How Does a Retargeting Pixel Work? (3 Use Cases)
Optinmonster
MAY 20, 2022
How Does a Retargeting Pixel Work for Bloggers. The ads shown on Facebook or Instagram vary based on which “stamps” a user has in their passport. When that visitor leaves your website, the cookie tells Facebook (Meta) to show your ads to that person. The Facebook retargeting pixel is an example of offsite retargeting.
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