advertising Agencies 100

Advertising Agencies Paid Search Agency Planning B2B Thought Leadership 100

Webbiquity

MAY 26, 2022

Today, every business is digital, making online marketing essential for reaching your target audience and generating sale leads. According to various studies, between 70% and 90% of all purchase decisions now start with online search. Image credit: Clay Banks on Unsplash. Build an Email List.

Small Business Marketing 341

Small Business Marketing Marketing Automation Services Tips Marketing Budget 341

Writing on the Web

NOVEMBER 23, 2010

Today’s post was written by Louise Baker, freelance blogger and journalist. HootSuite also keeps track of all of the keywords that you have been focusing on so that you can manage the SEO end of your social media campaign more effectively. She most recently wrote about the best colleges online. Blog this on Blogger.

Twitter 100

Twitter Enterprise Management Content Marketing Marketing Management 100

KoMarketing Associates

JUNE 13, 2013

Updates shared in this group consist of information about lead generation as it pertains to online marketing, CPC, social media, mobile, direct marketing, etc. SEO SEM Social Media (Digital Search & Internet Marketing) – 61,435 members. Google Analytics – 21,200 members. B2B Lead Roundtable – 14,216 members.

Linkedin 120

Linkedin B2B Marketing Marketing Analytics Tools SEM 120

Atomic Reach

MARCH 18, 2019

Bryan Eisenberg is a pioneer and an international authority in online marketing. Ceralytics is mainly focused on PPC and Google Shopping campaign management. Gianluca Binelli is passionate about using scientific marketing to improve performance. Eric Wortman - Sports and Live Events Senior Account Manager at Google.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Writing on the Web

JUNE 29, 2012

Try searching for a solution to the kind of problems your business solves, using keyword phrases your typical client might use. That’s right, search engines like Google and Yahoo only care about words and links. And, each time you post you need a way of checking that each post is optimized for keywords.

Business Blogging 100

Business Blogging Marketing Budget Business Marketing Budget Creation 100

Online Marketing Institute

JUNE 30, 2009

For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix. My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Writing on the Web

JULY 13, 2010

You’ve got to be easily found when an ideal client sits down to the screen and looks for solutions to their problem: Multiple places on the Web where you’ve published content with keywords relevant to your audience’s needs. I explore more about this in my free online e-book Content Marketing for Online Profits.).

Content Marketing 100

Content Marketing Ning Ideal Customer Profiles Digg 100

Writing on the Web

JUNE 30, 2011

I decided to try to encapsulate the main ingredients of successful online marketing systems – that was the main concept. The goal here is to get these keywords out onto the Web in as many different ways as possible. Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz.

Autoresponders 100

Autoresponders Digg Buzz Landing Pages 100

Hinge Marketing

JULY 22, 2015

Your content should be optimized with keywords to help amplify your content and boost its rankings in search results. SEE ALSO: SEO and Professional Services Marketing: What Every CEO Should Know. Write for Google second. Social media is the online, modern day version of networking. Media and Blogger Outreach.

Webinar Metrics 48

Webinar Metrics Planning Ad Exchange Advertising Agencies 48

Hinge Marketing

DECEMBER 31, 2015

To start you will need to “steer” target audiences to your site by implementing appropriate keywords throughout the content of your site. Keywords are specific words or phrases that potential clients are likely to type into a search engine when conducting online research. Test, analyze and adjust as needed.

Online Lead Generation 48

Online Lead Generation Lead Generation Marketing Websites Lead Scoring 48