To connect with customers? Always be on the lookout for topics : For a lot of bloggers, there’s nothing harder than coming up with topics. Prevent this problem by keeping an eye out for topic ideas any time you are interacting with others in your industry, hearing questions from customers, reading Twitter updates from those in your network, etc. Make your posts useful by including information that readers will find interesting, whether statistics, stories, topical articles or customer testimonials. Overall Guidelines. Set goals : Why are you blogging? MORE >>

Cheryl Burgess of BlueFocus360 and Tom Pick of KC Associates (both good friends of the Fearless Competitor , President of the B2B lead generation consultancy, Find New Customers ) recently announced the Nifty 50 men of Twitter on the Blue Focus Marketing Blog. highly recommend everyone to visit your b2b lead generation company, Find New Customer , and learn more about your you, Jeff. Blogger for Huffington Post and @op_editorial , Marketer, Do-Gooder, Master Surfer! Great guy and good friend of Find New Customers.). Award-winning marketing and social media blogger. MORE >>

Wondering where bloggers and content marketers get all those ideas? As the content marketing director at VerticalResponse , my team and I write, edit, and produce a plethora of useful content for our customers and prospects. We’ve found that the best content tells a story, engages and connects with our intended audience, so we often get our best ideas from everyday experiences like a book, or an interaction in a store or online. Questions from customers and prospects (Answer your most asked questions in a series of blog posts). customer success story. MORE >>

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Use a B2B Blog to Win Customers and Influence Prospects by Achinta Mitra on May 21, 2010 in B2B Lead Generation , Content Marketing , Industrial Marketing Blog , Industrial Marketing Strategies I admit my headline is a play on Dale Carnegie’s bestseller, “ How to Win Friends and Influence People.” This timeless classic, one of the first bestselling self-help books published in 1937 and sold over 15 million copies globally is still relevant today. B2B blog is the perfect online tool to accomplish that. MORE >>

Jeremiah Owyang recently published a fantastic List of Corporate Social Strategists for 2011 (Buyer/Brand Side) , an impressive compilation of  individuals either holding the title or performing the role of corporate social strategist, defined by Jeremiah as “the business decision maker for social media programs – who provides leadership, roadmap definition, and governance; and directly influences the spending on technology vendors and service agencies.&#. Share this on LinkedIn. Here you go. Serious disconnect there.). Anyway, on to the list! link]. Share this on Bebo. MORE >>