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Everything You Need to Know to Dominate Local Search

Hubspot

From on-page optimization to inbound link building to social media involvement, here is the ultimate guide for how to optimize your website for local search so you can dominate the search engine results pages (SERPs). This is the type of marketing that brick-and-mortar businesses use to reach potential customers on the web.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. SEMrush) The U.S.

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6 Tips to Evolve Your Content Strategy in 2020

Valasys

As Ann Handley, the head of content marketing at MarketingProfs says, “Make your customers the hero of your stories,” this very much implies the current set-up of content strategy in 2020. For it to evolve it needs to be conversant to the highest degrees of relevance with the prospects as well as the existing customers.

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B2B SEO: How to Rank Your Business Website Higher in Search

Single Grain

B2B SEO refers to getting your business site ranked higher in the SERPs in order to drive more traffic and sales to you. A good B2B SEO strategy can help you build trust in your market, put your product or service in front of potential customers, and successfully convert them. What is B2B search engine optimization? Click To Tweet.

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

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What Is B2B Content Marketing? Definition, Channels, Best Practices with Examples

Martech Advisor

B2B content marketing is a set of strategies to distribute and deliver valuable content to your target audience to attract, engage, and generate new leads and customers while retaining existing ones. You can use email to distribute content, send updates, and promote offers to engage your leads and customers. Earned and Shared Media.

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45 best digital marketing tools to grow your business

accelerate agency

Digital marketing is also more cost-effective, as technology helps you reach more customers for less money. Meanwhile, digital technology offers new ways to communicate with customers and build positive relationships. It pays to do some research, focusing on things like pricing, features, integrations, and customer service.