Sword and the Script | B2B

OCTOBER 13, 2020

Nearly 80% of the 1,279 bloggers in the 7 th annual Orbit Media blogger survey say blogging drives some marketing results – and 25% say it draws “strong marketing results.” But here’s the insight: bloggers who write longer posts are also more likely to report strong marketing results.

Paid Content 96

Paid Content Studies B2B Marketing Blogger 96

Sprout Social

JANUARY 24, 2024

Website traffic from social media Tracking website traffic from social media is paramount for illustrating the tangible impact of influencer marketing on overall business success. Home Depot, for example, partnered with the fashion blogger, The Mother Chick, to promote its products via tracked URLs.

Paid Content 97

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 97

Writing on the Web

JULY 27, 2010

What are you doing or not doing on your blog that screws up your traffic? I’m posting twice a week, but I’m still not getting comments, and my traffic stats stink. I can almost predict where the low traffic problems come from based on looking at a lot of blogs over the last five years. Blog this on Blogger.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Webbiquity

FEBRUARY 9, 2021

Why is now the best time to start blogging, and what opportunities does it bring for business bloggers? It’s not unusual in companies for their blog to account for 60-80% of total website traffic, with most of their online leads coming through the blog. How can bloggers do it more effectively? The second-best time is today.

Paid Content 294

Paid Content Traffic Lead Ranking Blogger 294

Mailmunch

APRIL 26, 2021

If you’re just starting as a blogger, check out our quick guide to setting up a blog real quick. A platform such as Blogger, Wix, and WordPress provides you the space to publish content. Tip 1: Unleashing the Potential of SEO to Drive Traffic. Tip 4: Convert Your Traffic Externally. Step 2: Select a Platform.

Generation 77

Generation Lead Scoring Lead Ranking Blogger 77

Sword and the Script | B2B

NOVEMBER 23, 2019

For the last six years, Orbit Media has surveyed 1,000 bloggers for its annual blogging survey. 1,236 words; 55% of bloggers report an average post exceeds 1,000 words; and. 3 hours and 57 minutes; 38% of bloggers report it takes more than 4 hours to write a post; and. How often do bloggers publish blog posts?

Advertising Benchmark 91

Advertising Benchmark Webinar Metrics Top of Funnel Studies 91

Valasys

JULY 20, 2020

Leveraging Referral Traffic. Additional profit for B2B advertisers in social media promotion is its impact on referral traffic. The rise in referral traffic will harness search engine ranking for the brand’s web page. Moreover, sharing a brand’s links on an online platform boosts the backlink profile of B2B advertisers.

Paid Content 86

Paid Content Social Media Social Marketing B2B Marketing 86

Valasys

FEBRUARY 26, 2024

A Vital Search and Analysis Tool Thanks to SEO trends, you can know the search frequency of keywords used by users in Google searches. Although it is a valuable tool for those who work in digital marketing and writers – web, bloggers, journalists, SEO specialists, etc.

Trends 40

Trends SEO Ad Frequency Keywords 40

ClearVoice

JUNE 6, 2022

But as content becomes old and outdated, you can lose traffic on many of your posts. Your skills have likely improved as a writer and blogger. It can increase your blog traffic, get eyes on lower-performing posts, and increase time on site. This is a great way to increase traction on posts already bringing in traffic.

SEO 98

SEO Ad Frequency Eye-Tracking Keywords 98

Scoop.it

JULY 8, 2021

WordPress makes running your website—and your business—quite easy, and blogging certainly pays off : The #1 traffic source for high-income blogs is organic traffic from Google. Updating blog posts can increase traffic by 106%. Companies that blog produce 67% more leads per month. Auto-publish to social media.

High Quality Lead 85

High Quality Lead Curation Efficiency Content 85

Hubspot

APRIL 4, 2018

If your blog traffic increased by 5% last month, try to increase it by 8-10% this month, not 25%. Blog Traffic Goal Example. Specific : I want to boost our blog’s traffic by increasing our weekly publishing frequency from 5 to 8 times a week. Attainable - Make sure that X-percentage increase is rooted in reality.

Examples 101

Examples Planning Landing Pages Webinar Metrics 101

KoMarketing Associates

APRIL 30, 2012

We all want our clients and organizations to receive quality traffic, provide visibility in appropriate markets, and drive measurable results (leads, visitors, etc). Compete Metrics (Visitor Traffic, Rank). Quantcast Metrics (Traffic, Rank, Demographic Information). Frequency of blog posts. Alexa Metrics (Reach, Rank).

Link Building 120

Link Building Lead Scoring Lead Ranking SEO 120

Content4Demand

JUNE 25, 2021

An Orbit Media survey found that 20% of bloggers say that updating stale content delivers “strong results.” Make sure you’re looking just at organic traffic data to focus only on organic search performance. Keyword frequency: Check that your main target keyword appears at least three times in the body text. The DIY Web Audit.

SEO 64

SEO SERP Content Budget Programs 64

B2B Marketing Traction

APRIL 26, 2012

Increase the frequency of your blog post writing. Engage with other bloggers by commenting on their blogs and other social media. Invite guest bloggers to write posts on your blog. Write blog posts that include long lists (known to increase traffic) – e.g. 50 Tips; 101 Links; 100 Ways… 8. Here are eight ideas: 1.

Promotion 100

Promotion Blogger Curation Newsletter 100

B2B Marketing Traction

JULY 31, 2014

Blogging drives traffic to websites and generates leads. Your strategy must identify your target audience(s), your topics, your target keywords, the tone or voice of the blog, frequency of posting, desired results and how you will measure results. If You Have Multiple Bloggers. Can you keep up with your planned frequency?

Marketing & Strategy 100

Marketing & Strategy B2B Blogger Guidelines 100

Moz

NOVEMBER 12, 2018

Posted by tomcasano If your goal is to grow your organic traffic, you have to think about SEO in terms of “product/market fit.” To grow your organic traffic, you need your content to mirror the reality of what users are actually searching for. This is one of the best ways to grow your organic traffic. The “fit” is optimization.

Keywords 58

Keywords Long Tail Marketing Ad Frequency Blogger 58

seo.co

APRIL 17, 2022

If you’re seeing a negative ROI, it’s a sign that something needs to change, such as the frequency, topics, or distribution strategy for your posts. Most law firms don’t have enough website traffic to generate massive results from a blog without some sort of complementary strategy. 5 Bonus Tips for Successful Law Firm Blogging.

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

KoMarketing Associates

NOVEMBER 24, 2015

Quality blog posts provide a reason to reach out to potential link partners (site owners and bloggers for example), by showcasing relevant information or expertise, and developing connections through cross-collaboration, and supported thought leadership. 5 Traffic-Driving B2B Blog Topic Ideas. Related Blog Posts & Articles.

B2B Thought Leadership 120

B2B Thought Leadership Webinar Metrics Marketing & Strategy B2B 120

Hubspot

AUGUST 13, 2015

"How do I grow traffic to my blog?". It's one of the most common questions I get from people launching a new blog, and I always tell them the same thing: The key to growing blog traffic is actually to focus on growing subscribers. And as you can see from the charts above, traffic grew right along with it.

Traffic 28

Traffic Landing Pages Ad Frequency Correlation 28

Navigate the Channel

JUNE 26, 2018

Most consumers today value opinions come from a breed of influencers who include bloggers, forum moderators, and product reviewers. The success of the campaign is dependant on the ability of the influencer to create valuable content and the frequency they post content to your benefit or on your behalf.

Ad Building 56

Ad Building Word of Mouth Marketing Management Deliverability 56

Atomic Reach

MARCH 11, 2019

Here are some commonly used metrics to measure content marketing success: Traffic and SEO. Web page traffic - One common measure of a piece of content's success is how much traffic it received. Keyword rankings - Some businesses create content to drive search engine traffic for relevant search terms. Conversion.

Top of Funnel 40

Top of Funnel Dwell Opt-out Content 40

Hubspot

AUGUST 16, 2012

But did you know that the frequency with which you blog also has a direct impact on the amount of subscribers and email traffic you receive? Take a look at the correlation between blogging frequency, and the amount of email-driven site traffic that's driven per subscriber: High-volume bloggers enjoy a return of just over.2

Traffic 28

Traffic Ad Frequency Thought Leadership Advertising Funnels 28

ClearVoice

AUGUST 19, 2019

Analytics platforms can help provide data and insights around website traffic, audience and visitor demographics and other buyer patterns and trends, helping marketers and businesses to make more informed decisions. However, it can be incredibly overwhelming for a new user, even with training resources available. out of 5 possible points).

Marketing Analytics Tools 87

Marketing Analytics Tools Analytics Google Psychographics 87

Hubspot

JUNE 12, 2012

As a business blogger , most of the tools you need to do your job live right up there in your noggin. Here are 10 free tools that will make you a better business blogger , and how to use them. 10 Free Tools Business Bloggers Should Bookmark. Do you understand the subject matter you're writing about? Got a computer? No problem!

Blogger 28

Blogger Top of Funnel Tools Business 28

seo.co

DECEMBER 18, 2020

Fake reviews and even fake bloggers, talking up a product or service, are sometimes employed. Not every hired blogger is misrepresenting the truth, but some are. Set up a legitimate blog – it’s not unethical to hire bloggers for this – to blog positively about topics related to your product. Just what constitutes a “fake” blog?

Astroturfing 69

Astroturfing Work Management Marketing Management SEO 69

Scoop.it

FEBRUARY 2, 2022

When it comes to original content, one survey revealed bloggers spend about half the time promoting an article as they do writing it. topic on your own domain to enrich your SEO and grow your own website traffic with curated content. users can also pick the frequency of these updates and pick what works best for their schedule.

Distribution 52

Distribution Curation Content Newsletter 52

seo.co

NOVEMBER 17, 2020

Consider the following SEO statistics : 51 percent of all website traffic originates from organic search. More than 40 percent of all revenue is captured via organic search traffic. SEO offers 20x more traffic opportunities than PPC (on both desktop and mobile). Frequency will depend on subject matter.). Work With SEO.co

SEO 75

SEO Marketing Websites Best Practices Business 75

Schubert B2B

AUGUST 20, 2018

But you may not be sure how to convert your blog traffic into leads. Every blogger needs a sustainable marketing strategy for turning blog visitors into valuable business leads and, in the long run, customers. If you’re like many hard-working B2B content marketers, you understand the importance of blogging.

Lead Ranking 87

Lead Ranking Lead Scoring Generation Leads 87

KoMarketing Associates

JUNE 13, 2013

This compilation of 12 LinkedIn groups is based on multiple factors, including number of members, frequency of updates, and validity of content. Members of this group engage in daily discussions about relevant digital marketing topics such as content marketing, social media marketing, site traffic, lead generation, email marketing, and more.

Linkedin 120

Linkedin B2B Marketing Marketing Analytics Tools SEM 120

Hubspot

JUNE 27, 2011

But what were the decisions that RPS made that set themselves up as successful business bloggers ? 1) Got rid of PPC and decided to focus on earned traffic through blogging. For River Pools and Spas, this meant it was time to focus on organic content and traffic. 10 Things River Pools and Spas Did Right While Blogging.

Traffic 28

Traffic Long Tail Marketing Tactics Paid Search Agency 28

Webbiquity

OCTOBER 5, 2012

These are the posts that Webbiquity readers have “voted” as the best by their traffic so far. Helpful advice on choosing a blogging platform, authors, topics and frequency for an effective business blog. This post is starting to show its age, but the guidance is still useful to beginning bloggers.

PR 100

PR Stats Social Media Twitter 100

Scoop.it

NOVEMBER 28, 2019

When it comes to original content, one survey revealed bloggers spend about half the time promoting an article as they do writing it. topic on your own domain to enrich your SEO and grow your own website traffic with curated content. users can also pick the frequency of these updates and pick what works best for their schedule.

Distribution 63

Distribution Curation Content Newsletter 63

Kabbage

NOVEMBER 9, 2016

Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. However, prepare yourself for a long wait as the content frequency is usually once a month, but when one of Avinash’ posts does grace your inbox, you can expect marketing gold.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

Hubspot

OCTOBER 19, 2012

3) Top Nav/Sidebar/Footer Links to Landing Pages: You can also leverage any links in your top navigation, sidebar, or your blog's footer to send direct blog traffic to landing pages. Most businesses will find that their blog tends to attract a lot of new traffic to their website. 7) Increase Blog Traffic.

Lead Generation 28

Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Kabbage

NOVEMBER 9, 2016

Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. However, prepare yourself for a long wait as the content frequency is usually once a month, but when one of Avinash’ posts does grace your inbox, you can expect marketing gold.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

NuSpark Consulting

JUNE 8, 2013

I’m 51, so as a former media buyer in a past life, I remember the days of typewriters, graph paper, Arbitron and Nielsen rating books (I still have an old reach/frequency slide rule!), calculators, and pencil erasers. On the shelf were multiple SRDS books; each one the size of a phone book. Need a radio station in Miami?- look it up.

Paid Content 100

Paid Content Marketing Automation Services Inbound Marketing Doubleclick 100

LeadSquared

JANUARY 28, 2015

That would get traffic to your website. Then you could have some offers on your website which could be downloadable or put behind a form, so that the traffic that your blog posts are getting you, could turn into leads as well. The frequency of the blogs would depend on the quality of the content. Question 2. Question 9.

Webinar Metrics 52

Webinar Metrics FAQ Work Management Marketing & Strategy 52