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A Lead Generation Plan Begins With Content Marketing Strategy

NuSpark Consulting

What is your value proposition and your differentiation? How will you be differentiated? white papers, case studies, website copy, videos, podcasts, blogs). Right now you’re using Twitter and LinkedIn to broadcast your messages rather than engagement. Educating about potential solutions to the problem.

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A Lead Generation Plan Begins With Content Marketing Strategy

NuSpark Consulting

What is your value proposition and your differentiation? How will you be differentiated? white papers, case studies, website copy, videos, podcasts, blogs). Right now you’re using Twitter and LinkedIn to broadcast your messages rather than engagement. Educating about potential solutions to the problem.

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Visible Expert Profile: Tim Ash

Hinge Marketing

Along with conferences and speaking events, Tim and his team continually create blog posts, webinars, slideshares, and podcasts on WebmasterRadio.fm (where he hosts a bi-weekly half-hour interview show). Tim estimates that he now spends 2/3 of his time educating and spreading the word, and about 1/3 working with key strategic clients.

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Digital Marketing for Small Business: Here’s How You Can Do It

Salesforce Marketing Cloud

How can you use digital marketing to differentiate your brand and carve out a unique space in a crowded marketplace? This means reaching out to industry influencers or bloggers for collaborations, or listing their business on reputable directories and local listings. What you’ll learn What is digital marketing for small businesses?

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Agile Marketing: How to Achieve Business Agility During Uncertain Times

B2B Digital Marketer

Jim Ewel began his journey with Agile Marketing in 2010 and is one of the leading bloggers on the topic ( www.agilemarketing.net ). Podcast Timestamps/Outline. Jim Ewel’s LinkedIn: [link]. And that’s another thing that could be a marketer’s Achilles’ is because it’s that differentiating point.

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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Advice for students: buy yourname.com to secure your brand, make a video resume, start a Wordpress blog, use Google Reader, participate (comment on blogs and link to them), get on Facebook and LinkedIn, network, and more (see slideshow below): | View | Upload your own. Lesson # 8 Learn To Podcast. Lesson # 2 Know What Web 2.0

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The Road to the Top: Personal Branding Examples in Professional Services

Hinge Marketing

One of the most effective ways for a professional to share their specific expertise with the marketplace is through educational content : blogs, magazine articles, videos, and other forms of content designed to teach audiences useful skills and lessons related to their industries. On Twitter or LinkedIn? Let’s get started.