Sales Engine

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What’s the role of a content strategist?

Sales Engine

In fact, Hubspot and Moz have both published recent studies that suggest that if you’re serious about content marketing, you need to be publishing at least 2-3 times per week. For example, if you’re the Wall Street Journal, you have to hit the presses every single day with content (stories) based around consistent themes and topics.

article thumbnail

What’s the role of a content strategist?

Sales Engine

In fact, Hubspot and Moz have both published recent studies that suggest that if you’re serious about content marketing, you need to be publishing at least 2-3 times per week. For example, if you’re the Wall Street Journal, you have to hit the presses every single day with content (stories) based around consistent themes and topics.