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Everything You Need to Know to Dominate Local Search

Hubspot

From on-page optimization to inbound link building to social media involvement, here is the ultimate guide for how to optimize your website for local search so you can dominate the search engine results pages (SERPs). Source: HubSpot via Google ). Be a guest blogger, talk to and about (positively, of course!)

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Looking at five leading social networks (Twitter, Facebook, YouTube, Google+ and Pinterest), Fortune 100 company names are mentioned more than 10 million times per month. Of Twitter’s 165 million users, half access Twitter on mobile devices at least occasionally. ( HubSpot ). YouTube and Video Marketing Trends.

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What Is B2B Content Marketing? Definition, Channels, Best Practices with Examples

Martech Advisor

Gated content includes e-books, whitepapers, case studies/success stories, buyers guides, webinars, exclusive courses, and product demos. In earned media , third-party entities such as publications, bloggers, journalists, or customers share your content. HubSpot Has Created Content for All Stages of the Funnel.

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45 best digital marketing tools to grow your business

accelerate agency

The free version includes related keywords, a Google trend chart, and YouTube insights. With 500 million keyword suggestions in Keyword Explorer, and 8 million SERPs analyzed daily, it helps users see which keywords to target and which pages to emphasize. Cost: Pro from $79 per month (30-day free trial), Local from $129 per year.

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A Quick-Start Guide to Paid Content Promotion

Content Marketing Institute

Of course, this is why marketing was invented – to draw interest by disseminating information about a brand’s favorable attributes, building desire for its products and services, and providing a clear pathway to make a purchase. And with the number of organic links on a Google SERP decreasing to an average 8.5, Click To Tweet.

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48 Phenomenal SEO Guides, Tips & Tactics

Webbiquity

The practice of SEO has (of course) changed considerably over the past few years, and Courtney Seiter recognizes those changes in this noteworthy guide explaining what exactly SEO is today, how search engines rank content, and what SEO professionals do now to optimize websites for search. The Ultimate Guide to Enterprise SEO by SERPs.

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How B2B Marketers Can Succeed on the 6 Big Social Networks

Hubspot

So this post will break down how you can be successful on the 6 most popular social networks: LinkedIn, Twitter, Facebook, Google+, YouTube, and Pinterest. At HubSpot, we update our LinkedIn company status 4 times a day, each time publishing either a new blog post, or a lead generation offer. LinkedIn for B2B Marketers.