Adobe Experience Cloud Blog

APRIL 4, 2013

by Dayna Rothman We’d like to welcome Justin Gray as a guest blogger in today’s post. The company helps businesses generate and manage leads better through marketing automation processes and technologies. We all know “that guy” – the marketer who hangs his hat on lead generation alone. Okay, I see the value.

Lead Ranking 48

Lead Ranking CRM Marketing Qualified Leads Top of Funnel 48

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

Nurture The Leads In Your Sales Funnel – On Social Media - Lead Views , August 27, 2010 Today, in most B2B companies, the marketing departments engage in Lead nurturing programs. Lead nurturing in fact becomes an integral part of the Lead Management process for those companies which use Marketing Automation solutions.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Hubspot

OCTOBER 18, 2011

Way back in September (seems so long ago), I had the opportunity to speak at Salesforce.com's Dreamforce conference (which is now the largest software conference in the world, with over 45,000 registrants). Do specific programs "decay" to almost nothing once you stop funding them -- or do they keep delivering value for almost forever?

Inbound Marketing 28

Inbound Marketing Paid Content B to B Lead Scoring 28