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Print Consumer Magazines Score Big in Europe

Writing on the Web

Print magazines are alive and well, but they’re in transition. The ones that are thriving are customer magazines , designed to be helpful and relevant to consumers while delivering marketing messages and building brand loyalty. Provide opportunities for social interaction. Blog this on Blogger.

Digg 100
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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity

Weekly news magazines are declining, newspapers are shriveling, and industry trade magazines are downsizing. to topic-focused niche sites such as (using social media as an example) Social Media Today and Social Media Informer. For example, the iPhone got huge social media exposure when first released.

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Customer Media Congress: Patsi’s in Dutch…

Writing on the Web

I’m looking forward to meeting – among others – Jane Ottenberg, who won 15 awards in New York last week for her work at The Magazine Group from the Custom Publishing Council : Jane Ottenberg, TMG Custom Media, Washington. Blog this on Blogger. Related posts: 4 Time-Saving Tips for Social Media Marketing.

Media 100
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Five Big Shifts in Social Media Marketing

Webbiquity

Social media reflects a larger trend toward buyer empowerment that has changed not only the practice but the underlying philosophies of marketing over the past several years. Now, Facebook, Twitter, LinkedIn and other social media tools have exploded this capability. Social media marketing, in contrast, is ongoing.

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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool. 8 Effective SEO Techniques Every WordPress Blogger Should Use by BloggingPro. WordPress Tips, Techniques and Hacks.

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Online Reputation? 4 Tips

Writing on the Web

Just last week, BtoB Magazine Online reported that Dow Jones hired an online marketing company. By doing so, Dow Jones’ customers get the privilege of responding to blog posts, news and any mention of DJ in social networks. We’ve come to a point where “social” networks are almost a misnomer. Blog this on Blogger.

Tips 100
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Blog Content: Are you personal… or all business?

Writing on the Web

When a blog stays on topic all the time, it begins to feel white-washed like any on or off-line newspaper or magazine. He will be all over the board, start-ups, social media, politics, (usually on the left), internet, telephony, etc. Blog this on Blogger. They create connections to their readers through their personalities.