Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Look to Facebook Somewhat surprising (at least to me) was the finding in the Forrester study that 62% of influential impressions from Mass Influencers took place on Facebook, with Twitter just 10%. What would you do?

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Webbiquity

JANUARY 10, 2010

Darren Rowse offers seven tips for avoiding “blogger’s block&# and keeping fresh ideas and content flowing on your blog, from mind mapping and answering reader questions to taking advantage of guest post opportunities. To rectify this, she suggests what she terms the CODA system: Content, Outreach, Design, Action.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Convince & Convert

FEBRUARY 23, 2010

Conversely, many blogs are too community-oriented, taking an overly insider approach, given that new research from my friends and clients Compendium Blogware shows that search drives 60%+ of total traffic on 80%+ of corporate blogs. I’m constantly referring back to Forrester’s POST methodology when planning campaigns.

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Brandpoint

JUNE 12, 2019

Adding a video to your email strategy can help with so many things, from personalization within the messaging to streamlining the communication process for your readers to even just saying thank you after a purchase is made. Shared Media. Shared media is a simple concept in PESO, but can be incredibly valuable for all types of brands.

Paid Content 115

Paid Content Distribution Lead Ranking Top of Funnel 115

Outgrow

MAY 30, 2023

Acquiring the first customers – personalized approach for effective customer discovery 4. Des has led various teams inside the firm, including Product, Marketing, Customer Support, and Content, and has been personally responsible for the development of even more Intercom functionalities. Kind of like let it happen.

Enterprise Management 52

Enterprise Management Acquisitions Work Management Marketing Management 52

Webbiquity

JANUARY 10, 2010

Another noteworthy post from this publication is Facebook is a Personal CRM for Baby Boomers , in which Daniel Flamberg reports on an Accenture study showing that in early 2009, “boomers posted a 59 percent increase in use of social networks; a rate of adoption 30 times faster than any other age group.&#

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

SnapApp

DECEMBER 4, 2017

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. Only 55% of bloggers update old posts. 78% of B2B buyers use case studies when researching purchases - DemandGen. . Top. . . .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122