Optinmonster

FEBRUARY 21, 2024

But while simple, most bloggers don’t think to grow their traffic this way. Just plug in your main keyword, and it will generate a list of related keywords. Generate Backlinks Backlinks (links on other websites pointing to your website) are a very important SEO ranking factor in Google. Ready to hear how we did it?

Paid Content 78

Paid Content Traffic Webinar Metrics Marketing & Strategy 78

markempa

MARCH 2, 2017

Lead nurturing is one of those things that’s easy to talk about but hard to do. In this article, I’ll share how to apply lead nurturing to help advance leads through three stages of your lead generation funnel to get more qualified opportunities. Three Lead Generation Stages You Need to Nurture.

Lead Nurturing 120

Lead Nurturing Top of Funnel Sales Qualified Leads Tactics 120

Hinge Marketing

DECEMBER 31, 2015

Generating new leads is among, if not at the top, of most Marketers priorities, this has not changed. So today, savvy firms are utilizing their websites to not only communicate with their target audiences but also to deliver high-quality leads and nurture prospective clients. Optimize your website for online lead generation.

Online Lead Generation 48

Online Lead Generation Lead Generation Marketing Websites Lead Scoring 48

NuSpark Consulting

JULY 15, 2011

Here’s a sample excerpt of a digital marketing/ lead generation proposal we did recently I thought I’d share because it really is a compilation of recent blog posts in a way. Our approach to lead generation beings with a message strategy. Generate increased digital visits to your website. Introduction.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

NuSpark Consulting

JULY 15, 2011

Here’s a sample excerpt of a digital marketing/ lead generation proposal we did recently I thought I’d share because it really is a compilation of recent blog posts in a way. Our approach to lead generation beings with a message strategy. Generate increased digital visits to your website. Introduction.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Ambal's Amusings

DECEMBER 31, 2010

A big thank you to all our readers, guest bloggers and interviewees! These people invent, lead (regardless of title), connect others, make things happen, and create order out of chaos. Which content should be gated to generate leads? Killer Questions to Ask Before Starting a White Paper Project.

Viral Marketing 100

Viral Marketing Best Practices Paper Blogger 100

KoMarketing Associates

MARCH 7, 2013

While the report reveals that, in 2012, social media as a whole brought in a smaller fraction (5%) of traffic and leads to B2B websites, it shows great potential. Twitter in particular proved to be the strongest performing platform for generating leads through social media. ” Follow Stacey at https://twitter.com/sacevero.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

The Mx Group

AUGUST 24, 2018

91% of B2B businesses embark on content marketing in an effort to generate demand. Content marketing costs less and generates three times the leads compared to traditional marketing. But while we can all agree content marketing itself is a good idea, it doesn’t deliver leads automatically. And with good reason!

Distribution 67

Distribution Paid Social Agency Paid Search Agency Telemarketing 67

Webbiquity

JUNE 16, 2015

Sales are a top goal of content marketing—but website traffic is the most common metric used to measure success. Only about half of marketers try to connect content to sales. Because with the exception of direct response (a small part of content marketing), content supports sales rather than driving them directly. And use video.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

ClearVoice

JUNE 17, 2019

The lines are blurring between traditional ad spots and other traditional marketing materials (white papers, direct mailers, etc); and all the formats we only define as content marketing (“native content” articles, branded docu-shorts, brand blogs). Click To Tweet. The marketing industry needs (good) content marketing writers.

Paid Content 92

Paid Content CMS Development Paid Search Agency Advertising Agencies 92

ClearVoice

SEPTEMBER 10, 2020

Rather than sharing blog posts and white papers packed with readily available research and statistics, what if the content you’re assigned next is built upon ideas. In marketing, we’re creating content with a specific agenda (see your sales funnel and content strategy for reminders). But, what if we explore deeper?

Opinions 114

Opinions Brand Identity Branding B2B Thought Leadership 114

Convince & Convert

JANUARY 28, 2014

Ultimately, I came up empty-handed and recommended the client include a more generalized statement such as, “Leading human resource experts believe behavioral interviewing may increase hire quality by more than 50 percent,” or avoid using a statistic altogether. Increased Conversions. About the Britt Brouse: Follow @brittbrouse.

Statistics 132

Statistics Content Marketing Paid Search Agency Stats 132

Marketing Insider Group

JANUARY 24, 2013

Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting – all in one place. B2BLeadBlog – B2B Lead Roundtable – B2B Lead Roundtable (MECLABS) reaches 9,000+ daily LinkedIn Group and Blog on: markting, lead generation, management, nurturing, research, case studies.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Webbiquity

JANUARY 25, 2016

The answers to that question—from influential bloggers like Michael Brenner , Paul Gillin , Cheryl Burgess , Jeff Cohen , Carla Johnson , Neal Schaffer , and J-P De Clerck among others—have been compiled in a free eBook, B2B Marketing Trends for 2016. And if you can track those leads through to sales revenue, ROI is easy to calculate.

B2B Marketing 50

B2B Marketing Marketing Management B2B Thought Leadership Marketing Automation Services 50

Industrial Marketing Today

APRIL 28, 2010

Not everyone is a natural born blogger. Leave a Comment Previous post: Focus on Content in B2B Marketing Next post: 7 “Rs&# for B2B Marketing Content Planning FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

SugarCRM

DECEMBER 11, 2013

Lead To Revenue. Lead Capture. Internet Lead Capture. Lead Routing. Lead Scoring. Lead Profiles. Lead Scout. White Papers. Guest Blogger. Nine Things Sales is Thankful For. Lead Management. Lead Scoring. Sales@Salesfusion.com. Lead Capture.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Lead Generation Email Marketing 50

Ambal's Amusings

APRIL 29, 2010

Which content should be gated to genereate leads? We asked B2B Marketing experts: " How should B2B marketers balance the need for free content (helpful for prospects decision making) Vs. the need to have content that produces a steady flow of good leads (that can directed to sales team)? Which content should be free?

Top of Funnel 100

Top of Funnel Marketing Automation Services Webinar Metrics Content Marketing 100

Leadspace

OCTOBER 16, 2017

Take Artificial Intelligence (AI)—a hugely powerful technology that’s revolutionizing everything from healthcare to demand generation; from advertising to gaming; from Siri to Tesla, and so much more. Marketers are still regularly urged by an array of practitioners, bloggers, and commentators to be “data-driven marketers”.

Marketing AI 67

Marketing AI Marketing Automation Services Work Management Marketing Management 67

Industrial Marketing Today

MAY 21, 2010

It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. The focus of your blog will be determined by how well you can define your readership.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Industrial Marketing Today

JULY 29, 2009

101 Tips from 50 Small Business Bloggers Tagged as: Seth Godin , Social media , Social Networking About the Author Achinta Mitra calls himself a “marketing engineer” because he combines his engineering education with 20+ years of practical industrial marketing experience to connect the dots between strategic advice and tactical implementation.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Chris Koch

JANUARY 22, 2010

I wish I could say that social media leads to sales. We need to believe that more engagement between our companies and the people we want to reach is a good thing that ultimately leads to sales—but down a long, narrow, winding path with a few jumps between cliffs thrown in there. I really do. But I can’t.

Social Media 100

Social Media ROI Lead Ranking RSS 100

Webbiquity

FEBRUARY 9, 2010

When asked which objectives they planned to target and measure, 88% of “strategic&# social media marketers (those who have reached the highest level of social media marketing maturity) answered “increase website traffic&# while 75% said “lead generation.&#

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

NuSpark Consulting

JUNE 4, 2016

If I’m a blogger and my primary focus is getting new subscribers, it’s probably not a good idea to stick a subscribe popup in my visitor’s face right away before they’ve had time to experience my wonderful content. The start date and end date for sales and seasonal offers. So, when is it appropriate? benefit reminder.

Marketing & Strategy 100

Marketing & Strategy Trigger Marketing Case Studies Intent 100

Industrial Marketing Today

JUNE 3, 2010

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. Six months later, very little traffic, even fewer leads and no sales > The new web site sucks, hasn’t done anything for our business.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Webbiquity

DECEMBER 13, 2011

Links from your profiles and social network posts / updates all help to increase the authority of your website and blog with the search engines, leading to higher rankings. To encourage sharing, in addition to being active on the leading social networks, place social sharing buttons on your site. Expand your online presence.

Social Networks 100

Social Networks Network Marketing Social Marketing Ideal Customer Profiles 100

Industrial Marketing Today

AUGUST 24, 2009

Leave a Comment { 1 trackback } 7 | Industrial Marketing Today Previous post: Business Value of Social Networking Next post: 101 Tips from 50 Small Business Bloggers FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Industrial Marketing Today

JULY 14, 2010

Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales. This white paper aims to change that perception of them.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Directive Agency

SEPTEMBER 3, 2019

However, the competitive landscape of content marketing is flooded with thought leaders, “professional” bloggers, and people pretending to be one or the other. The more brand awareness across the internet your company has, the higher your chances are to turn readers into potential leads and future customers. Nurture qualified leads?

Top of Funnel 40

Top of Funnel Traffic Work Management Marketing Management 40

Hinge Marketing

JULY 14, 2015

Blog posts help to demonstrate your firm’s specialized expertise, builds visibility, drives website traffic, and attracts prospective clients who are early in the sales process. Your blog should be an essential component of your lead generation strategy. We have research that supports this. Look to Your Services.

Top of Funnel 48

Top of Funnel Tips Content Differentiation 48

Anything Goes Marketing

NOVEMBER 16, 2008

It's been proven that archived webinars can generate more leads then the actual live event. With an RSS feed, you can promote in your email footers and it can be re-used by other bloggers and companies. Use social media techniques such as Twitter and YouTube to maximize the effect of your webinars, videos and white papers.

Lead Ranking 100

Lead Ranking Top of Funnel RSS Lead Nurturing 100

Convince & Convert

MARCH 4, 2016

So long as your goal is to provide value to your audience rather than generate linkbait, infographics are still highly effective as a content marketing tool. Go through your old blog posts , presentations, and white papers. Blogger Outreach. For industry-specific content, LinkedIn Pulse is also worth checking out.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

The ROI Guy

JANUARY 17, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

The ROI Guy

MAY 6, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

Work Management 40

Work Management Marketing Automation Services Marketing Management ROI 40

The ROI Guy

JANUARY 20, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Your Sales & Marketing Ready to Do Business with F.

SMB 40

SMB ROI Marketing Budget Work Management 40

Adobe Experience Cloud Blog

JANUARY 24, 2012

Director of Marketing at Ingenuity Systems as a guest blogger. Are we generating engaged prospects that convert to qualified leads? Prospects that participated in many of the activities received a higher lead score and ranked higher on our index. The review occurred with our sales team and we discussed the results.

Thought Leadership 48

Thought Leadership Lead Scoring Lead Ranking B2B Thought Leadership 48