Marketing Insider Group

MARCH 31, 2021

Use localized keywords. Optimizing local search for the keywords locals use to find what you sell should be your first step, advises Content Marketing Institute’s Paul Sanders. Optimizing local search for the keywords locals use to find what you sell should be your first step, advises Content Marketing Institute’s Paul Sanders.

Buyer Personas 329

Buyer Personas SMS Content Communities 329

Moz

AUGUST 27, 2019

With more people searching than ever before, it’s a great time for bloggers to explore using keyword research in their content strategy. This post was written for those that may be new to blogging, as well as those who have been blogging for some time but are just now starting to explore keyword research. What are keywords?

Keywords 71

Keywords Blogger RSS Opt-out 71

Hubspot

APRIL 18, 2019

For a long time, digital marketers organized their entire content calendar around specific keywords. They'd work with their teams to brainstorm core keywords relevant to their products or services, as well as all the variations of that keyword most likely to bring them high-converting traffic. What are keywords in SEO?

Keywords 101

Keywords Paid Search Agency Lead Scoring Lead Ranking 101

Moz

NOVEMBER 12, 2018

Keyword research is the “market” (what users are actually searching for) and content is the “product” (what users are consuming). Your content planning and creation, keyword mapping, and optimization should all align with the market. Why bother with keyword grouping? One web page can rank for multiple keywords.

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Keywords Long Tail Marketing Ad Frequency Blogger 58

Convince & Convert

JUNE 6, 2013

Keywords, keywords, keywords. That’s one way to use keywords—cram ‘em into your article or page. The best way is to use keywords in your headline. I’m going to use the article you’re reading now as an example to guide us through this “how to” lesson. As a guest blogger here, we have a good fit, a win-win.

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Keywords Long Tail Marketing Blogger Content 134

Marketing Insider Group

MAY 12, 2020

For example, in this post, not only do we need to show you how many words your blog post should be, but we also need to cover other factors that go into making a post something readers will devour, such as these: Quick Takeaways. Early on, it took the lead in penalizing blog posts stuffed with keywords and little actionable information.

Lead Scoring 283

Lead Scoring Lead Ranking Paid Search Agency Keywords 283

Scoop.it

SEPTEMBER 30, 2022

WordPress is a popular content management system (CMS) among bloggers. With that out of the way, bloggers can focus on making content and growing their blogs. However, finding a good topic can challenge both seasoned and novice bloggers. You can view this data by keyword, location, topic, and country. Source: RiteTag.

Tips 84

Tips CMS Development Blogger AIO 84

Webbiquity

APRIL 18, 2024

For example, if you are scraping contacts from LinkedIn , automation can help you automatically assign scores to these leads based on how close they are to your ICP and their engagement level. For example, you might test two different subject lines to see which one leads to higher open rates.

Marketing Automation Services 155

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 155

Sharpspring

NOVEMBER 10, 2022

And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. For example, if you are blogging for SEO and to increase leads or sales, you need to plan your content around your target audience’s struggles. Start Building Relationships with Other Bloggers.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

The Marketing Blender

JULY 13, 2022

6 Examples of Really Effective B2B Marketing Growth Hacks. Some common examples include using social media platforms to drive word-of-mouth marketing, partnering with other businesses in complementary industries, and offering free trials or discounts to entice new customers. What Are Some Good Examples of B2B Marketing Growth Hacks?

B2B Marketing 52

B2B Marketing Examples Effectiveness Marketing Budget 52

Optinmonster

FEBRUARY 21, 2024

But while simple, most bloggers don’t think to grow their traffic this way. For example, one of our pillar articles at OptinMonster is 30 Content Upgrade Ideas to Grow Your Email List. All of these related Google searches are LSI keywords that you can weave into your post. Ready to hear how we did it?

Paid Content 74

Paid Content Traffic Webinar Metrics Marketing & Strategy 74

Optinmonster

FEBRUARY 11, 2024

For example, if you use MailChimp, you can message your first 2000 users for free. Lead magnets usually offer a piece of digital, downloadable content, such as a free PDF checklist, report, or eBook like in the example above. Then, visit our gallery for some neat exit intent popup examples you can copy.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Biznology

NOVEMBER 8, 2012

Last month, I wrote about 2 challenges to keyword collaboration. Among other things, I argued for the importance of developing a corporate keyword database for digital marketers. Without keyword collaboration, your digital assets will compete for the limited time and attention of your audience. Photo credit: Wikipedia.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Writing on the Web

SEPTEMBER 6, 2010

Before I started using Scribe , I assumed (because I’m pretty smart and I’ve been getting good search results) that if I wrote quality headlines and posts, using the keyword phrases I wanted to focus on, those little search robots would be pleased… Wrong! Blog this on Blogger. Trust me, I’m no geek.

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Blogger SEO Copywriting Digg 100

seo.co

DECEMBER 13, 2022

Many bloggers spend a lot of time on their content, but neglect to use any type of heading tags and sub header tags. For example, if a reader was looking specifically for your conclusion and recommendations section, but didn’t know where that content was located on your website, then it would be very difficult to find.

Tagging 105

Tagging SEO Dwell Lead Scoring 105

Conductor

SEPTEMBER 23, 2021

If you want to climb up the search engine results pages (SERPs), it’s helpful to do a competitive SEO analysis to learn where your competition ranks and for what keywords. Next, spend time analyzing your target keywords so that you know your biggest competitors. Consider these different kinds of competitors.

Analysis 119

Analysis SEO SERP Domain 119

ConvertKit

OCTOBER 30, 2018

Before you unleash yourself to create a ton of affiliate marketing content, let’s take a step back and talk about successful content marketing as a whole and we’ll end with some solid content marketing examples you can use an affiliate marketer. 5 content marketing examples for affiliates. Most of us would say the latter!

Examples 91

Examples Content Marketing Content Case Studies 91

Biznology

OCTOBER 2, 2012

When it can’t find what you’re looking for, Google will search its databases for name variation, for light synonyms, and the like — but if Google Search doesn’t need to be ingenious, then it’ll just be useful, serving only results that explicitly mention the exact keyword strings that the customer shoehorns into search.

Keywords 80

Keywords Paid Content Adwords Ideal Customer Profiles 80

Oktopost

JUNE 14, 2021

This includes looking for keywords to target when publishing content and monitoring the conversation on social media. How Do I Find Keyword Opportunities? As spoken of above, keyword opportunities can help you know how to target your audience with published content on a blog or through targeted social media advertisements. .

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Valasys

FEBRUARY 26, 2024

A Vital Search and Analysis Tool Thanks to SEO trends, you can know the search frequency of keywords used by users in Google searches. Thanks to the analysis results that Google displays – it is possible to get a complete picture of the trend in the popularity of searched keywords by evaluating the results over time.

Trends 40

Trends SEO Ad Frequency Keywords 40

Webbiquity

DECEMBER 9, 2020

They not only help crawlers discover your digital content but also give Google’s algorithm clues about your target keywords. Use descriptive keywords as anchor text to describe the source page you are targeting. So, for example, site.com/top-seo-tips is better than site.com/12-15-20/page-6.html.

SEO 272

SEO Traffic Tips SERP 272

Brandwatch Marketing

OCTOBER 3, 2022

For example, a food brand might target influential food bloggers in a hope that they will write or Tweet about their products and promotions. FollowerWonk is a great little tool that allows you to search for keywords in Twitter user bios and sort individuals to find those with the largest reach and most authority. FollowerWonk.

Tools 92

Tools Blogger Demographics Social Media 92

seo.co

FEBRUARY 15, 2022

But the sad truth is that most blogs receive zero traffic and shares: Despite this example of the Pareto Principle, all indicators point to the notion that blogging continues to gain in popularity and shows no sign of slowing down. An unbeatable platform for making opinions known, both by the blogger and his audience.

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Paid Content Traffic RSS Blogger 117

Stevens & Tate

JULY 25, 2022

For instance, you’re likely aware that the use of keywords can help you attract new visitors. However, the use of keywords isn’t the only factor that determines SEO rankings. Your SEO rankings rely heavily on the quality of your content and the strength of your keywords. This much is obvious.

SEO 132

SEO Optimization Tips Lead Scoring 132

SmartBug Media

JUNE 27, 2023

The Content Assistant lets anyone write better blog posts faster and with less effort, making it an essential tool for any blogger or content marketer looking to improve their writing and grow their audience. For example, you could type, “Give me some title ideas for a blog around AI in the marketing world.”

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Hubspot Marketing AI Generation Content 94

Spiralytics

MAY 24, 2023

For example, an established beauty blogger would have a high level of experience when reviewing a new foundation that they have tested for months. That same beauty blogger would have low levels of experience if they put out a quick review of a skincare treatment they haven’t used personally.

SEO 62

SEO Marketing Websites Ad Building Blogger 62

seo.co

JUNE 18, 2021

For example, perhaps you’re using the right keywords, including images and other multimedia wisely, and publishing strong content. For example, you might discover that your pages are loading slowly because you’re including large image files. You’re Using General Keywords. You’re Not Focusing on Technical Issues.

SEO 115

SEO Lead Scoring Lead Ranking User-Generated Content 115

ClearVoice

JUNE 7, 2021

Whether you’re writing for your first blog or are an experienced blogger, you also need to focus on the quality and style of your blog writing. For example, you’ll want to be more eloquent in thought leadership but more succinct in a list post. A great blog post is also compelling and highly engaging. 2: Pay attention to grammar.

Tips 105

Tips Blogger Thought Leadership Guidelines 105

Hubspot

JUNE 16, 2020

For example, if you are writing for enterprise audiences, how are you framing that content to achieve your goals? For example, let's say you create a persona called "Enterprise Ernie." Conduct keyword research. This happens through keyword research. Include tags — Tags are keywords that describe a post.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

ClearVoice

APRIL 7, 2022

71% of bloggers say that SEO is the most important source of their traffic. To elevate your SEO through your blog: Add keywords to your blog posts. For example, if you own a skincare line and a user is debating buying the product, use a blog post to educate them enough to inspire a purchase. Boosts SEO.

Business Blogging 97

Business Blogging Business Content Paid Search Agency 97

Excelsior Research

SEPTEMBER 7, 2022

Blogging social media Today, content writer, bloggers are spread all over the world. But a person could be a food blogger, travel blogger, health and fitness, photography blogger , lifestyle blogger and you name it. What makes Amazon hidden keywords to list products on top? Contact Us. Our Recommendation.

Social Media 52

Social Media Media Blogger Network Marketing 52

Brightedge

JULY 26, 2022

It’s 2022 and we are no strangers to seeing our favorite celebrities raving about their preferred brands when scrolling through our social media feeds, or coming across bloggers promoting their favorite products when searching the web. Examples of Influencer Marketing Success. Hallmark Increases Reach Through Sharing Product Links.

SEO 64

SEO Marketing Budget Creation Marketing Budget Lead Scoring 64

Scoop.it

JANUARY 19, 2023

SEO involves optimizing a website for search engines by incorporating the right keywords, backlinks, and other elements to increase the chances of appearing in search results, and attracting more organic traffic to your website. They help you focus on the right keywords, format your content properly, and add a proper meta description.

Traffic 91

Traffic Organization CTR Lead Scoring 91

ClearVoice

OCTOBER 31, 2023

For example, imagine you run an e-commerce store that sells outdoor camping gear. To engage with your target audience using a B2C SEO strategy, you could: Conduct keyword research to identify what your target audience is searching for. ” Optimize your product pages and blog posts using these keywords.

SEO 52

SEO Marketing Analytics Tools Work Management Top of Funnel 52

Convert

JANUARY 17, 2024

For example, for testing purposes, I asked ChatGPT to compare Convert and VWO and pick one solution for me. The least effective tactics were: Adding more keywords Adding unique industry terminology On-page tactics tested for generative engine optimization. listing your competitors or their products) Invest in high-quality PR.

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

ClearVoice

JUNE 30, 2022

For example, if you have a blog about knitting and an audience of avid knitters, a 2000-word blog about new knitting projects is easily consumable; if the content is interesting. How does blog length affect keyword usage? Having said that, you can — and should — still pepper keywords throughout your articles.

Keywords 102

Keywords Paid Search Agency SEO Blogger 102

Optinmonster

JULY 12, 2021

Before we get started, let’s get clear on how bloggers actually make money. Not sure if OptinMonster is right for bloggers? One thing that many users don’t know about OptinMonster is that it offers an amazing free tool for bloggers: a FREE headline analyzer. Let’s dive right in! Click here to get started ?.

Tools 69

Tools Lead Scoring Lead Ranking Blogger 69