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The best of micro-influencer marketing and long tail blogger outreach articles

Biznology

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. The state of the blogger outreach union ten years on. The state of the blogger outreach union ten years on.

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Are B2B marketing bloggers at risk?

Exo B2B

That’s the question many bloggers, influencers and companies in marketing and B2B in particular are asking themselves. That’s what they say about machine learning… It portends a troubled future for knowledge workers such as bloggers. Together, we can create a bright and humorous future for bloggers and robots alike!”

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How to Own Your Blogger Outreach Process

Convince & Convert

At GroupHigh, I have worked with both brands and agencies on blogger outreach strategy. No matter the goal or the end result, a blogger outreach strategy that works has key components and crucial ingredients. Why Bloggers? Bloggers are active on many social channels to stay relevant and to promote themselves.

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Things I do to optimize for Google search engine discoverability

Biznology

In my magic realism world, Google spiders, bots, and algos appreciate every little bit of extra data, description, and definition they can. jpg” becomes “tall-handsome-40-something-blogger-chris-abraham.jpg”–or something like that. A photograph labeled “dsc_0010.jpg” Like this post?

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Blog2Social makes bloggers a marketing one-man band

Biznology

To wit, I have been experimenting with Blog2Social , a WordPress plugin that makes immediate crossposting and social media sharing—as quickly as at the exact moment of posting—directly to Twitter, Facebook, Google+, LinkedIn, Xing, Tumblr, Medium, Torial, Instagram, Pinterest, Flickr, Diigo, Reddit, and Bloglovin a breeze. Like this post?

Blogger 180
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How to Market with Mom Bloggers

Convince & Convert

Therefore, brands of every genre are teaming up with mom bloggers and reporting awesome brand lift and campaign results. From fashion brands to food to travel, any brand that has moms as even some of their consumers has been at least dabbling with mom blogger partnerships. Work with each blogger’s strengths. Less is more.

Blogger 163
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What the Best Bloggers Do Right

Convince & Convert

So what are the qualities or distinct characteristics that mark these super bloggers, setting them on a plane higher than us lesser mortals? Write Often In a Curata study of over 400 business bloggers, they found that the best bloggers—one’s with over 10,000 page views or more per month—shared some similar traits.

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