Optinmonster

FEBRUARY 11, 2024

Are you using growth hacking strategies to boost your business? Whether you’re a start-up or have been in business for a while, business growth is necessary to thrive. Businesses that don’t grow soon disappear. This can help you get new business via social sharing and word-of-mouth promotion.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

GreenRope

MAY 28, 2020

How to Market Your Business on a Zero (or Small) Marketing Budget. Social media is the most obvious place to share your content. Most businesses have at least one social profile, and many of your team members have their own social networks. Great social networks for sharing content: Facebook. Social Media.

Marketing Budget 52

Marketing Budget Budget Programs Marketing Budget Creation Planning 52

Webbiquity

NOVEMBER 22, 2022

Have the tools in your marketing technology matrix kept up? Black Friday and Cyber Monday 2022 promotions make this an excellent time to take stock of your business software toolbox. Are there tools that aren’t quite cutting it, that you may want to replace? Gaps in your capabilities you may be looking at new tools to fix?

Marketing Management 149

Marketing Management Software Marketing Analytics Tools Business 149

Sprout Social

FEBRUARY 15, 2022

Do you have what it takes to be a social media consultant? Let’s break down ways to become a successful social media consultant and how to get started. What do social media consultants do? Social media consultants are individuals or agencies who work with clients to improve upon, optimize and grow their social media presence.

Social Media 105

Social Media Consulting Media Work Management 105

Webbiquity

JULY 19, 2022

Every business needs reliable metrics to monitor and evaluate performance, progress, and success. Leading and lagging indicators are measurable values that let you know how well you’re doing in your efforts to accomplish your business objectives. Guest post by Ron Stefanski. Image credit: Nathan Dumlao on Unsplash.

Lead Scoring 289

Lead Scoring Lead Ranking ROI Enterprise Management 289

EveryoneSocial

JULY 7, 2021

Twenty years ago, there were no social media marketers. And in the couple of decades since the profession was invented, the role has evolved as rapidly as social media itself. Today, social media professionals wear many hats, juggle countless tasks, and have their hand in virtually every part of the business.

Social Media 110

Social Media Social Marketing Advertising Agencies Media 110

ClearVoice

APRIL 30, 2020

Businesses of all shapes, sizes, scope, and industries are trying to turbocharge their lead generation efforts. As a result, many businesses invest in and adopt lead generation platforms. In fact, 79 percent of top-performing businesses leverage automated lead generation tools. What is a lead generation tool?

Lead Generation 95

Lead Generation Marketing Automation Services Budget Programs Lead Scoring 95

Hubspot

DECEMBER 2, 2020

As marketers, we understand the importance of incorporating social media into our marketing mix. In fact, 74% of global marketers continue to invest in social media marketing. If you haven’t yet considered expanding your existing social media strategy, you may be missing out on valuable channels for advertising.

Social Media 101

Social Media Top of Funnel Social Marketing Advertising Agencies 101

Hubspot

APRIL 13, 2020

Whether you’re interested in starting a new ecommerce business from scratch or looking to expand your retail operation to an online store, you can use an ecommerce tool to achieve your goal. Some tools are all-in-one website builders, while others are plug-ins, add-ons, or shopping cart software. WooCommerce. BigCommerce.

eCommerce 98

eCommerce Enterprise Management CMS Development Work Management 98

ConvertKit

JANUARY 20, 2022

Whatever term you use to describe yourself, one thing’s for sure: keeping your expenses in check is smart business. There are other factors besides cost to consider when choosing an email marketing tool. What’s the best email marketing tool? But the cheapest option isn't always the best for your needs. Landing pages.

Budget Programs 90

Budget Programs Marketing Automation Services Enterprise Management Cost 90

Webbiquity

MARCH 8, 2018

As social media has become more fundamental to marketing, it’s forged new ways to attract, reach and influence an increasingly broad customer base. So, as a small business, how are you going to get your foot on the influencer ladder? Micro-influencers have a small but highly-engaged, targeted following (top of the funnel).

Top of Funnel 224

Top of Funnel Blogger Multi-Channel Marketing Funnels 224

NuSpark Consulting

JUNE 8, 2013

Tools that Cover Search Marketing, SEO, Social Media, Conversion Rate, and Content. As a digital marketing lead generation strategist and online media buyer, you just can’t have enough tools to help manage my clients’ online activities. So there are thousands of marketing tools; and am sure everyone has their favorites.

Paid Content 100

Paid Content Marketing Automation Services Inbound Marketing Doubleclick 100

Hubspot

SEPTEMBER 23, 2018

Social media is no exception. But if you have some extra time in your week to add more blogs to your reading list, we recommend you consider subscribing to some of these 29 blogs specifically about social media marketing. 29 of the Best Social Media Blogs. 29 of the Best Social Media Blogs. Social Media Explorer.

Social Media 78

Social Media Social Marketing Media Marketing Management 78

Webbiquity

SEPTEMBER 26, 2017

It is a bit different than some of the other social media platforms, in that it allows people to connect with other professionals and to leverage current connections to make new ones. If you want to produce business leads, LinkedIn is a must in your social media marketing strategy. Image credit: C_osett on Flickr. Add Webinars.

Lead Generation 241

Lead Generation Linkedin Generation Leads 241

Optinmonster

MAY 11, 2023

You’ve already invested plenty of time and resources in building your business website. Content marketing is the creation and distribution of online material like videos, blog posts, podcasts, social media posts, and more. Starting a blog for your business is simple. Wondering how to promote your website for free?

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Webbiquity

MAY 26, 2022

Today, every business is digital, making online marketing essential for reaching your target audience and generating sale leads. But in order to be successful with your small business online marketing, you need to implement the right strategies. Leverage the Power of Social Media. Guest post by Erik Emanuelli.

Small Business Marketing 341

Small Business Marketing Marketing Automation Services Tips Marketing Budget 341

Optinmonster

DECEMBER 21, 2023

Are you planning to launch a new business or product online? Drawing up a pre-launch marketing plan can help you attract customers to your brand-new business even before the actual launch day. Pre-launch marketing strategy is a way for businesses to create engaging build-up around the launch of a new product.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Writing on the Web

JULY 18, 2012

Are you thinking about creating a social media page for your business? Social media ( LinkedIn , Facebook , Twitter ) can be great marketing and networking tools for small businesses, but there are a few rules you should know before jumping on the social media bandwagon. A Purposeful Plan.

Social Media 100

Social Media Media Business Merchandising 100

Convince & Convert

AUGUST 2, 2010

Now with more than 500 million global members, Facebook is changing the way we interact, communicate, share, and shop. Despite Facebook’s apparent addiction to public relations missteps and half-baked schemes, they still keep chugging along, taking over the world one “like&# button at a time.

Facebook 121

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 121

Sprout Social

SEPTEMBER 20, 2016

Sellas is the founder of @HelloBSquared , which specializes in “done-for-you” social media management. Brooke is a marketing and social media consultant, and an adjunct for consumer behavior at CUNY. How did you first get interested in social media? How did you first get interested in social media?

Advertising Agencies 90

Advertising Agencies Paid Search Agency Social Media Ad Agencies 90

Optinmonster

FEBRUARY 21, 2024

But while simple, most bloggers don’t think to grow their traffic this way. Another great tool you can use to find LSI keywords is LSI Graph. People start to share the post on social media, which helps Google to see that your new post is important. This 5-step strategy has grown the OptinMonster blog very quickly.

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

Webbiquity

FEBRUARY 23, 2011

Like carpenters and cooks, SEO professionals rely on creativity, skill and the right tools to work their magic. And like a craftsman or chef, a talented SEO pro can produce impressive results even with simple tools—but can achieve even more with better, more specialized tools. SEO Keyword Research Tools. Other SEO Tools.

SEO 100

SEO Tools Lead Scoring Lead Ranking 100

Convince & Convert

NOVEMBER 15, 2011

The two most important words in social media should be “so what?” Tom was referring to data-dredging and the spate of statistical “best practices” that bubble up in social media like something in Jed Clampett’s back yard. The Recalcitrant Social Media Cheerleader. Point Less. Point Less.

Case Studies 139

Case Studies Case Study Social Media Studies 139

SendX

JANUARY 8, 2020

Growing your business is hard. Irrespective of the size or stage of your business its success finally boils down to your understanding of various levers of growth & conversion. It really doesn't matter whether you are running an e-commerce shop or are a small real-estate company. Setting the Stage. A Word About Traffic.

Small Business Marketing 195

Small Business Marketing Paid Search Agency Planning Business 195

Anything Goes Marketing

MARCH 8, 2009

I get a few blank stares at times when I talk about social media technologies with friends and colleagues but I’m starting to win people over day by day. LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. How am I doing this?

Social Media 100

Social Media Web 2.0 Media Blogger 100

Magisto

APRIL 9, 2019

We get it, Facebook ads can be confusing. Not to mention the rules for advertising on Facebook are *constantly* changing. That’s why we reached out to 10 industry experts to help lift the curtain on how to market for small businesses on Facebook. “How can I make my Facebook ads more effective?”

Paid Search Agency 76

Paid Search Agency Ads Tips Campaigns 76

ClearVoice

MARCH 8, 2022

Rather, her emphasis and expertise focus on content creation, distribution, and usage to build online businesses. Specifically, she works with businesses and entrepreneurs on starting and growing their email lists. Kay Hsu , head of Creative and Design, Partnerships Marketing at Facebook. Mari Smith , entrepreneur.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

Webbiquity

DECEMBER 21, 2010

Though business use of social media is rapidly increasing, many executives remain skeptical of its value. The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool.

Social Media 100

Social Media Media Business Paid Search Agency 100

ConvertKit

DECEMBER 8, 2021

Now imagine having someone like that for your business. Virtual assistants (VAs) are remote workers you hire to help with specific tasks for your business. They aren’t in-house employees working solely for your business. Social media management : If social media isn’t your jam, pass the reigns off to a social media VA.

Work Management 91

Work Management Ad Frequency Paid Search Agency Marketing Management 91

Hubspot

APRIL 23, 2020

While platforms like Instagram and Snapchat have taught us how entertaining social media Stories can be to the average person, LinkedIn's product team is now wondering if this content can also be intriguing to business professionals. Does that exist in the business world?

Linkedin 96

Linkedin Features Paid Search Agency Marketing & Strategy 96

Webbiquity

DECEMBER 18, 2018

The full weight of Google, a $700+ billion behemoth, pushed to make the new social media platform a success. The business world is littered with examples of companies that have struggled to enter a new market. For a business to develop a new market entry strategy, it’s necessary to understand the marketplace.

Training 214

Training Planning Work Management Marketing Management 214

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. Developing a Social Media Strategy in 7 Steps View more presentations from Jason Baer.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. How much can you afford to spend on the tool? • What about you?

Social Media 155

Social Media Media Paid Content Work Management 155

Salesforce Marketing Cloud

APRIL 16, 2024

You’ve probably heard this before: Many small-to-medium sized businesses (SMBs) have great products and services, but struggle to be seen. Digital marketing for small businesses can be tricky at first, but it’s a crucial skill that helps SMBs connect with their community and customers.

Small Business Marketing 103

Small Business Marketing SMB Planning Enterprise Management 103

Ontraport

APRIL 14, 2021

Business owners and marketers come to us from a wide range of industries and with a diverse set of business skills. Some of our customers have been in business for decades and some are just getting started, but they all have the same goal: to gain customers. The idea of gaining customers sounds pretty straightforward.

Paid Content 105

Paid Content Brand Identity Branding Lead Scoring 105

Optinmonster

AUGUST 8, 2022

Challenge funnels start with the contest to build up a list of email subscribers or social media followers. They might get a series of sales emails, join a webinar, or talk to the business owner directly on a sales call. You can run a challenge funnel through email, social media, or a dedicated community platform.

Top of Funnel 86

Top of Funnel Digital Marketing Funnels Marketing Funnels Sales Qualified Leads 86

Convince & Convert

MAY 13, 2010

While my social media speaking engagements vary enough that I alter my material quite a bit from event to event, there is definitely a batch of one liners that I tend to incorporate. Everyone says social media is a unicorn, but maybe it’s just a horse? Social media doesn’t create negativity, it uncovers it.

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151