Biznology

DECEMBER 12, 2017

After writing Blog2Social Removes All Social Sharing Pain and Blog2Social Makes Bloggers a Marketing One-Man Band quite a long time ago I have discovered quite a lot of little things that have made me love Blog2Social more–and one thing that still seriously haunts me to this day (hey Adenion , help a Bruder out).

Social Media 146

Social Media Media Blogger Twitter 146

KoMarketing Associates

MARCH 13, 2018

The good news is that when a technology or software vendor starts to think about link building as simply a component of their ongoing content distribution efforts, the task becomes much less daunting. Or use a free tool or free trial like social mention , mention.com , or talkwalker to track brand mentions as well.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

Biznology

JUNE 13, 2017

So, while I need to call what I am doing social media marketing and micro-influencer marketing , what I am really doing is public relations and public affairs — and it’s always been this way. Done right, both social media engagement and influencer outreach are personal, person-to-person. Done right, it’s old school.

Social Media 179

Social Media Storytelling Social Marketing Work Management 179

Webbiquity

SEPTEMBER 1, 2010

Social media has fundamentally altered the practice of public relations. And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Will Traditional, Social Media Blend?

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Hubspot

DECEMBER 2, 2020

As marketers, we understand the importance of incorporating social media into our marketing mix. In fact, 74% of global marketers continue to invest in social media marketing. If you haven’t yet considered expanding your existing social media strategy, you may be missing out on valuable channels for advertising.

Social Media 101

Social Media Top of Funnel Social Marketing Advertising Agencies 101

Zoominfo

SEPTEMBER 16, 2020

Author and blogger Seth Godin describes a brand as “the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.”. Most of the time, people find your brand through your website or social media. Developing A Channel Strategy.

Brand Identity 261

Brand Identity Branding B2B B2B Sales 261

Webbiquity

MARCH 12, 2012

What is the distinction between “traditional” public relations (PR) and online / interactive / social PR? Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? How can PR pros optimize their use of social media tools?

PR 100

PR Blogger Tips Best Practices 100

ClearVoice

OCTOBER 14, 2022

80% of bloggers report that blogging delivers results ( Orbit Media Studios ). Bloggers are writing longer articles but are publishing less often ( Orbit Media Studios ). 97% of bloggers promote their content using social media ( Statistica ). 71% of bloggers update old content ( Orbit Media Studios ).

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Contently

MAY 30, 2018

Facebook was originally known for organic distribution. Then it became an empire for paid distribution. The groups foster conversations with a Reddit-style approach, which audiences should appreciate compared to the transactional nature of most social posts. How are companies adapting?

Facebook 162

Facebook Paid Search Agency Companies Distribution 162

ViewPoint

MARCH 6, 2014

Social media marketing is now precariously ensconced as a more-or-less mainstream marketing channel. Companies try to dutifully engage with customers and prospects on all the main social channels, plus as many of the secondary ones as possible. After all, content is the “fuel” that drives the social media engine, right?

Paid Content 120

Paid Content Social Media Customer Surveys Paid Search Agency 120

Webbiquity

APRIL 23, 2020

With only a few exceptions in segments like healthcare, tech, and distribution, the vast majority of businesses will experience a hit in sales during COVID-19. Meredith Young is a finance blogger who spends her days writing for small business and startup focused sites. Communicate Effectively. Triple Down.

Small Business Marketing 167

Small Business Marketing Allocation Business Blogger 167

Webbiquity

DECEMBER 6, 2010

Social media and PR would seem to be natural allies. So why do corporate PR and social media efforts so often appear disconnected and out of sync? To be sure, some agencies and companies get it, and do an effective job integrating social media and PR efforts. The social media release is used for blogger outreach.

PR 100

PR Social Media Media Blogger 100

Convince & Convert

JULY 11, 2011

Here’s an example of strategic social media in action for our client, SunButter. It was a logical next step to create a social media strategy that turned these fans into SunButter advocates. We chose metrics to measure whether our fans were spreading the sunshine: Positive social mentions. Success Metrics. No-Stir Launch.

Social Media 139

Social Media Media Blogger Loyalty 139

Brandpoint

MARCH 30, 2020

Marketing and communications consultant Arik Hanson adds to his cache as a blogger and lecturer by also providing The Talking Points Podcast , a monthly discussion about social media marketing trends, along with his blog. 2. Instead, make use of tools like paid distribution and sponsored content to reach your exact audience.

Personalization 114

Personalization Brand Identity Branding Content Marketing 114

Content Standard

OCTOBER 29, 2015

Your business processes likely revolve around this ever-turning cycle, but does your content distribution strategy align with the distinct phases? Not only do lookbooks get shoppers engaged with your new line, but they’re also useful when it comes to content distribution. Stage 2: Growing Trends through Relatable Stories.

Distribution 40

Distribution Merchandising Content Blogger 40

Sword and the Script | B2B

NOVEMBER 23, 2019

Of those, 84% say they outsource content creation; distribution, technology, strategy and measurement were distant followers. 84% of B2B marketers use paid distribution channels for content marketing purposes. Of that segment of respondents, 72% use paid social media channels; 66% use sponsorships; 61% use pay-per-click advertising.

Advertising Benchmark 91

Advertising Benchmark Webinar Metrics Top of Funnel Studies 91

Animalz blog

MARCH 28, 2024

The secret to a truly impactful content strategy lies not in the individual blog posts, videos, or social media updates you churn out. When you treat content as a vessel for distributing a central idea rather than a series of one-off pieces, you unlock a new level of impact and resonance with your audience.

Distribution 84

Distribution Privacy Content Peer-to-peer 84

Content Standard

OCTOBER 29, 2015

Your business processes likely revolve around this ever-turning cycle, but does your content distribution strategy align with the distinct phases? Not only do lookbooks get shoppers engaged with your new line, but they’re also useful when it comes to content distribution. Stage 2: Growing Trends through Relatable Stories.

Distribution 40

Distribution Merchandising Content Blogger 40

Webbiquity

JANUARY 12, 2011

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? Effectively connect with bloggers and other key online influencers in your industry?

PR 100

PR Tools Tips Blogger 100

Marketing Insider Group

JANUARY 11, 2011

But now, a new company is looking to profit from what may be the unintentional misuse of copyrighted material on social sharing platforms. This allows the artist to potentially see a wider distribution of their content. Since most bloggers simply cannot afford the legal fees or the fines, they settle for some cash plus the domain.

Copyright 100

Copyright Social Media Media Blogger 100

Convince & Convert

JULY 20, 2010

Not unlike traditional surveys, keyword research and social data mining tools tell a powerful story about the information target audiences want from organizations, on-and-offline. All you need is a keyword research tool and access to about any social media monitoring tool to listen and improve your content creation efforts.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Webbiquity

NOVEMBER 20, 2019

Every day, journalists receive press releases by the dozens (possibly more—the three major services distribute roughly 1,800 news releases each day), many of which fall victim to the well-worn “delete” button. Guest post by Matt LaClear. What is going to happen when an overworked journalist sees yours?

Press 145

Press Sample Work Management Paid Search Agency 145

Navigate the Channel

MAY 24, 2023

Gone are the days when a well-written news release, one article in a trade publication and few social posts did the deal. Yes, you have to have product to sell, and logistics determined to distribute it, but what about your communications plan? Plan your social media calendar in content and cadence to stairstep up to launch.

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

seo.co

OCTOBER 4, 2021

Set up all your social media profiles (if you haven’t yet). Facebook, Twitter, Google+ and LinkedIn are the power players in social media, but don’t neglect your other options. Include links to your specific profile in your physical establishment as well as on your social media profiles to attract more potential reviewers.

SEO 98

SEO Ideal Customer Profiles Communities Press 98

Sprout Social

APRIL 13, 2017

To gain social followers? Not only are brands getting distribution to each creator’s individual followings, they’re also getting an exclusive license to use the creator’s content across their owned and paid channels.”. Think about what you are looking for the influencer’s audience to do as a result of the collaboration.

Social Media 99

Social Media Media Advertising Agencies Word of Mouth 99

Biznology

JANUARY 16, 2013

Yesterday’s Biznology® Webinar by our blogger Tim Peter was all about how the Web affects e-commerce. With the rise of social, local, and mobile, your customers likely do all three, often at the same time. Does your business have an online shopping cart? Use third-party sites like eBay, Amazon, Etsy, or Expedia?

Amazon 80

Amazon Mobile Marketing Webinar Metrics Blogger 80

Optinmonster

DECEMBER 21, 2023

Once the article is published, be the first one to share it on your social media network. Go Heavy on Social In today’s day and age, you are missing a great deal if you aren’t leveraging social media marketing. Social media platforms like Facebook and Twitter have millions of daily users. 69%) and Facebook (.77%).

Campaigns 91

Campaigns Ad Building Planning Paid Search Agency 91

NuSpark Consulting

MARCH 3, 2016

Now you need to distribute and promote it. Promote your white paper using online press release distribution services. That’s because online releases are submitted to major search engines, industry journals and social networks. Most press release distribution services clearly spell out how many links you can include.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Optinmonster

MAY 11, 2023

Content marketing is the creation and distribution of online material like videos, blog posts, podcasts, social media posts, and more. Start Your Own Blog Bloggers were some of the first online businesses and they knew how to promote themselves. Unlike your social media audience, your email list belongs to you.

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

SocialPilot

FEBRUARY 6, 2024

In this competitive social media generation, authenticity and engagement are the two alphas of the game. Millions of people are now browsing social media platforms daily in search of product recommendations. Marketers are taking advantage of the rapidly increasing number of social media users to increase brand exposure.

Statistics 99

Statistics Advertising Agencies Paid Search Agency Allocation 99

KoMarketing Associates

NOVEMBER 24, 2015

If you have not already engaged in a blogging initiative, or are looking to re-evaluate the objectives in your existing program, here are ten reasons B2B blogging could be important for achieving your goals with SEO, social media, and online marketing in the new year and beyond. Provide content for distribution in social media platforms.

B2B Thought Leadership 120

B2B Thought Leadership Webinar Metrics Marketing & Strategy B2B 120

ANNUITAS

OCTOBER 17, 2014

*Today’s post was written by guest blogger, Liz O’Neill Dennison, content marketing manager at Kapost. Select the right Distribution Channels. If you’re marketing in Brazil and don’t have a presence on Orknut , their most popular social media channel, you won’t be that effective.

Practices 100

Practices Buyer Personas Multi-Channel Best Practices 100

Sprout Social

SEPTEMBER 19, 2016

Social media outreach is one of the best ways to form new relationships, increase engagement and get more eyes on your content. What is Social Media Outreach? Social media outreach is the process of using social networks like Facebook, Twitter and LinkedIn to raise awareness for your brand, content, or to build new relationships.

Outreach 97

Outreach Social Media Media CAN-SPAM 97

MLT Creative

JULY 1, 2011

From my own involvement in business-to-business social media, I suspect Ben would have eagerly adopted social media and spread the revolutionary word via a blog version of Poor Richard’s Almanac. Ben Franklin was known to have a sharp and witty mind and a love of all things social. Solid advice for any blogger.

Blogger 40

Blogger Advertising Agencies Paid Search Agency Inbound Marketing 40

Webbiquity

APRIL 5, 2010

Interactive PR, sometimes called social PR, is a combination of search-optimizing press releases, creating social media releases through tools like PitchEngine , blogger outreach and the use of social media to promote company news and announcements. Blogger Outreach. Blogger Relations by Sourcing Innovation.

PR 100

PR Blogger Outreach Best Practices 100

KEO Marketing

NOVEMBER 18, 2015

People are using social media – not just traditional media – to consume content that is relevant to them. Let’s look at three different ways social media is making PR more exciting and dynamic than ever before. These influencers almost always have large social media audiences, and people will listen to what they have to say.

Public Relations 48

Public Relations Social Media Media PR 48

NuSpark Consulting

NOVEMBER 19, 2012

Even the top professionals in the field work to stay ahead of Google; what of article submission services, what of social signals and bookmarking, how do I attract bloggers to pick up client articles, and on and on. Stop or limit blog network distribution for guest posts. Of f-site SEO content.

SEO 100

SEO Planning Blogger Content Marketing 100