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Artificial Intelligence Will Change How You Do Marketing in 2021

Unbounce

AI-Enhanced PPC Campaigns. In a couple of years, Google’s Smart Bidding technology has gone from a curiosity that, at best, once ruffled a few feathers to something that has PPC experts rethinking how they’re spending their time. Michelle Halsey, Content Blogger and Copywriter. Definitely not. Note the emphasis on talent here.

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Funny Business: The Best Digital Marketing Humor, 2014 Edition

Webbiquity

3 PPC Fails That Can Hurt Your Brand by ClickZ. Michelle Morehouse provides serious advice on pitfalls to avoid in PPC advertising, but uses unusually entertaining examples to illustrate her points, including “The World’s Worst Website” and this: New WGN Morning News ‘promo:’ Nobody f#@king likes you by WGN TV.

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The Power of Integrated Marketing: How Owned, Earned, Paid, and Shared Media Can Drive Visibility in a Zero-Click World

Hinge Marketing

Moreover, keyword-rich blog articles that explore the what’s, why’s, and how’s of a topic can draw traffic from bloggers, journalists, and editors looking for information and sources. These supports will help your comment stand out from other quotes flooding journalists’ and bloggers’ inboxes. Facebook: Newsfeed. Paid Media.

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Why SEO Is The Key To Successful Marketing

Marketing Insider Group

And yet, not everyone in marketing understands the difference between SEO, PPC, metatags and keywords. PPC stands for Pay-Per-Click. I would be honored if you follow along on Twitter , LinkedIn , Facebook or Subscribe to the B2B Marketing Insider Blog. Everyone uses a search engine! But now it’s your turn.

SEO 100
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Does Your Blog Have a Long Tail | Blogging and Content Creation.

Convince & Convert

More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse? But the reality is, your blog is probably a lot more broad than you think. That would be a interesting exercise, wouldn’t it?

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8 Ready-Made Job Descriptions to Recruit an All-Star Marketing Team

Hubspot

What's better than a blogger for a dog supply-selling ecommerce site? A blogger with four poodles at a dog supply-selling ecommerce site! Experience managing non-personal social media accounts like Twitter, Facebook, YouTube, LinkedIn, Google+, etc. 2) Blogger/Blog Manager. Content samples that demonstrate writing skills.

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A 50-Point Checklist For Creating The Ultimate Landing Page

Online Marketing Institute

Are you providing a sample (preview of first chapter etc.) Are you creating a separate landing page for each inbound source (email, social, PPC) and see which gets you the most conversions. I am in the process of testing–I’m a new blogger. Landing Pages for PPC. PPC & Landing Pages. Landing Pages.