Contently

FEBRUARY 2, 2021

We had just presented a list of different types of writers the company needed to hire, including copywriters, bloggers, editors, and social media creators. The content marketer, meanwhile, focuses more on educating the customer and building trust, playing a bigger long-term role in the consideration and evaluation stages.

Copywriting 214

Copywriting Paid Search Agency Advertising Agencies Content Marketing 214

Atomic Reach

MARCH 18, 2019

While conducting their search, about half of users cannot differentiate between PPC links and organic links in search engines. David Szetela is a speaker an author in the PPC marketing field. She has been presenting at various conferences for over a decade with more than 20 years of experience in the fields.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Marketing Insider Group

APRIL 30, 2013

The benefits of this field-based approach are manifold. Firms need to differentiate through brand experience. Douwe Bergsma ( @ douwebergsma ) of Georgia-Pacific laid out three critical requirements for the role: “CMOs need to be 1) scientists 2) storytellers and 3) army generals.” Did you attend Summit?

Peer-to-peer 100

Peer-to-peer CMO Urgency Marketing B2B Thought Leadership 100

Magisto

DECEMBER 18, 2019

Educate your audience blog post ideas [88-93]. One great way to gain traffic is to take a trending topic and link it to your field. Having a unique perspective on things is what will differentiate you from all the other bloggers our there. Interview an influencer or a leader in your field. Inspirational Blog Posts.

Work Management 52

Work Management Marketing Management Content Blogger 52

Outgrow

FEBRUARY 19, 2024

Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results. By regularly publishing informative articles, blogs, videos, and other content, you become an expert in your field, which builds brand authority. It could also aim to enhance brand awareness or provide educational value.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Outgrow

FEBRUARY 19, 2024

Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results. By regularly publishing informative articles, blogs, videos, and other content, you become an expert in your field, which builds brand authority. It could also aim to enhance brand awareness or provide educational value.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Hubspot

JUNE 21, 2018

This is why UX is not only a fairly new field, but changes quickly due to technology advancements, new types of interactions, and user preferences. UX is an ever-changing field, but the fundamental UX design principles remain the same. It has a wider range of features for more complex storytelling and detailed prep work.

Design 77

Design Work Management Marketing Management Deliverability 77