Remove gatekeeper
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Content Marketing Hierarchy: Be Niche With Vertical Content

ClearVoice

This year the number of bloggers is expected to reach 31.7 There are several ways to go beyond the conference room brainstorming session and hear from the most valuable messaging gatekeepers of all…your customers. Everybody is creating content. million … in the United States. million Instagram followers.

Verticals 101
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How to Foster Harmony During the Content Review Process

ClearVoice

When content gatekeepers are productive and motivated, they feel inspired and engaged. Content creators are artists — many of them are bloggers, authors, and creatives across various mediums. Don’t forget that content creators are artists. Artists are more sensitive by nature.

Process 110
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24 Favorite Inbound Marketing & Digital Media Buying Tools That Don’t Include Google

NuSpark Consulting

Dial a phone and make friends with a gatekeeper. Buzzstream is a neat tool that helps me find bloggers and engage with influential bloggers, with the goal to get article backlinks as part of the link building process. On the shelf were multiple SRDS books; each one the size of a phone book. Need a radio station in Miami?-

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The Networker's Dream

The Effective Marketer

How do you get pass that low level gatekeeper and get an introduction to the real decision maker at the company? Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail?

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Who should you target with B2B social media activities

Wondering Out Loud

But the beauty of social media is the ability it gives you to more quickly and easily build relationships with the gatekeepers of information and to reach beyond the gatekeepers directly to the final consumers of your PR messages. Industry bloggers.

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Alternatives to Facebook Ads When You’ve Been Squeezed on Price

Metadata

The internet killed off gatekeepers. While you might enjoy reading where Patriot Quarterback Tom Brady vacations, you’re much more likely to consider a recommendation by “ordinary” travel blogger Chris Christensen, the “Amateur Traveler” when planning your own trip. Those with larger followings cost more.

Pricing 45
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Alternatives to Facebook Ads When You’ve Been Squeezed on Price

Metadata

The internet killed off gatekeepers. While you might enjoy reading where Patriot Quarterback Tom Brady vacations, you’re much more likely to consider a recommendation by “ordinary” travel blogger Chris Christensen, the “Amateur Traveler” when planning your own trip. Those with larger followings cost more.

Pricing 40