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KoMarketing Associates

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21 PPC Lead Generation Tools for More High-Quality Leads

KoMarketing Associates

APRIL 9, 2019

Want more leads? Maybe… but probably what you really want is better leads. It’s 2019, after all – B2B marketers have evolved past “lead gen 101” They need leads that contribute to pipeline. Leads that become closed deals and real revenue. Only 46% said it was lead quantity. Google Trends.

High Quality Lead 215
High Quality Lead PPC Lead Generation Budget Programs 215
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The Secret Ingredient to Effective B2B Content Marketing Performance

KoMarketing Associates

OCTOBER 4, 2016

KoMarketing has been writing about the value of content marketing for years. For B2B organizations, we have always believed that content marketing is an essential piece of the puzzle for supporting SEO, social media, and lead generation efforts. Distribution channels must be prioritized and developed to realize business value.

B2B Marketing 234
B2B Marketing Effectiveness Top of Funnel Content Marketing 234
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